What users are saying about
8 Ratings
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39 Ratings
8 Ratings
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Score 3.3 out of 101

Terminus ABM Platform

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39 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.8 out of 101

Likelihood to Recommend

AdMob

As for technology and implementation... I think they are superb. But in today's world you can't go around doing whatever you want to stroke your own ego. You have to care for your clients & communicate with them. AdMob loses all respect there. I understand banning those illegal click farm guys in Asia/Africa, but banning a developer in Europe who has nothing to do with click farms, and then refraining to verify their own data collection is absolutely nauseating.
Yohan Wadia profile photo

Terminus ABM Platform

I think Terminus is best suited for companies that have a well defined understanding of their prospect and customer base. It's imperative that before you invest in a solution like this and the money that goes along with putting ads out there that you don't waste time and money on companies that aren't a fit
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Pros

AdMob

  • It has a good fill rate, for our applications we got around 99.9% to 100%.
  • Better targetted ads, so it increases CTR.
sanjeev pandey profile photo

Terminus ABM Platform

  • Terminus provides account-based marketing at scale - we are able to expand our reach to our targeted audience and trust that we are reaching the right people at the right time.
  • The customer services and success team are incredibly helpful in sharing reports and metrics on a consistent basis and are readily available for implementation and assistance.
  • Because the team is agile in its approach, they do a great job of listening to our pain points, where we need more attention, features that need optimizing and have gone out of their way to service our needs.
Tami McQueen profile photo

Cons

AdMob

  • Theyre customer service is by far the worst ever.
  • They have to stop banning user accounts for no reason. They have been wrong on so many counts, it just will make you wonder which primary school student is giving them info to make such horrendous decisions.
  • Their high handedness is handling cases, they keep giving copy paste client servicing replies, won't own up to it being their fault, and leave you in a lurch absolutely unbothered. This is a black spot on Google.
  • They keep sending you emails with warnings about stuff you haven't even dreamed of doing. Saying absolutely shady stuff like "asking your family to click on ads for you is an invalid activity" What will I earn out of that, 25cents after a 1000clicks? Do you think my 80yr old granny has the energy to keep clicking something for 1000times?
  • They never have the courage to accept they've made a mistake and they may have collected some invalid data without considering all of the circumstances. And if you try to draw their attention to that, they give you a deaf ear. It is really sad, for such an amazing product. The attitude sucks big time.
Yohan Wadia profile photo

Terminus ABM Platform

  • Terminus has useful insight but it doesn't translate into actionable intelligence for all users.
  • Terminus could improve through proactive suggestions delivered at the point of consumption, which for most sellers is the CRM. Standalone data in a field is only useful if the user thinks to look for it.
  • Terminus might deliver some of the features above in their UI, but most users don't want to go a separate UI. It should all be in CRMs (for sellers and SDRs).
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Likelihood to Renew

AdMob

No score
No answers yet
No answers on this topic

Terminus ABM Platform

Terminus ABM Platform 7.0
Based on 1 answer
Brightfunnel is a very useful tool but can only be used to the fullest if your data is there. It is hard for organizations with bad data to fully utilize its abilities.
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Alternatives Considered

AdMob

We have used a few other ad networks, but they are not suited to our requirements. Admob has the best fill rate for Indian apps, that others lack. For our few apps that target USA and European customers, we use Mobclix. Admob has also fewer configurable thresholds for payments. For payment and taxation, they provide options which are as per the state laws.
sanjeev pandey profile photo

Terminus ABM Platform

Terminus's professional services and support, along with its command-center approach, deliver a huge value to a ultra-lean fast moving business like Phononic. As a semiconductor startup that is rapidly growing, we need partners that can not only keep up with us, but also push us to continuously improve. Terminus enables us to quickly develop and execute new strategies as we rapidly expand into new verticals and segments. Alternatively, I have not found other solutions to have the same level of one-stop-shop, and I have not found other companies to be as engaged in customer success as a part of the package (vs paid support).
Daniel Englebretson profile photo

Return on Investment

AdMob

  • Before I got into it my other friends told me there are way better Ad providers. But being a Google fan I still signed up.
  • Now I remember writing to AdMob, requesting them to give me earning rates... But they never replied. So zero return on investment. They just keep you guessing.
Yohan Wadia profile photo

Terminus ABM Platform

  • Targeted advertising - knowing our ads were being seen by key accounts vs. the broader web
  • Web traffic - large increase in web traffic based on Terminus spend, which again felt great because we knew it was from key accounts
  • Message refinement - thinking about different groups/buckets helped inform our messaging strategy
Will Devlin profile photo

Pricing Details

AdMob

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Terminus ABM Platform

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

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