SharpSpring Works For Small Businesses
February 23, 2019

SharpSpring Works For Small Businesses

Elena Zuyok | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with SharpSpring

We use SharpSpring for marketing automation (email automation) and for scheduling our social media. We are beginning to use their sales platform as well. We use it only for marketing/sales. It helps us keep in touch with our customers and understand who our customers are and how they view and use our content.
  • SharpSpring has visual workflows for email automation that are very helpful when trying to set up complex marketing workflows. Being able to see the branches of a workflow really helps when designing one.
  • The way in which you can view individual contacts in SharpSpring is very useful. You can see which lists and campaigns a contact is a member of and also look through a timeline of their interactions with you and your website.
  • SharpSpring does campaign tracking very well and integrates with external campaigns.
  • The social media scheduling platform is a little bit clunky You can't schedule a post more than once, you can't see your scheduling calendar once you've started a post, you aren't notified when you've used too many characters for a post on Twitter, and a few other things.
  • We've had some issues with buggy email and page creation: Plugins from browsers inserting unwanted code into emails, forms not working, etc.
  • Generally the tools for page and email creation are not particularly user friendly when it comes down to it. Something as simple as adding a text box in a specific place on an email or page can be a frustrating experience.
  • Increase in the number of customers who re-order.
  • Increase in high-value leads.
  • Increase in sales that we do attribute partly to our marketing automation effects done with SharpSpring.
For us, it all came down to price. SharpSpring offers similar services for significantly less money than HubSpot. Personally I prefer HubSpot's platform, but SharpSpring does everything that we need. As a small business, we recommend SharpSpring over HubSpot for that reason.
We used to use HubSpot, and we loved it, but it was beginning to be too expensive. As a small business, SharpSpring does everything we need and for a lower price. It is generally a little clunkier than HubSpot, but it does everything we need it to do. I recommend SharpSpring for companies who want to save money on their marketing automation without having to give up on functionality, but who are savvy enough to deal with a platform that is not always user-friendly.

Constant Contact Lead Gen & CRM Feature Ratings

WYSIWYG email editor
3
Dynamic content
9
Ability to test dynamic content
9
Landing pages
7
A/B testing
8
Mobile optimization
8
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
Lead nurturing automation
8
Lead scoring and grading
9
Data quality management
8
Automated sales alerts and tasks
8
Calendaring
7
Event/webinar marketing
7
Social sharing and campaigns
5
Social profile integration
5
Dashboards
7
Standard reports
7
Custom reports
7
API
6
Role-based workflow & approvals
8
Customizability
8
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated