Item: HubSpot Marketing Hub
Rating: 9
Author: Jessica Mitchell

Use Cases and Deployment Scope

We use Hubspot to execute our inbound marketing strategy which includes sending emails, building landing pages, and scoring leads.

Pros and Cons

Easy to use
Great Support
Content creation

A way to A/B test automated email sends would be nice.

Return on Investment

It's helped us to execute our inbound marketing strategy.

Alternatives Considered

We used Marketo in the past and found that Hubspot is much easier to use.

Number of Contacts (List Size)

250,000 to 1 million

Using HubSpot Marketing Hub for B2C or B2B marketing

B2B

We use HubSpot in our marketing department for email blasts, to create landing pages and set up automated workflows. It covers everything we need for inbound marketing and its analytic tools help us determine how our campaigns are performing. We're also able to score leads so that we can pass them over to sales once the lead has reached a certain score.

Execute Your Inbound Marketing Strategy with HubSpot

Software Version

Overall Satisfaction with HubSpot

Use Cases and Deployment Scope

Pros and Cons

Return on Investment

Alternatives Considered

Number of Contacts (List Size)

Using HubSpot Marketing Hub for B2C or B2B marketing

Likelihood to Recommend

HubSpot Marketing Hub Feature Ratings