Using Litmus for checklist previews at a non-profit
May 06, 2020

Using Litmus for checklist previews at a non-profit

Andrew Fillmore | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Litmus

We use Litmus at Movember for testing and QAing our global email marketing campaigns. We use the Checklist feature specifically to preview how each of our email campaigns will appear across different user devices. This addresses the problem of having to manually test each email on different browsers or devices.
  • Email previews
  • Loading speed
  • Recent redesigns have made Litmus a bit harder to use and a little less user-friendly for users who are only currently utilizing one of the features (i.e. Checklist).
  • A lot of time has been saved by having to manually test email campaigns (sometimes we are sending out 4-5 campaigns weekly globally).
We have currently not integrated Litmus with any of our other services, however, we use Oracle Eloqua and Salesforce internally.
Rating it a 9 because the Checklist functionality is great, but I haven't had the opportunity or need to use many of the other Litmus features just yet for Movember.

Litmus Feature Ratings

Ability to test dynamic content
8
Mobile optimization
9
Email deliverability reporting
Not Rated
Standard reports
Not Rated
Custom reports
Not Rated
URL Validation
Not Rated
Link Tracking
Not Rated
Spam Testing
9
Email Previews
10