Brainshark vs. Camtasia

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Brainshark
Score 7.6 out of 10
N/A
Brainshark is a video presentation platform for sales enablement, now from BIgTinCan (acquired August 2021).N/A
Camtasia
Score 8.9 out of 10
N/A
Some video solutions on the market are super-easy to use, but deliver lackluster results. Others deliver professional quality video, but the learning curve is extreme. Camtasia aims to enable anyone to quickly start creating pro-quality videos in minutes with no video experience needed. Camtasia can capture everything happening on the screen with just a few clicks, and offers drag-and-drop editing and visual effects features to transform screen recordings into polished software…
$299
one-time fee per user
Pricing
BrainsharkCamtasia
Editions & Modules
No answers on this topic
Education
$212.99
one-time fee per user
Government & Non-Profit
$269
one-time fee per user
Business
$299.99
one-time fee per user
Offerings
Pricing Offerings
BrainsharkCamtasia
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details*Discounts available for purchases supporting a large volume of users.
More Pricing Information
Best Alternatives
BrainsharkCamtasia
Small Businesses
Lead411
Lead411
Score 9.1 out of 10
Sendspark
Sendspark
Score 10.0 out of 10
Medium-sized Companies
Paperflite
Paperflite
Score 9.5 out of 10
Snagit
Snagit
Score 9.3 out of 10
Enterprises
Paperflite
Paperflite
Score 9.5 out of 10
Snagit
Snagit
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
BrainsharkCamtasia
Likelihood to Recommend
8.9
(53 ratings)
7.8
(75 ratings)
Likelihood to Renew
8.2
(39 ratings)
10.0
(3 ratings)
Usability
10.0
(8 ratings)
7.0
(7 ratings)
Availability
9.1
(4 ratings)
-
(0 ratings)
Performance
9.1
(1 ratings)
-
(0 ratings)
Support Rating
9.0
(8 ratings)
8.6
(14 ratings)
Online Training
9.1
(2 ratings)
-
(0 ratings)
Implementation Rating
8.7
(2 ratings)
-
(0 ratings)
User Testimonials
BrainsharkCamtasia
Likelihood to Recommend
Bigtincan
Brainshark is very user-friendly and it’s very easy to create learning content, even a beginner could walk through it fairly easily. They also have a great support team and help site that can pretty much answer any question with video tutorials.
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TechSmith
Camtasia is so easy to use that I recommend it over Adobe Premiere, Captivate, Storyline, and other tools. The only problem is the price. Due to the fact that I purchased this for education purposes, and educational prices have gone up exponentially, it has been difficult even at $179 to upgrade, as an educator and the organization is not always willing to reimburse the purchase, it would have been more economical. It was less than $100 (Black Friday) when I bought our updated version in 2019. Camtasia profile accounts aren't the best setup, however. My profile account does not reflect when I was a user or show past invoices, and I wanted to see how long ago I was a user.
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Pros
Bigtincan
  • I love how easy creating a Brainshark and their formal learning is to use. Upload an animated Power Point, record audio, add music, or use videos etc.
  • Their formal learning also keeps track of people in classes, allows us to invite people to a curricula, send notifications when classes are added, and update on the fly without having to resubmit all new classes.
  • I also love that people in classes can run their own transcript and see where they are in a program, and if graded how they scored.
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TechSmith
  • Very intuitive controls. You don't need to be a pro at video editing
  • Seamless control of assets (separates video from still images)
  • Great library of annotations and gestures
  • Easy to integrate audio/video edits
  • Custom formats that suit my needs (web, mobile, tablets)
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Cons
Bigtincan
  • Brainshark has addressed a number of feature enhancements over the past two years...it really performs at a high level on a consistent basis...
  • Ocassionally we run into a large video file >500mb that we have to address directly with support but it does not happen very often...
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TechSmith
  • USB Microphones can sometimes cause a problem if they become accidentally unplugged during a recording session. This can corrupt some of the files that the Camtasia Recorder application uses to capture directly to .avi mode.
  • You'll sometimes get a message when you next try to record that .avi mode isn't available and the only way to fix this is by completely uninstalling and reinstalling Camtasia (with a reboot in the middle of these two actions).
  • This bug only manifested after Camtasia 8 was released, but still seems to cause an issue right up to and including Camtasia 2021.
  • I'd like to see more standard Annotation options. The existing ones are pretty good, but variety is a little lacking.
  • More 'Behaviours' would also be really welcome as these are a great feature and make Callouts a bit more interesting and lively. I've not seen any new Behaviours over the past few versions (since Camtasia 2018).
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Likelihood to Renew
