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Substack is far from sub-par! A great option for newer creators and marketers
July 14, 2022

Substack is far from sub-par! A great option for newer creators and marketers

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Substack

It's been an awful ordeal in previous years to try and keep up with all the content I want to push out to my followers. Forget trying to monetize anything or accept financial support in an integrated way. It has changed my workflow so much and made it much more efficient to use Substack for content distribution. Also, as a reader who likes to keep up with the latest in my industry, Substack collates my subscriptions for me, all in one place, so I can stay on top of my favorite writers without going down the social media rabbit hole.
  • integration of content with operations, like subscriptions & payment
  • design! clean and simple
  • curation of subscriptions I read
  • editor is on the primitive side - it's wysiwyg, but missing some embed options
  • integrate with google analytics
  • percentage cut that Substack takes can become a burden as your revenue grows. Problems scaling.
  • Integration with payment/Stripe
  • custom domain - adds professionality
  • free to start - I used the free version for 9 months
  • Takes much much less time to produce content that you can charge for. This wasn't doable before, or you'd have to build it yourself
  • Substack has made it much easier for me to stay on top of ex-customer communications. I get repeat business more easily now.
  • Substack's speed & ease mean I can offload content writing & distribution to others
Substack is like a simple Medium that you can also set up as a paid subscription so you can monetize. Mailchimp has been around for a while so its features are pretty well thought out, but the feature set might be a bit too much for a less experienced email marketer. Substack is simple, clean, and functional for the newsletter beginner who wants to focus on their content/offering and not tech.

Do you think Substack delivers good value for the price?

Yes

Are you happy with Substack's feature set?

Yes

Did Substack live up to sales and marketing promises?

Yes

Did implementation of Substack go as expected?

Yes

Would you buy Substack again?

Yes

Substack is great for writers/content creators just getting started with wanting to monetize their ideas/content/writing, etc. The percentage-based fee that Substack gets is small if you have a small following. As your following grows, however, you might prefer a flat-rate platform like Ghost. If you're small, you're also not that likely to need a robust integration with Google Analytics. You're probably okay with just eyeballing your open rate. For putting publishing into the hands of the people, though, Substack is great.