AtomicWriter vs. Movable Ink

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
AtomicWriter
Score 7.4 out of 10
N/A
AtomicWriter helps users create original content optimized to maximize visibility for content marketing campaigns.N/A
Movable Ink
Score 7.8 out of 10
N/A
The Movable Ink platform from the company of the same name in New York allows marketing content creators to design and deploy a consistent visual experience for customers across digital experiences, from email, to webstore, to mobile apps.N/A
Pricing
AtomicWriterMovable Ink
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AtomicWriterMovable Ink
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsContact vendor for pricing information.
More Pricing Information
Community Pulse
AtomicWriterMovable Ink
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
AtomicWriterMovable Ink
Content Creation
Comparison of Content Creation features of Product A and Product B
AtomicWriter
10.0
1 Ratings
21% above category average
Movable Ink
9.2
4 Ratings
13% above category average
Ideation10.01 Ratings9.03 Ratings
Approval workflows10.01 Ratings10.02 Ratings
Content collaboration10.01 Ratings9.02 Ratings
Content calendar10.01 Ratings10.03 Ratings
Network for content licensing/production10.01 Ratings8.01 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
AtomicWriter
9.4
1 Ratings
15% above category average
Movable Ink
9.3
4 Ratings
14% above category average
Content hub10.01 Ratings9.04 Ratings
Forms / Gated content10.01 Ratings9.01 Ratings
Embedded CTAs10.01 Ratings10.03 Ratings
Content distribution9.01 Ratings9.04 Ratings
Content automation8.01 Ratings9.04 Ratings
Content promotion00 Ratings10.02 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
AtomicWriter
8.2
1 Ratings
5% above category average
Movable Ink
9.4
4 Ratings
18% above category average
Audience profiling and targeting7.01 Ratings9.04 Ratings
Closed-loop tracking and reporting9.01 Ratings10.03 Ratings
Content performance analytics8.01 Ratings9.04 Ratings
Campaign optimization dashboard9.01 Ratings10.04 Ratings
Competitive analytics8.01 Ratings9.02 Ratings
Best Alternatives
AtomicWriterMovable Ink
Small Businesses
Vyond
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Score 8.7 out of 10
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Score 8.7 out of 10
Medium-sized Companies
Vyond
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Score 8.7 out of 10
Vyond
Vyond
Score 8.7 out of 10
Enterprises
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Score 8.7 out of 10
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Score 8.7 out of 10
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User Ratings
AtomicWriterMovable Ink
Likelihood to Recommend
10.0
(1 ratings)
10.0
(4 ratings)
User Testimonials
AtomicWriterMovable Ink
Likelihood to Recommend
Atomic Reach
AtomicWriter is especially suitable for blog writing and for this type of work. It also gives different formats and restructures it with a great view. I think that's it.
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Movable Ink
Any business that sends out a lot of email communications, and has accessible data that they can, at the very least, format in CSV sheets can utilize [Moveable Ink] with reasonable success. Depending on how your data is housed or received, the integration within Movable Ink is quite simple. I would recommend looking at the list of partners that Movable Ink integrate with. If your business is utilizing any of them regularly, it would make integration even easier. If you do not do a lot with email or your data is not easily accessible I would not recommend Movable Ink.
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Pros
Atomic Reach
  • Makes my writing awesome.
  • Restructures it.
  • Gives me different writing formats.
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Movable Ink
  • Personalization--Everyone likes to see their name in lights. Movable Ink allows you to pull in content such as their name, locations that are closest to them, and content they're actually interested in.
  • Unique Features--Movable Ink provides a variety of apps that can plugged into emails to make the experience more unique and exciting, such as countdown timers, add to calendar features for events, maps, and social feeds.
  • Tracking--Adding snippets of code to emails allow you to track data, such as opens, impressions, and clickthroughs. You can also track how individuals interact with specific pieces of the email.
  • User Friendly--Easy to build within apps for those who aren't graphic designers.
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Cons
Atomic Reach
  • Nothing too bad.
  • Needs more features.
  • Should be less expensive.
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Movable Ink
  • I think they could improve with how to provide strategic guidance to customers on applications and use cases. A lot of recommendations aren't applicable to new business models/scenarios
  • Their transition to onsite/landing page use cases was somewhat effective but we ran into some hiccups with applying the technology onsite
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Alternatives Considered
Atomic Reach
No answers on this topic
Movable Ink
Movable Ink is the better product by far. They offer more solutions across multiple channels and their platform is easier to use and better organized.
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Return on Investment
Atomic Reach
  • Nothing at all
  • -
  • -
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Movable Ink
  • Email performance has greatly increased overall
  • Optimization and testing features allow us to pit directions against one another and determine the best course of action going forward
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ScreenShots

Movable Ink Screenshots

Screenshot of Movable Ink