Akero Labs vs. Adobe Marketo Engage
Akero Labs vs. Adobe Marketo Engage
Product | Rating | Most Used By | Product Summary | Starting Price |
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Akero Labs | Enterprise companies (1,001+ employees) | Akero is a digital inbound and outbound marketing and lead generation platform, used by over 300 organizations. This platform is built with agencies and brands in mind. Akero marketing software captures essential user data by creating digital and social media marketing campaigns that are personalized to each respondent. Real time tracking tells the user which specific content, advert and platform source is generating the most relevant data. The vendor says this information can… | N/A | |
Adobe Marketo Engage | N/A | Adobe Marketo Engage (acquired by Adobe in 2018) is a marketing automation platform whose basic features include email marketing, drip nurturing, landing pages, and lead scoring, but other editions offer additional advanced features. Typical customers are B2B firms with complex sales cycles. | N/A |
Akero Labs | Adobe Marketo Engage | |||||||||||||||
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Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
Offerings |
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Entry-level Setup Fee | No setup fee | Optional | ||||||||||||||
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Akero Labs | Adobe Marketo Engage | |
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Top Pros | No answers on this topic | |
Top Cons | No answers on this topic |
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Email & Online Marketing |
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Lead Management |
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Campaign Management |
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Social Media Marketing |
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Reporting & Analytics |
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Platform & Infrastructure |
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Akero Labs | Adobe Marketo Engage | |
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Small Businesses | Vbout Score 9.5 out of 10 | Vbout Score 9.5 out of 10 |
Medium-sized Companies | PFL Direct Mail Platform Score 9.3 out of 10 | PFL Direct Mail Platform Score 9.3 out of 10 |
Enterprises | PFL Direct Mail Platform Score 9.3 out of 10 | PFL Direct Mail Platform Score 9.3 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Akero Labs | Adobe Marketo Engage | |
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Likelihood to Recommend | - (0 ratings) | 8.4 (1134 ratings) |
Likelihood to Renew | - (0 ratings) | 9.0 (146 ratings) |
Usability | - (0 ratings) | 8.0 (98 ratings) |
Availability | - (0 ratings) | 9.0 (25 ratings) |
Performance | - (0 ratings) | 9.0 (30 ratings) |
Support Rating | - (0 ratings) | 8.8 (89 ratings) |
In-Person Training | - (0 ratings) | 10.0 (12 ratings) |
Online Training | - (0 ratings) | 6.7 (29 ratings) |
Implementation Rating | - (0 ratings) | 10.0 (37 ratings) |
Configurability | - (0 ratings) | 6.0 (6 ratings) |
Contract Terms and Pricing Model | - (0 ratings) | 7.9 (4 ratings) |
Ease of integration | - (0 ratings) | 1.6 (9 ratings) |
Product Scalability | - (0 ratings) | 7.0 (10 ratings) |
Professional Services | - (0 ratings) | 9.4 (3 ratings) |
Vendor post-sale | - (0 ratings) | 8.2 (7 ratings) |
Vendor pre-sale | - (0 ratings) | 8.2 (6 ratings) |
Akero Labs | Adobe Marketo Engage | |
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Likelihood to Recommend | Akero Labs No answers on this topic | Adobe |
Pros | Akero Labs No answers on this topic | Adobe |
Cons | Akero Labs No answers on this topic | Adobe |
Likelihood to Renew | Akero Labs No answers on this topic | Adobe |
Usability | Akero Labs No answers on this topic | Adobe |
Reliability and Availability | Akero Labs No answers on this topic | Adobe |
Performance | Akero Labs No answers on this topic | Adobe |
Support Rating | Akero Labs No answers on this topic | Adobe |
In-Person Training | Akero Labs No answers on this topic | Adobe |
Online Training | Akero Labs No answers on this topic | Adobe |
Implementation Rating | Akero Labs No answers on this topic | Adobe |
Alternatives Considered | Akero Labs No answers on this topic | Adobe |
Contract Terms and Pricing Model | Akero Labs No answers on this topic | Adobe |
Scalability | Akero Labs No answers on this topic | Adobe |
Return on Investment | Akero Labs No answers on this topic | Adobe |
ScreenShots | Adobe Marketo Engage Screenshots |