What users are saying about

AdStage

5 Ratings

RavenTools

48 Ratings

AdStage

5 Ratings
Score 8.2 out of 101

RavenTools

48 Ratings
Score 7.7 out of 101

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Likelihood to Recommend

AdStage

AdStage is great for bringing together all of your channels into one place for analytics. They now have easy API access into multiple channels which allows you to really deep dive and get the most out of the data that you often can't without that API access. They also have great ways to surface this data that is easy to digest for leadership.If you already have this internally or want to build it out internally, AdStage may not be a fit outside of some great automation tools, but it's not easy to have this data done and built out internally so this is a great place to start.
Matthew Lloyd profile photo

RavenTools

If you are looking for a one-stop shop for MOST things related to digital marketing, RavenTools is a great solution. You will be able to monitor social media, Google tools, email campaigns, and much more from one spot. It really cuts down on time spent moving from account to account. If you are looking for clean and easy to read reports for clients, RavenTools is perfect for that as well. It provides tools and reports that can be used by internal and external teams alike.
Lakita Marshall profile photo

Feature Rating Comparison

Ad Network Integration

AdStage
9.0
RavenTools
Data Transfer
AdStage
9.0
RavenTools
DSP integration
AdStage
9.0
RavenTools

Ad Campaigns

AdStage
7.8
RavenTools
Ad campaign creation
AdStage
8.0
RavenTools
Ad deployment
AdStage
8.0
RavenTools
Display advertising
AdStage
7.0
RavenTools
Ad display and retargeting segmentation
AdStage
7.0
RavenTools
Sequence targeting
AdStage
9.0
RavenTools

Ad Reporting & Analytics

AdStage
7.8
RavenTools
Ad dashboards
AdStage
9.0
RavenTools
Ad performance reports
AdStage
9.0
RavenTools
Ad conversion tracking
AdStage
9.0
RavenTools
Ad attribution reporting
AdStage
6.0
RavenTools
Cross-channel ad management
AdStage
8.0
RavenTools
Ad forecasting and optimization
AdStage
6.0
RavenTools

SEO

AdStage
RavenTools
6.6
Keyword analysis
AdStage
RavenTools
6.9
Backlink management
AdStage
RavenTools
3.6
SERP ranking tracking
AdStage
RavenTools
3.6
Page grader
AdStage
RavenTools
8.3
Competitive analysis
AdStage
RavenTools
7.0
Site audit / diagnostics
AdStage
RavenTools
9.0
Site recommendations
AdStage
RavenTools
8.7
Task management
AdStage
RavenTools
5.7

SEO Channels

AdStage
RavenTools
6.4
Local SEO
AdStage
RavenTools
2.9
Social SEO
AdStage
RavenTools
6.9
Mobile SEO
AdStage
RavenTools
6.9
Global SEO
AdStage
RavenTools
8.9

SEO Platform & Account Management

AdStage
RavenTools
9.3
Multi-domain support
AdStage
RavenTools
10.0
Integration with web analytics tools
AdStage
RavenTools
8.6

Pros

  • Easily pulling together API access for multiple channels into one area for in-depth reporting
  • Automation. They helped a bunch with features that LinkedIn didn't have.
  • The team. They were always super responsive and on the ball with any questions or concerns we had. The customer service was great.
  • General reporting and tieing data together.
Matthew Lloyd profile photo
  • Organizes contact details, outreach, and log in information for websites.
  • Reports: Audits, analytics, performance.
  • Easy Integration via browser extensions and API key.
Jennifer Long profile photo

Cons

  • We were with them in the earlier days and when they were growing larger. We experienced some of that pain with pricing changes that didn't feel quite right. But, they've fixed this now.
  • We didn't really see the usefulness at times of optimizing some of the channels through AdStage, but we loved the reporting features they had for the channels.
  • Better tiers for payment and what fits into those. Again, these are being addressed much better now.
Matthew Lloyd profile photo
  • The chrome extension is very glitchy, please fix.
  • I would like to be able to compare one client's links to another's and be given a list of sites that ones has a link from but not the other.
Jennifer Long profile photo

Likelihood to Renew

AdStage8.0
Based on 1 answer
AdStage has been great and the only reason we wouldn't renew is if we decided to build this all out internally for API access. But, customer services is great, the product is great and I'd definitely recommend it.
Matthew Lloyd profile photo
RavenTools9.7
Based on 15 answers
Because I use it everyday, and I consider it a must-have to perform my job.
Jennifer Long profile photo

Usability

No score
No answers yet
No answers on this topic
RavenTools7.0
Based on 1 answer
Certain areas, Social Media scheduling, could stand to undergo a complete overhaul. However, most of the RavenTools interface is easy to use. You will not have any issues getting up and running and should there be an issue, the customer service is really good. They also continue to preform updates that make the usability even better
Lakita Marshall profile photo

Support

AdStage10.0
Based on 1 answer
AdStage had great support. They got back to me quickly every time, they always had or found an answer for what I was looking for, they took my feedback well, and they were knowledgeable with the platform and any issues I had. I have worked with a lot of other companies that are slow and AdStage definitely isn't one of them.
Matthew Lloyd profile photo
RavenTools9.0
Based on 1 answer
RavenTools has some of the best Customer Support I have ever received. They are quick to respond and will keep you posted on the progress of your issue. You truly feel as if you are getting customized service. No human is perfect and I have had one situation in which I had to reach out multiple times, but overall I fully trust and approve of their process
Lakita Marshall profile photo

Alternatives Considered

I'm actually not aware of a ton of direct competitors for what AdStage is doing right now. As mentioned before, they have some great integrations for deep analytics, they bring all of the different vendors together in one central place and they have some awesome automation tools that I have not seen around.
Matthew Lloyd profile photo
ActiveCollab was okay for task management, but it doesn't hold a candle to all of the funtionality built into RavenTools. I feel like RavenTools is THE must-have tool for people in my industry
Jennifer Long profile photo

Return on Investment

  • It's saved time for me to easily build out campaigns in Facebook and LinkedIn quickly and in scale
  • It gives people the option to get direct API access to multiple channels without having to build it all in-house
  • It allowed some great optimizations for LinkedIn which allowed us to use our spend there better
Matthew Lloyd profile photo
  • RavenTools has absolutely improved the reporting we provide our clients. We used to be mashing together dissimilar Excel reports. Comparisons between time periods was difficult to present and graphs had to be created manually with lots of time spent formatting them correctly.
  • RavenTools has improved the efficiency with which we put together our reports. This frees us up to do more high-level thinking about recommendations and up-sell opportunities which ultimately leads to more revenue.
Amy Odhner profile photo

Screenshots

AdStage
RavenTools

Pricing Details

AdStage

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

RavenTools

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details