Marketo Review
August 11, 2017
Marketo Review
Score 6 out of 10
Vetted Review
Verified User
Software Version
Global Enterprise
Overall Satisfaction with Adobe Marketo Engage
It is heavily used by the marketing team to track leads that come to our business/enterprise page. We also have marketo forms on our business site to capture demo requests or general interest in the various products offered. The tracking is used to then sync with salesforce to track when a user orginally interacted with out website, for proper attribution.
- I think it speaks really nicely with salesforce.
- I think the customization features are helpful.
- The amount of data being collected can be quite useful for data models.
- The forms are pretty responsive.
- Needs to be faster.
- Needs much clearer API documentation.
- In addition to the API documentation, the API itself is quite awful. We've tried the SOAP and REST APIs, and both are abysmal. They are practically unusable due to the limits that Marketo puts on them.
- Customer support is difficult as well, to solve one problem which needs engineering help I've had to constantly speak to non-engineers for months before I received engineering help.
- The lead tracking is great