Item: HubSpot CRM
Rating: 10
Author: Christine Grant

Use Cases and Deployment Scope

It is being used as our primary source of contacting our 7,000+ customers, cold and warm leads in our system globally. We utilize it for our marketing campaign blasts, and will soon be using it for Instagram Ads.

Pros and Cons

Managing contact lifecycle stages.
Managing sequences.
Managing tasks.
Company data.

Max file size of assets when embedding in email.
Ability to use Adobe InDesign files for custom template creation.
Less complexity using 'If Then' branches.

Return on Investment

Increased productivity of Sales Team.
Increased engagement of cold and warm leads.
Increased brand awareness.

Usability

The ease of use and introduction to HubSpot CRM was essential to ease the transition for our team. The Hubspot Academy is an essential part of this onboarding, and it is executed very well. The customer specialist/s was amazing and very responsive during the 3-month process. The customer service support is outstanding compared to others that have been previously used by some of our team members.

Alternatives Considered

Nimble

Honestly, there is no comparison, and there is no customer support to be relied on.

Key Insights

Do you think HubSpot CRM delivers good value for the price?

Yes

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

Yes

Did implementation of HubSpot CRM go as expected?

Yes

Would you buy HubSpot CRM again?

Yes

Likelihood to Recommend

HubSpot CRM is well suited for both small and large companies. The automation and accuracy of the platform enable sales teams like ours to be productive and successful. There could be more features tailored for B2B companies like ours.

#lovehubspot

Overall Satisfaction with HubSpot CRM