What users are saying about

AgoraPulse

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Top Rated
276 Ratings
12 Ratings

AgoraPulse

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Top Rated
276 Ratings
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Score 8.5 out of 101
12 Ratings
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Score 3.6 out of 101

Add comparison

Likelihood to Recommend

AgoraPulse

Fantastic for social media management and customer care. Less appropriate for areas where social media, content creation, analytic tracking or customer care is less of a concern. However these days the majority of companies will probably have a social media team, so it is more of a necessity these days really
Bianca Bridges profile photo

Wildfire

The transition to Google has been painful - key contacts are no longer available.
No photo available

Feature Rating Comparison

Listening/monitoring

AgoraPulse
8.1
Wildfire
Boolean keyword searches
AgoraPulse
7.8
Wildfire
Filtering out noise/spam
AgoraPulse
7.2
Wildfire
Sentiment analysis
AgoraPulse
9.1
Wildfire
Broad channel coverage
AgoraPulse
8.5
Wildfire

Publishing

AgoraPulse
8.1
Wildfire
Content planning and scheduling
AgoraPulse
8.8
Wildfire
Audience targeting
AgoraPulse
6.7
Wildfire
Content optimization
AgoraPulse
9.1
Wildfire
Workflow management
AgoraPulse
7.9
Wildfire

Engagement

AgoraPulse
7.6
Wildfire
Automated routing and prioritization
AgoraPulse
6.4
Wildfire
Customer interaction histories
AgoraPulse
8.4
Wildfire
Bulk actions
AgoraPulse
7.9
Wildfire

Marketing

AgoraPulse
7.6
Wildfire
Lead generation
AgoraPulse
6.6
Wildfire
Content marketing
AgoraPulse
9.1
Wildfire
Paid media management
AgoraPulse
8.2
Wildfire
Campaigns and promotions
AgoraPulse
6.7
Wildfire

Channel coverage/integration

AgoraPulse
8.6
Wildfire
Twitter
AgoraPulse
9.1
Wildfire
Facebook
AgoraPulse
8.9
Wildfire
Instagram
AgoraPulse
7.8
Wildfire

Reporting/analytics

AgoraPulse
7.3
Wildfire
Campaign success analytics
AgoraPulse
7.7
Wildfire
Real-time tracking
AgoraPulse
7.3
Wildfire
Competitor analysis
AgoraPulse
6.9
Wildfire

Account management

AgoraPulse
7.4
Wildfire
Role-based user permissions & privileges
AgoraPulse
8.3
Wildfire
Mobile access
AgoraPulse
6.6
Wildfire

Pros

  • Social media posting through Facebook, Twitter and Instagram.
  • Excellent UI and especially in the social inbox. Its now incredibly easy to keep up with comments, mentions, posts, all in one place.
  • Competitor analysis allowed us to cut out roughly 12 hours of work per month. We are working more efficiently and getting more done with our staff we have.
Joey McNamara profile photo
  • Builds Promotional Pages/Tabs Easy.
  • Allows you to make changes within seconds.
  • Tracks social media performance on Facebook, Twitter and Google+
  • Responsive customer service.
  • Great idea generators, will feed you with examples/case studies.
Ashley Pengilly profile photo

Cons

  • The UI, while not terrible, could be sleeker. I've had no trouble with functionality, though.
Vert Hsu profile photo
  • The entire product is quite dated - in our two years with the product, only the visuals have been updated. While other products have added things like multi-platform entries, Wildfire is essentially the same as it has been since our first experience with it.
  • In its self-service mode, the product lacks some essential features like mandatory likes and white label.
  • Embedding a whitelabel contest is a major undertaking, and requires quite a bit of work within the Facebook developer panel.
No photo available

Likelihood to Renew

AgoraPulse8.1
Based on 85 answers
AgoraPulse does what it's needed to do, is cheaper than the competition, is easier to use and manage, has better reporting and has a roadmap of improvements which will add to its value.
Mike Gillan profile photo
Wildfire7.9
Based on 3 answers
Our initial contract with Wildfire Whitelabel was for $30,000/year, as we progressed we found several alternatives for significantly less. We used this to our advantage to lower the second year to $17,000 with the limitation in the level of support (they call this their "core" subscription). Support has been quite bad.

During our contract, we also asked for quotes on some custom work, but never managed to get an answer (or actual quote). Now two years into our contract, the limitations and lack of development are enough for us to find a different solution. Newcomers to the market like Rafflecopter, WooBox and PunchTab are delivering much better results for a fraction of the price
No photo available

Usability

AgoraPulse9.0
Based on 8 answers
Usability is the strongest characteristic of AgoraPulse.
Richard Burgner profile photo
Wildfire9.0
Based on 1 answer
Very easy to use, almost anyone can learn how to build a comprehensive promotion.
Ashley Pengilly profile photo

Reliability and Availability

AgoraPulse9.1
Based on 2 answers
No answer on this topic is available.
Wildfire10.0
Based on 1 answer
I have never been kicked out of Wildfire service. Always up and running.
Ashley Pengilly profile photo

Performance

AgoraPulse9.1
Based on 1 answer
No answer on this topic is available.
Wildfire10.0
Based on 1 answer
Easy to perform tasks and quick to upload changes to your promotions.
Ashley Pengilly profile photo

Support

AgoraPulse9.2
Based on 9 answers
Any queries I've had have been answered quickly and in a very friendly manner.
Bronwyn Cook profile photo
Wildfire9.5
Based on 2 answers
Phone and email support were always available to us when we needed it.
No photo available

Online Training

AgoraPulse7.3
Based on 1 answer
No answer on this topic is available.
Wildfire8.5
Based on 2 answers
Gave me a thorough rundown on everything the software does. Sometimes it is difficult to run through it all over the phone/internet, but I was able to figure it out myself.
Ashley Pengilly profile photo

Implementation

AgoraPulse9.1
Based on 4 answers
Be sure of the game play mechanics you need to achieve your objectives, it will help significantly in setting up the game and creating the assets
Marianne Ho profile photo
Wildfire8.5
Based on 2 answers
Simple to use and very effective in increasing user engagement on both social channels and website. Noticeably helped raise TOS.
No photo available

Alternatives Considered

With Hootsuite, we found that losing track of the multiple streams of information became over whelming. There where too many different streams of information coming at us and the layout was not conducive to speed or organization. Switch tabs, moving streams, scrolling here and there, all of it combined to become way too distracting for the effective management of interacting with our readers and fans.
Christopher Kimball profile photo
The other service I attended to was Social Candy. I picked Wildfire due to the customer support, ease of use of the software and because I was able to make changes on my own
Ashley Pengilly profile photo

Return on Investment

  • We saved thousand of dollars from switching from Hootsuite.
  • The platform pays for itself with half of one of our client's recurring fee.
  • We saved money from not getting additional reporting software.
Javier Velazquez profile photo
  • Consumer engagement per dollar invested.
  • Virality of content per dollar invested.
  • Sentiment data values per dollar invested.
Ashley Pengilly profile photo

Pricing Details

AgoraPulse

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
AgoraPulse Editions & Modules
AgoraPulse
Edition
Small
$491
Medium
$991
Large
$1991
Enterprise
$2991
1. per installation
Additional Pricing Details
Agorapulse offers an enterprise plan for users with more than 30 Social Media accounts and/or needs for Facebook ads' comments monitoring.

AgoraPulse More Information

Wildfire

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
Wildfire Editions & Modules
Wildfire
Additional Pricing Details

Wildfire More Information