What users are saying about
6 Ratings
2 Ratings
6 Ratings
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Score 8.8 out of 101
2 Ratings
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Score 6.5 out of 101

Likelihood to Recommend

App Data Room

ADR is a great interactive tool for B2B businesses that sales deals one-on-one with the customer. I don't think it would be well suited for B2C businesses because of the need and cost for individual licenses per user. I would highly recommend this tool to B2B companies that practice traditional sales with a technological edge.
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MixRank

If your organization is looking to find insights on the mobile app space and you are interested in seeing the technologies that are installed in apps, Mixrank is right for you. They have the ability to target by category, downloads, SDKs. and much more. Mixrank seems to be 100% mobile focused, so if your organization is looking for web analytics, Mixrank wont suffice
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Feature Rating Comparison

Prospecting

App Data Room
MixRank
6.9
Advanced search
App Data Room
MixRank
7.5
Identification of new leads
App Data Room
MixRank
5.5
List quality
App Data Room
MixRank
6.5
List upload/download
App Data Room
MixRank
7.5
Ideal customer targeting
App Data Room
MixRank
7.0
Load time/data access
App Data Room
MixRank
7.5

Sales Intelligence Data Standards

App Data Room
MixRank
5.8
Contact information
App Data Room
MixRank
6.0
Company information
App Data Room
MixRank
5.0
Industry information
App Data Room
MixRank
6.5

Data Augmentation & Lead Qualification

App Data Room
MixRank
6.3
Lead qualification process
App Data Room
MixRank
6.0
Smart lists and recommendations
App Data Room
MixRank
6.5
Salesforce integration
App Data Room
MixRank
5.0
Company/business profiles
App Data Room
MixRank
5.5
Alerts and reminders
App Data Room
MixRank
8.5
Data hygiene
App Data Room
MixRank
5.5
Automatic data refresh
App Data Room
MixRank
6.5
Tags
App Data Room
MixRank
6.5
Filters and segmentation
App Data Room
MixRank
6.5

Pros

App Data Room

  • Allows us to include video collateral in our portfolio
  • Allows visibility into an activity that the recipient performs once collateral is sent to them
  • Provides analytics around most and least used pieces of collateral
  • Allows our marketing team to generate and upload new collateral on demand
Stan Pflueger profile photo

MixRank

  • Easy to use UI
  • Has a pretty good range of support for iOS, Android and mobile web.
  • Lists are easy to pull
  • Good customer support.
No photo available

Cons

App Data Room

  • I wish the App UI was the same across all platforms. The app looks different on Windows than iOS.
No photo available

MixRank

  • The interface is not as user friendly as other platforms.
  • Contact information can be off with regards to smaller indie publishers/developers.
  • I would like to edit the information that is provided in CSV reports.
No photo available

Likelihood to Renew

App Data Room

App Data Room 9.0
Based on 1 answer
App Data Room has been instrumental in allowing our sale representatives to present up-to-date and innovative marketing collateral to potential customers. A second value add is that our Marketing Department is able to create and upload the most current material to the app so that our sales representatives have access to the most up-to-date information to present to our customers.
Stan Pflueger profile photo

MixRank

No score
No answers yet
No answers on this topic

Usability

App Data Room

App Data Room 10.0
Based on 1 answer
Overall, the App Data Room product is easy to use. Our Marketing Department is able to quickly upload updated and new material once they create the documents. Users are able to quickly find material filed by subject matter. Once the appropriate material is located, it can be presented on their iPad and emailed to prospective customers who indicate interest in the products.
Stan Pflueger profile photo

MixRank

No score
No answers yet
No answers on this topic

Support

App Data Room

App Data Room 9.0
Based on 1 answer
The few support requests that we have submitted have been resolved within 2 business days. The App Data Room staff has also been responsive to suggestions from our staff to upgrade the product - specifically in the area of analytics.
Stan Pflueger profile photo

MixRank

No score
No answers yet
No answers on this topic

Implementation

App Data Room

App Data Room 10.0
Based on 1 answer
No, key insights. Implementation was easy. The App Data Room staff hosted initial training sessions for our support personnel, and then these support persons conducted training and support sessions for our users.
Stan Pflueger profile photo

MixRank

No score
No answers yet
No answers on this topic

Alternatives Considered

App Data Room

We've used custom developed tools in the past but the upfront cost is very high and the solution we had was very costly to update. We did not have a CMS previously so real-time updates were unheard of. App Data Room has all of the features we previously had plus so much more.
No photo available

MixRank

Overall it is a decent product, each platform has their own strengths and weaknesses. Mixrank is good at pulling reports, easy to use UI, pretty good coverage in terms of prospecting. Additionally, they are based in SF which is not too far from our office so it makes it easy to contact them and meet with them
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Return on Investment

App Data Room

  • I don't have any hard numbers. But all I get are good reviews and compliments from our sales team and customers who interact with ADR.
No photo available

MixRank

  • It gave us the ability to target the right organizations for our business
  • Gave clear insights on competitors in the mobile Ad Tech Space
  • Gave us lists of potential customers at scale.
No photo available

Pricing Details

App Data Room

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

MixRank

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

App Data Room
9.5
MixRank
6.5

Likelihood to Renew

App Data Room
9.0
MixRank

Usability

App Data Room
10.0
MixRank

Support

App Data Room
9.0
MixRank

Implementation

App Data Room
10.0
MixRank

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