What users are saying about
27 Ratings
15 Ratings
27 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.5 out of 100
15 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.6 out of 100

Feature Set Ratings

  • WordTracker ranks higher in 3 feature sets: SEO, SEO Channels, SEO Platform & Account Management

SEO

6.9

Authoritas

69%
8.0

WordTracker

80%
WordTracker ranks higher in 7/8 features

Keyword analysis

7.0
70%
2 Ratings
8.0
80%
3 Ratings

Backlink management

7.0
70%
2 Ratings
4.0
40%
1 Rating

SERP ranking tracking

8.0
80%
2 Ratings
9.0
90%
1 Rating

Page grader

7.0
70%
2 Ratings
9.0
90%
1 Rating

Competitive analysis

8.0
80%
2 Ratings
8.0
80%
1 Rating

Site audit / diagnostics

5.0
50%
2 Ratings
9.0
90%
1 Rating

Site recommendations

5.0
50%
2 Ratings
8.0
80%
1 Rating

Task management

8.0
80%
2 Ratings
9.0
90%
1 Rating

SEO Channels

7.3

Authoritas

73%
7.8

WordTracker

78%
WordTracker ranks higher in 3/4 features

Local SEO

7.0
70%
1 Rating
1.0
10%
2 Ratings

Social SEO

9.0
90%
1 Rating
10.0
100%
1 Rating

Mobile SEO

7.0
70%
1 Rating
10.0
100%
1 Rating

Global SEO

6.0
60%
1 Rating
10.0
100%
1 Rating

SEO Platform & Account Management

7.0

Authoritas

70%
8.5

WordTracker

85%
WordTracker ranks higher in 2/2 features

Multi-domain support

6.0
60%
2 Ratings
8.0
80%
1 Rating

Integration with web analytics tools

8.0
80%
2 Ratings
9.0
90%
1 Rating

Attribute Ratings

  • WordTracker is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

7.6

Authoritas

76%
2 Ratings
8.0

WordTracker

80%
6 Ratings

Likelihood to Renew

Authoritas

N/A
0 Ratings
7.9

WordTracker

79%
3 Ratings

Likelihood to Recommend

Authoritas

Great for agencies with big data
Craig Connelly | TrustRadius Reviewer

WordTracker

To get a quick handle on keyword metrics and ideas, this tool really is idea. It is sooooooo much easier to work with than Semrush, which does a lot and is organized, on the whole, rather poorly.
Steven Laff | TrustRadius Reviewer

Pros

Authoritas

  • Keyword Research.
  • Backlink Profile Analysis.
  • Gap Reports.
Nathan Richardson | TrustRadius Reviewer

WordTracker

  • Over the years I have learned that WordTracker's KEI is particularly good at revealing a keyword's relative value.
  • WordTracker finds related search terms which helps us develop a more comprehensive keyword strategy.
  • WordTracker also enables practical sorting across columns which helps us select competitive keywords quickly.
  • We use WordTracker frequently in our first phases of keyword research and have found it to be very solid.
  • This tool provides us with data to support our recommendations for changes that may need to be made to be successful in the SERPs and is also helpful in explaining our overall strategy to our clients.
Elise Phillips | TrustRadius Reviewer

Cons

Authoritas

  • UX is quite challenging
  • Needs to be responsive so it fits all screens
  • Quick analysis of competition would be good
Craig Connelly | TrustRadius Reviewer

WordTracker

  • More accurate impression rate per phrase - even if a phrase gets only 15 impressions a month, those impressions might be valuable customers/sales.
  • Pricing could be more affordable
  • Better explore keywords that indicate a customer is ready to purchase
Claire Hawkes | TrustRadius Reviewer

Pricing Details

Authoritas

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

WordTracker

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?

Starting Price

Likelihood to Renew

Authoritas

No score
No answers yet
No answers on this topic

WordTracker

WordTracker 7.9
Based on 3 answers
  • Good bang for the buck.
  • Makes the work flow easier by being able to extract data faster.
  • Quick for my team to learn how to use.
  • Lots of data. Really really lots of data.
  • Good for general SEM and SEO work. Nice overall for nationwide campaigns. Since we are not uber local, no worries on the lack of the data there
Maddie Silver | TrustRadius Reviewer

Alternatives Considered

Authoritas

If price isn't a factor, Analytics SEO doesn't stack up very well to competitors like Majestic, Moz, and SEMRush. If we consider pricing, however, I would say that this tool is one of the best, if not the very best, out there. This tool is extremely powerful for how much it costs.
Nathan Richardson | TrustRadius Reviewer

WordTracker

I only use WordTracker, rather than the old Google keyword research tool. In my experience, WordTracker is the best keyword analysis tool because it's easy to understand, use, and find the information for which you are looking. I also think WordTracker is the most well known and trusted amongst its competitors
Claire Hawkes | TrustRadius Reviewer

Return on Investment

Authoritas

  • Very good ROI
  • Great for tracking, etc.
  • Been a great investment
Craig Connelly | TrustRadius Reviewer

WordTracker

  • WordTracker helped come up with strong keywords for Search Ads which increased click throughs
  • Helped maximize the keywords used on client websites and improve the quality of leads coming through
Bailie Losleben | TrustRadius Reviewer

Add comparison