Item: HubSpot CRM
Rating: 10
Author: Todd Schulberg

Use Cases and Deployment Scope

Contact management, email marketing, email sequencing and task management. With an array of users HubSpot centralizes our database to ensure that contacts are managed correctly and there is no cross over between multiple users.

Pros and Cons

Task management.
Contact management.
Email sequencing.

Integration of outbound calling tools.
Notification of more active contacts to follow up.

Return on Investment

Positive conversion of what could be 50/50 buyers.
Shorter sales cycles than otherwise we would have had.

Usability

Have not really used others but I would have no reason to change after a great experience with HubSpot.

Key Insights

Do you think HubSpot CRM delivers good value for the price?

Not sure

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

Yes

Did implementation of HubSpot CRM go as expected?

Yes

Would you buy HubSpot CRM again?

Yes

Other Software Used

Slack

Likelihood to Recommend

Great for those running a sales team and where there are lots of users working with different contacts.
Probably not as needed for a single operator or someone who could manage a personal database - that said the tools like email marketing, sequences and templates are still valid for a single user.

Great CRM - Offers a heap of power and perfect for any team based organisation.

Overall Satisfaction with HubSpot CRM