What users are saying about
9 Ratings
9 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 5.9 out of 100
Top Rated
37 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8 out of 100

Likelihood to Recommend

Aurea LM

Lyris LM is suited well with an organization or group that have several lists, as virtual list hosting is not represented by any other hosting company as far as I can tell.
Anonymous | TrustRadius Reviewer

Everest (Return Path + 250ok)

Return Path definitely helps provide directional guidance on where/how emails are being delivered, and it certainly provides some feedback and insights when there are delivery issues. I would not say that it is 100% accurate, though, on Inbox/Spam/Missing placement details for all ISPs. It certainly helps identify issues, though I would not use it as proof that we were fully put into the inbox (or spam folder).The inbox preview and rendering features are good, and I love the integration with Marketing Cloud. There are other rendering preview options available in the market, and this offering is solid. Just not the strongest. The direct integration with Marketing Cloud certainly makes it easy to use. Budgets permitting, using Return Path as part of a larger portfolio of tools for inbox placement monitoring, blacklist checking, email rendering, etc. would be advised. But it certainly works well as a starting point.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Aurea LM
7.4
Everest (Return Path + 250ok)
6.5
WYSIWYG email editor
Aurea LM
7.0
Everest (Return Path + 250ok)
5.1
Dynamic content
Aurea LM
6.2
Everest (Return Path + 250ok)
6.8
Ability to test dynamic content
Aurea LM
6.2
Everest (Return Path + 250ok)
6.8
Landing pages
Aurea LM
7.9
Everest (Return Path + 250ok)
5.0
A/B testing
Aurea LM
10.0
Everest (Return Path + 250ok)
5.9
Email deliverability reporting
Aurea LM
6.2
Everest (Return Path + 250ok)
9.2
List management
Aurea LM
8.1
Everest (Return Path + 250ok)
7.4
Triggered drip sequences
Aurea LM
8.0
Everest (Return Path + 250ok)
8.0
Mobile optimization
Aurea LM
Everest (Return Path + 250ok)
4.1

Reporting & Analytics

Aurea LM
7.1
Everest (Return Path + 250ok)
6.4
Dashboards
Aurea LM
7.1
Everest (Return Path + 250ok)
8.1
Standard reports
Aurea LM
7.1
Everest (Return Path + 250ok)
5.8
Custom reports
Aurea LM
7.1
Everest (Return Path + 250ok)
5.3

Pre-Send Testing

Aurea LM
Everest (Return Path + 250ok)
7.0
URL Validation
Aurea LM
Everest (Return Path + 250ok)
6.2
Link Tracking
Aurea LM
Everest (Return Path + 250ok)
6.3
Image Validation
Aurea LM
Everest (Return Path + 250ok)
6.3
Inbox Display
Aurea LM
Everest (Return Path + 250ok)
7.0
Email Accessibility Tools
Aurea LM
Everest (Return Path + 250ok)
7.1
Spelling and Grammar Check
Aurea LM
Everest (Return Path + 250ok)
7.7
Spam Testing
Aurea LM
Everest (Return Path + 250ok)
7.5
Email Previews
Aurea LM
Everest (Return Path + 250ok)
7.5

Pros

Aurea LM

  • Reports: extensive reporting on mailings and membership. Pre-built reports/charts include Mailings, Members, Server Performance, Web site, Purchases, Interest and Surveys. If Aurea ListManager doesn't have the built-in chart needed, you can easily create your own.
  • Easy to analyze mailings: Completed mailing can be analyzed quickly. Options include viewing any errors that may have resulted, and checking list performance, evaluating recipient actions, ( opens, click-troughs). Details can be seen on a per-recipient basis, allowing you to see exactly what happened with each message sent.
  • Discussion Lists. There are numerous list setting to customize each list.
Anonymous | TrustRadius Reviewer

Everest (Return Path + 250ok)

  • Individualized attention. They really dug in to understand our products and services.
  • Easy-to-understand training and actionable items that you can sustain over a long period of time.
  • They're embedded in our instance of Exact Target, so I'm able to review the entire email program and don't have to open up a separate tool to gather this information.
Joni Kalstrup | TrustRadius Reviewer

Cons

Aurea LM

  • Tech support is limited for standard users, especially during non business hours even for critical errors
  • Installation/upgrade is often complicated
  • Version releases are too frequent
Kaustav Chakraborty | TrustRadius Reviewer

