Zoominfo Prospecting Review
January 27, 2020

Zoominfo Prospecting Review

Anonymous | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with ZoomInfo

ZoomInfo is used as a prospecting tool by our marketing and sales departments. ZoomInfo helps improve our targeting for outbound prospecting.
  • Data accuracy
  • Prospecting
  • Buyer intent data
  • List of competitors is not always accurate
  • Positive: Growing prospect database
  • Positive: Target account information
I'm currently using DiscoverOrg, and in comparison I would say they are relatively the same with the main difference being the larger database available on ZoomInfo. I would say the UI is very similar, with both being very user friendly.
ZoomInfo is well suited as a prospecting tool to help fuel outbound campaigns. You are able to target the exact industry, title, etc. and create lists.

ZoomInfo Sales Feature Ratings

Advanced search
9
Identification of new leads
7
List quality
7
List upload/download
8
Ideal customer targeting
7
Load time/data access
8
Contact information
9
Company information
7
Industry information
5
Salesforce integration
8
Company/business profiles
7
Alerts and reminders
7
Data hygiene
8
Automatic data refresh
8
Tags
8
Filters and segmentation
8
Sales email templates
6