Bigtincan
Our customers (internal employees) have expressed desired for online learning and we have received positive feedback on the Brainshark modules used in eLearning and communications. We are also increasing usage at the project level as the word spreads about the benefits of using Brainshark.
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TechSmith
Each release of Camtasia has added just enough functionality to justify the upgrade to the new version. I like that Camtasia is not a subscription-based product as we have more flexibility and control over our spend on the product. We can also purchase support packages that include the next version when released.
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Usability
Bigtincan
The vendor offers customer support services that are reliable and diverse and this ensures that users do not get stuck anywhere in using the platform and are able to use with minimal hitches.
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TechSmith
I haven't used another video recording and editing tools that is as comprehensive and straight-forward as Camtasia. Typically, if you want a user-friendly video editing tools for novice users, you have to compromise on features. Camtasia solves this problem by offering extensive editing features in a simplistic, user-friendly environment. Highly recommend
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Reliability and Availability
Bigtincan
I'm always able to access Brainshark, whether it is to upload, record, share, download, or view presentations. Whenever I do need to contact someone at Brainshark, there is always someone there. I have never had a problem accessing a presentation and any updates to presentations are viewable immediately.
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TechSmith
No answers on this topic
Support Rating
Bigtincan
We've found a few glitches and needed some branding updated. Each time we've called, they were super responsive and cared about my issue as much as I did! They've even helped me (and another vendor) figure out how to have this other outside software integrate with theirs to achieve an even greater presentation. I'm super impressed with their Customer Service people.
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TechSmith
With the latest version (Camtasia 2020), I actually had problems with an Imac with HighSierra, but from the first moment they answered and guided me to solve the problem, even before making the purchase (with some doubts I had). And they have support in English and Spanish, I really liked that.
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Online Training
Bigtincan
The training is easy to use. You can take as little or as much as you need. The instructions are clear and easy to follow. There is a variety of training you can take. There are mini lessons, courses, and webinars. The folks at Brainshark truly want to help you have the best presentation possible.
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TechSmith
No answers on this topic
Implementation Rating
Bigtincan
Their ongoing support after implementation is excellent and easy to access...
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TechSmith
No answers on this topic
Alternatives Considered
Bigtincan
There are a lot of sites that allow you to host/share content in the loud. What won for me was their tracking, analytics, and reporting. At the time there was nobody even close to Brainshark and I have not seen anything since that would make me want to switch. I look forward to many years working with them.
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TechSmith
I've tried several freeware recorders, too. If all you want to do is literally record your screen, and nothing else, you don't need Camtasia. There are literally dozens of apps that will do that. If you want an app that will record your screen while capturing mouse clicks, follow you, record your voice while you capture, and annotate when you're done, Camtasia has no equal. Plus, it doesn't stop there. You can add professional intros and outros (many already created to choose from), lower thirds, etc., leading to videos with very high production value. This is THE program to buy if you want to produce training videos of very high quality.
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Return on Investment
Bigtincan
  • Client satisfaction - we send out summaries of our big webcasts/conference calls via Brainshark. We've received lots of replies stating they love the format because they can consume the information on their own time.
  • Time to market - before Brainshark, it took several days, if not weeks to work with a design team to get professional-looking summaries available. Now, we have the process down to a day or two.
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TechSmith
  • Many faculty members used it because it was easy to use and accomplish what they needed.
  • No need for a lot of training or follow-up training due to it being very to use.
  • Account management within our system and assigning permissions required a few steps when granting access.
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ScreenShots

Camtasia Screenshots

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