What users are saying about

App Data Room vs MixRank

App Data Room

6 Ratings

MixRank

2 Ratings

App Data Room

6 Ratings
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Score 8.5 out of 101

Based on 6 reviews and ratings

MixRank

2 Ratings
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Score 6.5 out of 101

Based on 2 reviews and ratings

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Likelihood to Recommend

App Data Room

ADR is a great interactive tool for B2B businesses that sales deals one-on-one with the customer. I don't think it would be well suited for B2C businesses because of the need and cost for individual licenses per user. I would highly recommend this tool to B2B companies that practice traditional sales with a technological edge.

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MixRank

If your organization is looking to find insights on the mobile app space and you are interested in seeing the technologies that are installed in apps, Mixrank is right for you. They have the ability to target by category, downloads, SDKs. and much more. Mixrank seems to be 100% mobile focused, so if your organization is looking for web analytics, Mixrank wont suffice

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Feature Rating Comparison

Prospecting

App Data Room
—
MixRank
6.9
Advanced search
App Data Room
—
MixRank
7.5
Identification of new leads
App Data Room
—
MixRank
5.5
List quality
App Data Room
—
MixRank
6.5
List upload/download
App Data Room
—
MixRank
7.5
Ideal customer targeting
App Data Room
—
MixRank
7.0
Load time/data access
App Data Room
—
MixRank
7.5

Sales Intelligence Data Standards

App Data Room
—
MixRank
5.8
Contact information
App Data Room
—
MixRank
6.0
Company information
App Data Room
—
MixRank
5.0
Industry information
App Data Room
—
MixRank
6.5

Data Augmentation & Lead Qualification

App Data Room
—
MixRank
6.3
Lead qualification process
App Data Room
—
MixRank
6.0
Smart lists and recommendations
App Data Room
—
MixRank
6.5
Salesforce integration
App Data Room
—
MixRank
5.0
Company/business profiles
App Data Room
—
MixRank
5.5
Alerts and reminders
App Data Room
—
MixRank
8.5
Data hygiene
App Data Room
—
MixRank
5.5
Automatic data refresh
App Data Room
—
MixRank
6.5
Tags
App Data Room
—
MixRank
6.5
Filters and segmentation
App Data Room
—
MixRank
6.5

Pros

  • Content Mangement System - Our Marcom department is able to maintain and update the app in real-time and push updates directly to our team without going to an outside vendor. The CMS has a great UI/UX and is easy to use and maintain.
  • What's New Feature - Our sales team can easily see every time we make additions or updates.
  • 3D capabilities - the ability to use animation image sequences on the app really impresses our customers.
  • Support - ADR provides great support.

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  • Search capability was very good. Able to search by downloads, SDK, Category, etc.
  • Mixrank provides some contact information for the organizations you are searching for.
  • The pivot table function was very helpful for granular targeting.

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Cons

  • I wish the App UI was the same across all platforms. The app looks different on Windows than iOS.

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  • The interface is not as user friendly as other platforms.
  • Contact information can be off with regards to smaller indie publishers/developers.
  • I would like to edit the information that is provided in CSV reports.

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Likelihood to Renew

App Data Room9.0
Based on 1 answer
App Data Room has been instrumental in allowing our sale representatives to present up-to-date and innovative marketing collateral to potential customers. A second value add is that our Marketing Department is able to create and upload the most current material to the app so that our sales representatives have access to the most up-to-date information to present to our customers.

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Stan Pflueger
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No score
No answers yet
No answers on this topic

Usability

App Data Room10.0
Based on 1 answer
Overall, the App Data Room product is easy to use. Our Marketing Department is able to quickly upload updated and new material once they create the documents. Users are able to quickly find material filed by subject matter. Once the appropriate material is located, it can be presented on their iPad and emailed to prospective customers who indicate interest in the products.

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Stan Pflueger
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No score
No answers yet
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Support

App Data Room9.0
Based on 1 answer
The few support requests that we have submitted have been resolved within 2 business days. The App Data Room staff has also been responsive to suggestions from our staff to upgrade the product - specifically in the area of analytics.

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Stan Pflueger
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No score
No answers yet
No answers on this topic

Implementation

App Data Room10.0
Based on 1 answer
No, key insights. Implementation was easy. The App Data Room staff hosted initial training sessions for our support personnel, and then these support persons conducted training and support sessions for our users.

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Stan Pflueger
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Alternatives Considered

We've used custom developed tools in the past but the upfront cost is very high and the solution we had was very costly to update. We did not have a CMS previously so real-time updates were unheard of. App Data Room has all of the features we previously had plus so much more.

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Verified User
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Mixrank has the ability to search the Apple Appstore for different SDKs however, Datanyze does not have this same ability. The ability to deliver granular searches easily, played a key role in our decision to choose Mixrank. Where Mixrank lacks is the email verification that Datanyze provides

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Return on Investment

  • I don't have any hard numbers. But all I get are good reviews and compliments from our sales team and customers who interact with ADR.

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  • It gave us the ability to target the right organizations for our business
  • Gave clear insights on competitors in the mobile Ad Tech Space
  • Gave us lists of potential customers at scale.

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Pricing Details

App Data Room

General
Free Trial
Yes
Free/Freemium Version
—
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
Additional Pricing Details
—

MixRank

General
Free Trial
—
Free/Freemium Version
—
Premium Consulting/Integration Services
—
Entry-level set up fee?
No
Additional Pricing Details
—