What users are saying about

Amazon SES

26 Ratings

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Top Rated
1344 Ratings

Amazon SES

26 Ratings
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Score 8.4 out of 101

MailChimp<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow'>Customer Verified: Read more.</a>

Top Rated
1344 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow'>trScore algorithm: Learn more.</a>
Score 8.2 out of 101

Add comparison

Likelihood to Recommend

Amazon SES

SES is truly a "simple" email sender. It's focused on the actual technology behind sending emails, and sending emails that appear that they genuinely come from a specific domain. This is awesome if you've got some developers to implement the technology to make this kind of service valuable. However, if you don't know how to write code to conform to an API, or how DNS records work – steer clear. This is not for the faint of heart.
Justin Schroeder profile photo

MailChimp

As I've already mentioned, Mailchimp is absolutely fantastic for email communication between your business and your customers/subscribers. Especially if you're just getting started, Mailchimp is a no brainer. You don't have to worry about making sure to utilize the platform enough times in 30 days before your trial period runs out. The fact that they allow you to use the platform completely free up to 2000 subscribers is a big plus in my book. This is a better way to give people and businesses a chance to see if this platform is the right one for them. Mailchimp also has an Automations feature which can be used very cleverly. Its a way to interact with your subscribers via email without actually having to do anything. You set the emails up once and then the automation takes over, intelligently sending out emails to people based on their behaviors and interactions with your campaigns. Great stuff. For example, if you send out a welcome email to new subscribers, Mailchimp can automatically send out different follow up emails to those subscribers based on whether they didn't open it up, opened it o clicked on a link in the email
Daniel Shatzkes CEO Entrepreneur, Manufacturer, Musician profile photo

Feature Rating Comparison

Email & Online Marketing

Amazon SES
MailChimp
8.5
WYSIWYG email editor
Amazon SES
MailChimp
8.6
Dynamic content
Amazon SES
MailChimp
8.0
Ability to test dynamic content
Amazon SES
MailChimp
8.3
Landing pages
Amazon SES
MailChimp
8.4
A/B testing
Amazon SES
MailChimp
8.8
Mobile optimization
Amazon SES
MailChimp
8.6
Email deliverability
Amazon SES
MailChimp
8.9
List management
Amazon SES
MailChimp
8.7
Triggered drip sequences
Amazon SES
MailChimp
8.0

Reporting & Analytics

Amazon SES
MailChimp
7.8
Dashboards
Amazon SES
MailChimp
7.9
Standard reports
Amazon SES
MailChimp
8.2
Custom reports
Amazon SES
MailChimp
7.5

Pros

  • Higher deliverability
  • Higher reputation
  • Easy setup
Luis Escoffié profile photo
  • Mailchimp, as the name suggests, excels at email. The platform is easy to use, has templates that make getting started easy and looks incredibly professional. The terminology is made simple so that anyone can understand what is necessary at each phase of crafting emails and deciding on what features to use (or not use).
  • List management with Mailchimp is very easy. There are multiple ways to create or add to lists - name sand email addresses can be added manually; a csv file can be uploaded and integrated into a list; users can sign up and add themselves via sign up forms on websites and social media; and, my personal favorite is the Subscribe app that Mailchimp offers. For companies that want to add people to their lists from on-site locations like a trade show or expo, the app allows people to add their name and email and then automatically syncs that info with a predetermined list.
  • One thing that Mailchimp does that, in my opinion, is better than many other email providers is their free option. Many other providers will give you 30 or 60 days free to try out their platform. What Mailchimp does is allow you to use their service completely free up to 2000 (or maybe 2500, I don't remember) people on your lists. So for small companies that are just starting out and growing their lists, they can use Mailchimp for as long as they want until they go above that 2000 limit. There's no time limit.
Daniel Shatzkes CEO Entrepreneur, Manufacturer, Musician profile photo

Cons

  • Could maintain a dashboard with the list of previously sent emails and their templates.
  • Amazon Simple Email Service dashboard could be made more user-friendly by including few HTML snippets so that they are readily available for testing.
No photo available
  • Mailchimp doesn't do advanced or complicated segmentation so well. It gives you the option with Mailchimp Pro, but it still has one fatal flaw. From my understanding, Mailchimp doesn't re-evaluate the segment conditions on scheduled sends for advanced segments. This means scheduled sends could be sent to an out-of-date segment if the segment isn't manually updated.
  • Doing quality assurance on scheduled campaigns is very hard. Once a campaign is scheduled, there is no way to view segment criteria or the design for QA without the pausing the schedule. This introduces risk as it is possible to reschedule at the wrong time. For people managing a lot of campaigns, being able to QA scheduled campaigns would be very helpful.
  • I felt that Mailchimp's automation features fell short of other email automation tools. They didn't give you enough control to build triggers and workflow for customized business cases, only a few general ones.
Alec Dibble profile photo

Likelihood to Renew

No score
No answers yet
No answers on this topic
MailChimp7.0
Based on 19 answers
Despite all my frustration, I don't have any other good options without spending a lot more money. I do understand that Predictive Response has RSS campaign functionality in development. We use that tool (which is really in a different category) for marketing automation, and it works beautifully. If PR releases the RSS functionality, we'll try it immediately, and might switch. It would be more expensive, but probably worth it.For the clients we work with who have simple needs, there's no reason to switch away from MailChimp unless the staff get frustrated with the editor.
Anna Hazel Crotty profile photo

Usability

No score
No answers yet
No answers on this topic
MailChimp9.9
Based on 7 answers
I have enjoyed using MailChimp because it is easy to use and simple for the employees to fill out when asked.
Brandon Adawi profile photo

Performance

No score
No answers yet
No answers on this topic
MailChimp10.0
Based on 1 answer
Great company. Great support. Wide range of solutions.
Christine Tabor profile photo

Support

No score
No answers yet
No answers on this topic
MailChimp9.9
Based on 6 answers
Like support anywhere else, it truly depends on the day and the person handling your issue.
Katalin Sankowich profile photo

Implementation

No score
No answers yet
No answers on this topic
MailChimp9.0
Based on 5 answers
Write down the use cases in detail and test each one carefully.
Bob Thompson profile photo

Alternatives Considered

The process of setting up Amazon was really easy and straightforward compared to Mandrill.
And right now Mandrill is an add-on in MailChimp, so no longer a real alternative.
Luis Escoffié profile photo
During my research on email marketing tools I tried couple of other tools also but I found most of them unfit as per my requirements. Some of them were not providing trial versions whereas some of them were not having Drag and Drop feature and some of them were not good in delivering content without getting into spam. MailChimp was the first tool which satisfied me completely
Shashank Chaturvedi profile photo

Return on Investment

  • Implemented the email service in minutes as the SDK is very easy to implement a sample.
  • Could send out thousands of emails in minutes and was able to send out bigger attachments in the email.
  • Engaging with users helped us in winning more number of users to install our App.
No photo available
  • All positive impact I got from MailChimp. It helped me to scale up my business in terms of sales transactions from scratch till where I am now.
  • It helped me to increase my email list. Initially I used to have a list of 2000-3000 subscribers. Now I am having more than 15000 subscribers.
  • It also helped me in brand building of my organization in the mind of my customers because of the rich feeling of my newsletters and promotional mailers created by MailChimp.
Shashank Chaturvedi profile photo

Pricing Details

Amazon SES

General
Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details

MailChimp

General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No
Additional Pricing Details