Authoritas vs. WordTracker

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Authoritas
Score 7.0 out of 10
N/A
Authoritas (formerly Analytics SEO) is a search engine optimization platform from the Swedish company of the same name, intended to provide a comprehensive SEO solution with features like keyword analysis, site audit with a web crawler built to emulate search engines to root out site issues, integration with data and analytic platforms to aid in strategic analysis, backlink analysis and tools for campaign benchmarking and content marketing improvement.N/A
WordTracker
Score 7.5 out of 10
N/A
N/AN/A
Pricing
AuthoritasWordTracker
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AuthoritasWordTracker
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
AuthoritasWordTracker
SEO
Comparison of SEO features of Product A and Product B
Authoritas
6.9
2 Ratings
12% below category average
WordTracker
8.0
3 Ratings
3% above category average
Keyword analysis7.02 Ratings8.03 Ratings
Backlink management7.02 Ratings4.01 Ratings
SERP ranking tracking8.02 Ratings9.01 Ratings
Page grader7.02 Ratings9.01 Ratings
Competitive analysis8.02 Ratings8.01 Ratings
Site audit / diagnostics5.02 Ratings9.01 Ratings
Site recommendations5.02 Ratings8.01 Ratings
Task management8.02 Ratings9.01 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Authoritas
7.3
1 Ratings
4% below category average
WordTracker
7.8
2 Ratings
3% above category average
Local SEO7.01 Ratings1.02 Ratings
Social SEO9.01 Ratings10.01 Ratings
Mobile SEO7.01 Ratings10.01 Ratings
Global SEO6.01 Ratings10.01 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Authoritas
7.0
2 Ratings
19% below category average
WordTracker
8.5
1 Ratings
1% above category average
Multi-domain support6.02 Ratings8.01 Ratings
Integration with web analytics tools8.02 Ratings9.01 Ratings
Best Alternatives
AuthoritasWordTracker
Small Businesses
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AuthoritasWordTracker
Likelihood to Recommend
7.0
(2 ratings)
8.0
(6 ratings)
Likelihood to Renew
-
(0 ratings)
7.9
(3 ratings)
User Testimonials
AuthoritasWordTracker
Likelihood to Recommend
Analytics SEO (t/a Authoritas)
Great for agencies with big data
Read full review
WordTracker
To get a quick handle on keyword metrics and ideas, this tool really is idea. It is sooooooo much easier to work with than Semrush, which does a lot and is organized, on the whole, rather poorly.
Read full review
Pros
Analytics SEO (t/a Authoritas)
  • Keyword Research.
  • Backlink Profile Analysis.
  • Gap Reports.
Read full review
WordTracker
  • Over the years I have learned that WordTracker's KEI is particularly good at revealing a keyword's relative value.
  • WordTracker finds related search terms which helps us develop a more comprehensive keyword strategy.
  • WordTracker also enables practical sorting across columns which helps us select competitive keywords quickly.
  • We use WordTracker frequently in our first phases of keyword research and have found it to be very solid.
  • This tool provides us with data to support our recommendations for changes that may need to be made to be successful in the SERPs and is also helpful in explaining our overall strategy to our clients.
Read full review
Cons
Analytics SEO (t/a Authoritas)
  • UX is quite challenging
  • Needs to be responsive so it fits all screens
  • Quick analysis of competition would be good
Read full review
WordTracker
  • More accurate impression rate per phrase - even if a phrase gets only 15 impressions a month, those impressions might be valuable customers/sales.
  • Pricing could be more affordable
  • Better explore keywords that indicate a customer is ready to purchase
Read full review
Likelihood to Renew
Analytics SEO (t/a Authoritas)
No answers on this topic
WordTracker
  • Good bang for the buck.
  • Makes the work flow easier by being able to extract data faster.
  • Quick for my team to learn how to use.
  • Lots of data. Really really lots of data.
  • Good for general SEM and SEO work. Nice overall for nationwide campaigns. Since we are not uber local, no worries on the lack of the data there
Read full review
Alternatives Considered
Analytics SEO (t/a Authoritas)
If price isn't a factor, Analytics SEO doesn't stack up very well to competitors like Majestic, Moz, and SEMRush. If we consider pricing, however, I would say that this tool is one of the best, if not the very best, out there. This tool is extremely powerful for how much it costs.
Read full review
WordTracker
I only use WordTracker, rather than the old Google keyword research tool. In my experience, WordTracker is the best keyword analysis tool because it's easy to understand, use, and find the information for which you are looking. I also think WordTracker is the most well known and trusted amongst its competitors
Read full review
Return on Investment
Analytics SEO (t/a Authoritas)
  • Very good ROI
  • Great for tracking, etc.
  • Been a great investment
Read full review
WordTracker
  • WordTracker helped come up with strong keywords for Search Ads which increased click throughs
  • Helped maximize the keywords used on client websites and improve the quality of leads coming through
Read full review
ScreenShots