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HubSpot Rocks!
Updated April 29, 2015

HubSpot Rocks!

Kimberly Horn | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Enterprise

Overall Satisfaction with HubSpot

HubSpot is being used for our email marketing program, lead generation and blog within our marketing department. I would love to get it used throughout the organzation, especially utilizing the CRM and Sidekick for our sales team. It helps us become better marketers utilizing the abundance of information to effectively talk to our customers. It is so easy to understand and use that I try to get as many people utilizing the tool and training available to elevate our use of the system. Looking forward to joining in on a future HUG meeting locally too which is so awesome to have available.
  • The information and tutorials are so great to have available. I am starting to work on my Inbound Certification which is very beneficial.
  • Ease of use. The system is very intuitive and friendly to use. I've always like the marketplace to get ideas an purchase templates.
  • They offer consulting services to help make your program get better and think of ideas.
  • I love that they are always upgrading the system and offering new tools for free. They just launched the CRM and it's included in our enterprise subscription. Love that!
  • I'm not sure what other companies do, but when you sign on with the Enterprise edition, I think it'd be really beneficial to have an implementation specialist come on site and really get you set up for success. Getting the entire organization on board. It's hard doing that all on our own.
  • With the CRM roll out I was on the phone with my account manager and she thought I might have the beta version, however I didn't know, didn't know how to use or how to train the sales team to use it.
  • For email, it'd be great to fix link or text errors after an email is sent instead of having to send out an entirely new email that is correct.
  • What I've learned from HubSpot's blog articles is unmatched. I have instituted many of the tactics that HubSpot does and it works! The number of leads and ability to touch base with our customers on that knowledge is key.
  • Seen 120% increase in conversion for our targeted email campaigns based off of the knowledge the system gives us from our website visitors.
  • Promoting blog posts on social media is a click of a button. Saves so much time!
100,000 to 250,000
  • Email marketing
  • Lead nurturing
  • Landing pages
  • List segmentation
  • Sales intelligence
  • Social marketing
  • SEO
  • Blogging
HubSpot has been a great solution for us. I have been able to do everything that I've wanted to do and more using this system. I don't really know what I'd need to do that HubSpot can't offer so there is currently no need to look for another solution. I feel we've put a lot of time and effort into making the system work for us and it's been great.
You need to be able to support the system. If you don't have enough staff to really make it worthwhile, then it may not be for you. I'd think this is standard for any marketing automation software. You can't just install it and forget it. The more time you spend using it and trying new things, the better it will be for your organization. You have to be willing and able to train and get more people involved and understanding it's capabilities to be the most effective.

HubSpot Implementation