Shady Business Practices In My Opinion
December 05, 2021

Shady Business Practices In My Opinion

Dieter Van de Walle | TrustRadius Reviewer
Score 1 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Free

Overall Satisfaction with Hootsuite

It looks like a good enough product, unifying messaging to many social media platforms. However, given my experiences, I have a hard time being positive about this product. I barely used the product, only creating a free trial account to see how some functionalities worked. Can't really comment more on this.
  • Managing social media accounts
  • Managing social media feedback
  • Unifying social media accounts
  • Shady business practices [in my opinion]
  • Responsive support
  • Don't automatically convert trial accounts into yearly subscriptions
  • [In my experience] cost our business 585€ we didn't intend to spend

Do you think Hootsuite delivers good value for the price?

No

Are you happy with Hootsuite's feature set?

No

Did Hootsuite live up to sales and marketing promises?

No

Did implementation of Hootsuite go as expected?

I wasn't involved with the implementation phase

Would you buy Hootsuite again?

No

I started a free trial. I automatically got charged 585€ for a yearly subscription. I then talked to support, who told me they could refund the charge. After which they stopped responding. A little search turned up this is a very common occurrence [I believe]. I have blocked my card and contested the charge with my bank.

Hootsuite Feature Ratings

Boolean keyword searches
6
Filtering out noise/spam
6
Sentiment analysis
6
Broad channel coverage
6
Content planning and scheduling
8
Audience targeting
6
Content optimization
6
Workflow management
7
Automated routing and prioritization
6
Customer interaction histories
6
Bulk actions
6
Lead generation
6
Content marketing
8
Paid media management
7
Campaigns and promotions
7
Twitter
8
Facebook
8
LinkedIn
8
Instagram
7
Pinterest
6
YouTube
5
Campaign success analytics
6
Real-time tracking
4
Competitor analysis
4
Role-based user permissions & privileges
6
Mobile access
4