Adspert vs. Google Marketing Platform
Adspert vs. Google Marketing Platform
Product | Rating | Most Used By | Product Summary | Starting Price |
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Adspert | N/A | Adspert is the bidding management platform from the German company of the same name founded in 2010 for managing a search engine marketing (SEM) paid advertising campaign. To that end it features automated reporting and optimization suggestions, keyword analysis, Adwords account "health check," and visibility over all via a comprehensive dashboard. A fully featured free trial is available for 30 days, after which €199 are required for managing a single Adwords account of less than €10,000. For… | N/A | |
Google Marketing Platform | N/A | Google Marketing Platform (a combination of former DoubleClick advertiser tools and Google Analytics 360 Suite) is a set of tools for marketers to manage their advertising campaigns. DoubleClick was acquired by Google in 2008. It focuses on uploading ads and reporting their performance and also provides forecasting tools to help predict future campaign needs. Bid optimization tools help manage pay-per-click (PPC) campaigns across search engines (e.g. Bing, Google, Yahoo!). | N/A |
Adspert | Google Marketing Platform | |||||||||||||||
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Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
Offerings |
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Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
Additional Details | — | — | ||||||||||||||
More Pricing Information |
Adspert | Google Marketing Platform | |
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Top Pros | No answers on this topic | |
Top Cons | No answers on this topic |
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Ad Network Integration |
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Ad Campaigns |
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Ad Reporting & Analytics |
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Adspert | Google Marketing Platform | |
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Small Businesses | Serpstat Score 9.2 out of 10 | Google Ad Manager Score 8.5 out of 10 |
Medium-sized Companies | WordStream Advisor Score 7.0 out of 10 | The Trade Desk Score 6.6 out of 10 |
Enterprises | Adobe Advertising Cloud Score 9.0 out of 10 | Adobe Advertising Cloud Score 9.0 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Adspert | Google Marketing Platform | |
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Likelihood to Recommend | - (0 ratings) | 8.9 (45 ratings) |
Likelihood to Renew | - (0 ratings) | 8.0 (13 ratings) |
Usability | - (0 ratings) | 8.0 (2 ratings) |
Support Rating | - (0 ratings) | 9.0 (4 ratings) |
Online Training | - (0 ratings) | 8.0 (1 ratings) |
Implementation Rating | - (0 ratings) | 6.0 (2 ratings) |
Adspert | Google Marketing Platform | |
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Likelihood to Recommend | Adspert No answers on this topic | Google |
Pros | Adspert No answers on this topic | Google |
Cons | Adspert No answers on this topic | Google |
Likelihood to Renew | Adspert No answers on this topic | Google |
Usability | Adspert No answers on this topic | Google |
Support Rating | Adspert No answers on this topic | Google |
Implementation Rating | Adspert No answers on this topic | Google |
Alternatives Considered | Adspert No answers on this topic | Google |
Return on Investment | Adspert No answers on this topic | Google |
ScreenShots |