When you’re a small business you can’t afford to be inefficient - HubSpot makes sure you stay efficient
August 27, 2019

When you’re a small business you can’t afford to be inefficient - HubSpot makes sure you stay efficient

Corey McAdam | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Professional

Overall Satisfaction with HubSpot

It’s being used by our sales and marketing teams as a way to manage relationships with our current and prospective customers. We have an abundance of leads, but needed a solution to keep track of who wants what and who’s responsible for who. This tool keeps track of our status with each individual and the appropriate next steps.
  • Manage prospects - who’s the point of contact for who?
  • Manage deals - what open deals do we have out there, and when do we plan to close
  • Manage relationships - what’s the status of each lead, when’s the next task due?
  • Uploading Excel documents
  • Prevents leads from falling through the cracks
  • Provides transparency with sales force
  • If we get one deal a year, our ROI is paid and then some.
  • Allows us to transition between sales people without losing momentum with leads
Great for staying on the appropriate timeline with each lead. Great for communicating with management regarding what’s needed to progress each lead forward. We use the tracking feature to see what techniques are working and what techniques aren’t working. Our click rate is valuable to our marketing and sales efforts.

HubSpot Marketing Hub Feature Ratings

Ability to test dynamic content
1
A/B testing
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
9
List management
8
Triggered drip sequences
Not Rated
Lead nurturing automation
10
Lead scoring and grading
9
Data quality management
10
Automated sales alerts and tasks
10
Calendaring
7
Event/webinar marketing
5
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
Dashboards
7
Standard reports
9
Custom reports
8
API
Not Rated
Role-based workflow & approvals
7
Customizability
10
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated