What users are saying about
64 Ratings
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Score 8.2 out of 100
148 Ratings
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Score 6.8 out of 100

Feature Set Ratings

    Listening/monitoring

    Bazaarvoice

    Feature Set Not Supported
    N/A
    8.5

    Salesforce Social Studio

    85%
    Salesforce Marketing Cloud Social Studio (Radian6 + Buddy Media) ranks higher in 4/4 features

    Boolean keyword searches

    N/A
    0 Ratings
    7.0
    70%
    9 Ratings

    Filtering out noise/spam

    N/A
    0 Ratings
    7.0
    70%
    9 Ratings

    Sentiment analysis

    N/A
    0 Ratings
    10.0
    100%
    8 Ratings

    Broad channel coverage

    N/A
    0 Ratings
    10.0
    100%
    10 Ratings

    Publishing

    Bazaarvoice

    Feature Set Not Supported
    N/A
    8.5

    Salesforce Social Studio

    85%
    Salesforce Marketing Cloud Social Studio (Radian6 + Buddy Media) ranks higher in 4/4 features

    Content planning and scheduling

    N/A
    0 Ratings
    10.0
    100%
    10 Ratings

    Audience targeting

    N/A
    0 Ratings
    8.0
    80%
    9 Ratings

    Content optimization

    N/A
    0 Ratings
    8.0
    80%
    8 Ratings

    Workflow management

    N/A
    0 Ratings
    8.0
    80%
    10 Ratings

    Engagement

    Bazaarvoice

    Feature Set Not Supported
    N/A
    7.6

    Salesforce Social Studio

    76%
    Salesforce Marketing Cloud Social Studio (Radian6 + Buddy Media) ranks higher in 3/3 features

    Automated routing and prioritization

    N/A
    0 Ratings
    9.9
    99%
    9 Ratings

    Customer interaction histories

    N/A
    0 Ratings
    9.9
    99%
    9 Ratings

    Bulk actions

    N/A
    0 Ratings
    3.1
    31%
    9 Ratings

    Marketing

    Bazaarvoice

    Feature Set Not Supported
    N/A
    5.5

    Salesforce Social Studio

    55%
    Salesforce Marketing Cloud Social Studio (Radian6 + Buddy Media) ranks higher in 4/4 features

    Lead generation

    N/A
    0 Ratings
    5.0
    50%
    8 Ratings

    Content marketing

    N/A
    0 Ratings
    5.0
    50%
    9 Ratings

    Paid media management

    N/A
    0 Ratings
    6.0
    60%
    7 Ratings

    Campaigns and promotions

    N/A
    0 Ratings
    6.0
    60%
    8 Ratings

    Channel coverage/integration

    Bazaarvoice

    Feature Set Not Supported
    N/A
    8.1

    Salesforce Social Studio

    81%
    Salesforce Marketing Cloud Social Studio (Radian6 + Buddy Media) ranks higher in 7/7 features

    Twitter

    N/A
    0 Ratings
    9.0
    90%
    10 Ratings

    Facebook

    N/A
    0 Ratings
    10.0
    100%
    10 Ratings

    LinkedIn

    N/A
    0 Ratings
    10.0
    100%
    8 Ratings

    Google+

    N/A
    0 Ratings
    6.8
    68%
    6 Ratings

    Instagram

    N/A
    0 Ratings
    8.0
    80%
    7 Ratings

    Pinterest

    N/A
    0 Ratings
    6.5
    65%
    4 Ratings

    YouTube

    N/A
    0 Ratings
    6.7
    67%
    6 Ratings

    Reporting/analytics

    Bazaarvoice

    Feature Set Not Supported
    N/A
    8.6

    Salesforce Social Studio

    86%
    Salesforce Marketing Cloud Social Studio (Radian6 + Buddy Media) ranks higher in 3/3 features

    Campaign success analytics

    N/A
    0 Ratings
    8.9
    89%
    9 Ratings

    Real-time tracking

    N/A
    0 Ratings
    7.0
    70%
    9 Ratings

    Competitor analysis

    N/A
    0 Ratings
    9.9
    99%
    7 Ratings

    Account management

    Bazaarvoice

    Feature Set Not Supported
    N/A
    9.5

    Salesforce Social Studio

    95%
    Salesforce Marketing Cloud Social Studio (Radian6 + Buddy Media) ranks higher in 2/2 features

    Role-based user permissions & privileges

    N/A
    0 Ratings
    9.0
    90%
    8 Ratings

    Mobile access

    N/A
    0 Ratings
    9.9
    99%
    9 Ratings

    Attribute Ratings

    • Bazaarvoice is rated higher in 1 area: Likelihood to Renew
    • Salesforce Marketing Cloud Social Studio (Radian6 + Buddy Media) is rated higher in 4 areas: Likelihood to Recommend, Availability, Support Rating, Implementation Rating
    • Bazaarvoice and Salesforce Marketing Cloud Social Studio (Radian6 + Buddy Media) are tied in 1 area: Usability

    Likelihood to Recommend

    8.3

    Bazaarvoice

    83%
    30 Ratings
    10.0

    Salesforce Social Studio

    100%
    54 Ratings

    Likelihood to Renew

    9.0

    Bazaarvoice

    90%
    4 Ratings
    8.8

    Salesforce Social Studio

    88%
    38 Ratings

    Usability

    9.0

    Bazaarvoice

    90%
    1 Rating
    9.0

    Salesforce Social Studio

    90%
    9 Ratings

    Availability

    9.0

    Bazaarvoice

    90%
    2 Ratings
    9.6

    Salesforce Social Studio

    96%
    10 Ratings

    Performance

    Bazaarvoice

    N/A
    0 Ratings
    8.4

    Salesforce Social Studio

    84%
    10 Ratings

    Support Rating

    8.9

    Bazaarvoice

    89%
    14 Ratings
    9.0

    Salesforce Social Studio

    90%
    20 Ratings

    In-Person Training

    Bazaarvoice

    N/A
    0 Ratings
    10.0

    Salesforce Social Studio

    100%
    1 Rating

    Online Training

    Bazaarvoice

    N/A
    0 Ratings
    7.6

    Salesforce Social Studio

    76%
    6 Ratings

    Implementation Rating

    9.0

    Bazaarvoice

    90%
    3 Ratings
    9.8

    Salesforce Social Studio

    98%
    12 Ratings

    Likelihood to Recommend

    Bazaarvoice

    Bazaarvoice is overall a quite strong ratings and reviews platform. If you have a national brand and want to integrate ratings and reviews into your website, Bazaarvoice should be in your consideration set. If you have a small business or a tighter budget, you may find Bazaarvoice too robust or expensive of a platform. If your brand gets a lot of organic product reviews, Bazaarvoice will be a helpful tool to increase brand credibility and search engine rankings. If you need help getting consumers to review your products, Bazaarvoice offers sampling programs. These programs can get very pricy depending on how many SKUs you are looking for reviews on. Bazaarvoice also has a proprietary platform where they collect consumer reviews for many brands, and once you have the Bazaarvoice ratings and reviews platform, you may be able to purchase reviews of your products and have them sync to your website without having to run a sampling program.
    Read full review

    Salesforce

    If you have to manage a great volume of mentions and you don't require a specific model of dashboard, or if you don't have the budget for a AI based platform, this is a very good option that could cover your needs. Also great if you have to manage a great volume of users and projects, to have the flexibility and agility to setup your own monitoring
    Read full review

    Pros

    Bazaarvoice

    • Bazaarvoice Curations makes it incredibly easy to pull in content from multiple social media platforms for us to review.
    • Once the content is pulled into the Curations dashboard, our marketing team can very easily scroll through all the images and decide which ones we would like to feature on our site.
    • Curations also makes it very easy to tag any of our products in the images. We are able to do this manually, but Bazaarvoice also offers the option of letting their team tag the products they see in our images.
    Read full review

    Salesforce

    • The amount of the information that radian6 can pull from multiple social platforms is absolutely phenomenal. Its just not only the pull but the way the information can be presented in dashboards was way good. It helped us understand in various aspects of our social presence.
    • Multiple profiles helped us to break down the Big/Huge social buzz cloud to smaller and more manageable pieces. This helped us concentrate on the lows and helped us to plan better on turning them to highs.
    • Radian6 allowed us to follow thru the crowd trends with the latest information presented in a single view. This also helped us to collect the social opinion on the product releases.
    • The ease of use, one need not be an expert to start using this platform. The interface is easily understandable by anyone.
    • A keyword can be edited quickly to tailor the needs and the results were quick.
    Read full review

    Cons

    Bazaarvoice

    • Their login to their portal is awful. They are working on creating a single sign on experience but right now there are different usernames and passwords depending on what dashboard you are attempting to access.
    • They could probably spend more time optimizing the cost of their initialization script. The size of the JavaScript concerns me.
    • They could work on their deployment and preview tools. The time for our staged changes to show on the live site doesn't seem to be as quick as it should be and the preview tools don't take into account the site's CSS files for display.
    Read full review

    Salesforce

    • Jack of all trades, master of none: OK so this might sound a bit harsh, but while the tool accomplished three similar functions competently, and all under one bonnet, the fact that none of them are outstanding in functionality and capability in my book that also counts as a weakness, regardless of the fact they are all combined in one software suite. It would seem that Salesforce needs to think more carefully about who the target user audience is here - publishers, sellers and marketers, or insight types who work with the content - it's a bit lacklustre in all three areas
    • Simplicity vs total control: I mentioned previously that it has a very intuitive, accessible and 'simplistic' (in a good way) UI which makes getting to grips with the tool great for early adopters. BUT with this comes the downfall that it is rather simplistic, and the rich functionality that is available in other platforms is just not seen here. For example, the engagement scores for competitor brands (not client / owned brands) are not available, meaning you can't do deeper dive analysis on content performance for rival organizations. The ability to only export content in 90 day chunks is also frustrating
    • For such a large organisation, think about how much support you're going to need from Salesforce. You might have to be prepared to wing it on your own
    Read full review

    Pricing Details

    Bazaarvoice

    Starting Price

    Editions & Modules

    Bazaarvoice editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      Salesforce Social Studio

      Starting Price

      $0 Per Org Per Month

      Editions & Modules

      Salesforce Social Studio editions and modules pricing
      EditionModules
      Basic$1,000.001
      Pro$4,000.002
      Corporate$12,000.003
      Enterprise$40,000.004

      Footnotes

      1. Per Org Per Month
      2. Per Org Per Month
      3. Per Org Per Month
      4. Per Org Per Month

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      Likelihood to Renew

      Bazaarvoice

      We are happy with the product and really just need to optimise our deployment of it on an ongoing basis. There is a lot of functionality prebuilt within Bazaarvoice which we want to have on our site, and to recreate this in our platform would take significant effort which is not practical for us.
      Read full review

      Salesforce

      I spent a lot of time researching the right platform for me and our organisation (thanks to the other reviews on TrustRadius also). Having used other platforms when I found frustrations getting my everyday work done, I knew exactly what I wanted and this is why I chose Social Studio. While there have been a few hiccups, the quarterly update releases and the outstanding tech support have kept me more than happy.
      Read full review

      Usability

      Bazaarvoice

      I'm sure all processes and program can improve, however Bazaarvoice has reached a very easy usability level and hope this continues as the product improves over time.
      Read full review

      Salesforce

      • Would rate this a 6. The User Interface is pretty intuitive, but the platform was still considered pretty intimidating by our non-technical staff when they first saw it. It took a while to get used to it and feel comfortable. There was quite a lot of setup work in the beginning (for example, we had to build our own reports using a canned report as a template, and this was not simple). Although it took a while to get it setup correctly, it’s quite intuitive once that work has been done.
      Read full review

      Reliability and Availability

      Bazaarvoice

      No answers on this topic

      Salesforce

      The platform is rarely down
      Read full review

      Performance

      Bazaarvoice

      No answers on this topic

      Salesforce

      No issues with performance.
      Read full review

      Support Rating

      Bazaarvoice

      The Bazaarvoice team is always available via call, email, or any other platform to provide help, guidance, or to push or ask for the task we set earlier. They are talkative and easy to share information and discuss issues if there are any. Thay may have more out of box solutions for easy implementation, but as a whole, and regarding support I am satisfied.
      Read full review

      Salesforce

      I don't remember having to reach out to support quite often when working with Radian6. However, before I started in that position working with the platform, my manager relayed to me that the customer support for Radian6 and Salesforce overall was quick and efficient, and that they usually got back to him within a day or so
      Read full review

      Online Training

      Bazaarvoice

      No answers on this topic

      Salesforce

      • We initially received dedicated online training for our team which was delivered by our account rep. This was pretty effective since it happened after our data had been loaded into the system and it had been configured for specific needs our organization. The training was perhaps a bit shallow though, as it was only an hour long. Online videos are available to be taken individually, and these have been useful.
      Read full review

      Implementation Rating

      Bazaarvoice

      Save time and energy by utilizing their implementation team!
      Read full review

      Salesforce

      Implementation was pretty simple. Just a matter of giving the account rep a list of our search terms and having him set the system up to pull the data we wanted to see. Once this had been done, we tweaked it with his help. Process was pretty smooth, although there was some back and forth until it worked the way we wanted.
      Read full review

      Alternatives Considered

      Bazaarvoice

      Even though both PowerReviews and Bazaar Voice are capable of fulfilling the aforementioned needs, PowerReviews also provides free trials. PowerReview's style options aren't always user-friendly, but the app is worth checking out if aesthetic concerns aren't top of mind. Bazaar Voice, on the other hand, sounds really professional and is remarkably simple to use.
      Read full review

      Salesforce

      We do not make the decision for tools in most cases, however Social Studio does out-weigh all other tools on the Social Listening aspect. It is not just key-words the way most tools are. This also allows you to personalize the source, including magazines, forums etc web-wide. It also allows you to narrow down geographical information and languages.
      Read full review

      Return on Investment

      Bazaarvoice

      • This has had a positive impact on the way the company identifies user issues and complaints more easily/readily.
      • The negative impact is that departments seem to put a lot more expectations on our customers than this tool can provide (e.g., replies and follow-up), meaning that we aren't as able to provide additional information when requested.
      • It's uncertain whether responding to reviews adds a lot of value when all is said and done. Reviewers rarely adjust their ratings, even if/when we sufficiently address their concerns or resolve issues.
      Read full review

      Salesforce

      • I would actually say that Radian6 decreased our efficiency as a team because it took so much time and effort to train people on how to use it.
      • Radian6 helped us understand the overall sentiment of our brand. This gave us great insight and helped us structure our online customer service strategy.
      Read full review

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