Everest (Return Path + 250ok)

  • Device Previews use old Litmus API and therefore slow, would be nice to have a quicker interface
  • No content builder integration, system relies on emails to be sent to platform often increasing development times
  • Old user interface, interface has been the same and clunky for many years
Anonymous | TrustRadius Reviewer

Likelihood to Renew

Aurea LM

Aurea LM 2.0
Based on 1 answer
We will most likely not use Lyris LM for much longer. We have recently been offered to utilize a different software that better meets our needs, is current, user friendly, and has fantastic reporting capabilities.
Anonymous | TrustRadius Reviewer

Everest (Return Path + 250ok)

Everest (Return Path + 250ok) 8.2
Based on 5 answers
We have two separate areas for using Return Path. Our web ecommerce area that is using only transactional emails and a marketing email program that is partnered on the backend with Return Path. I see Return Path continuing to be utilized with our marketing emails, but over time I see less need for our transactional emails to maintain Return Path components.
Dan Sixbury, PMP, MBA | TrustRadius Reviewer

Usability

Aurea LM

No score
No answers yet
No answers on this topic

Everest (Return Path + 250ok)

Everest (Return Path + 250ok) 7.3
Based on 1 answer
I find it fairly easy to use, though the interface is a bit clunky and I may be missing some revolutionary use because it's lost in the clutter.
Anonymous | TrustRadius Reviewer

Support Rating

Aurea LM

Aurea LM 5.0
Based on 1 answer
I have not needed to utilize customer support during my use of Lyris LM.
Anonymous | TrustRadius Reviewer

Everest (Return Path + 250ok)

Everest (Return Path + 250ok) 9.1
Based on 1 answer
Absolutely fantastic support. It runs circles around the competition. They regularly reach out and chat, even if it's just to see if there's any issues we need to discuss. They clearly want the business and don't forget you once you sign the contract which is an issue with other similar services.
Brett Schenker | TrustRadius Reviewer

Implementation Rating

Aurea LM

Aurea LM 5.0
Based on 1 answer
I was not part of the implementation process.
Anonymous | TrustRadius Reviewer

Everest (Return Path + 250ok)

Everest (Return Path + 250ok) 8.2
Based on 1 answer
I joined my company after the implementation was nearly complete. We used the Return Path tool as we slowly increased our send volume in Marketing Cloud to monitor IP reputation and inbox placement.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Aurea LM

We selected Lyris LM based on cost, the fact that we can create custom reports and the way that they handle bounced emails just to name a few, It is easy to use and we have control of who can and cannot use. With a virtual list I can create a list or take a list down at any given time without filling out a form or contact with my provider and my list looks as if it is coming from my own server @museum.com.
Anonymous | TrustRadius Reviewer

Everest (Return Path + 250ok)

Return Path was the first solution that we looked into based on the native integration with Salesforce Marketing Cloud. That was the biggest selling point for us. We didn't do a lot of research on other products but 250ok was one we did look at but ultimately liked Return Path that much more
Anonymous | TrustRadius Reviewer

Return on Investment

Aurea LM

  • Aurea as a company is mediocre with support. The former LM staff was better informed about the product.
  • LM can do almost anything you need. it's complete.
  • ROI has suffered as Aurea has not updated the product, charges a considerable amount for renewals, promises with no results.
Anonymous | TrustRadius Reviewer

Everest (Return Path + 250ok)

  • It has helped identify inbox issues and thus helping our clients reach more inboxes.
  • They have negatively impacted client relations on numerous occasions. They have reached out and told clients they are having issues or need certain products when they are already our clients and we are proving solutions for them.
  • They provide solid customer support when you create a support ticket. They are usually very quick to respond and give you an answer.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Aurea LM

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Everest (Return Path + 250ok)

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Aurea LM
6.0
Everest (Return Path + 250ok)
7.8

Likelihood to Renew

Aurea LM
2.0
Everest (Return Path + 250ok)
8.2

Usability

Aurea LM
Everest (Return Path + 250ok)
7.3

Support Rating

Aurea LM
5.0
Everest (Return Path + 250ok)
9.1

Implementation Rating

Aurea LM
5.0
Everest (Return Path + 250ok)
8.2

Add comparison