Brand24 vs. Hearsay Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Brand24
Score 8.6 out of 10
N/A
Brand24 is an AI-powered media monitoring tool that analyzes mentions and presents actionable insights.This tool is designed to keep track of online conversations about a brand, its products, and competitors. It collects real-time data from millions of sources, including social media platforms (Facebook, Instagram, Twitter, Twitch, TikTok, Youtube, Telegram), podcasts, publicly available newsletters, online news sites, blogs, forums, reviews sites. Some of the key features…
$99
per month
Hearsay Social
Score 8.5 out of 10
N/A
Hearsay social is designed to help companies that have both corporate brands and local representatives in highly-regulated industries like banking and insurance. It allows companies to push out social media content for their local representatives to personalize, and then analyze the effectiveness of their campaigns. Clients are large companies in highly-regulated industries, or companies with a large store networks or retail franchise networks.N/A
Pricing
Brand24Hearsay Social
Editions & Modules
Individual
$99
per month 1 user
Team
$179
per month Unlimited users
Pro
$249
per month Unlimited users
Enterprise
$499
per month Unlimited users
No answers on this topic
Offerings
Pricing Offerings
Brand24Hearsay Social
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Brand24Hearsay Social
Top Pros
Top Cons
Features
Brand24Hearsay Social
Listening/monitoring
Comparison of Listening/monitoring features of Product A and Product B
Brand24
-
Ratings
Hearsay Social
9.0
1 Ratings
15% above category average
Boolean keyword searches00 Ratings9.01 Ratings
Filtering out noise/spam00 Ratings9.01 Ratings
Sentiment analysis00 Ratings9.01 Ratings
Broad channel coverage00 Ratings9.01 Ratings
Publishing
Comparison of Publishing features of Product A and Product B
Brand24
-
Ratings
Hearsay Social
9.3
1 Ratings
15% above category average
Content planning and scheduling00 Ratings10.01 Ratings
Audience targeting00 Ratings9.01 Ratings
Content optimization00 Ratings8.01 Ratings
Workflow management00 Ratings10.01 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Brand24
-
Ratings
Hearsay Social
9.0
1 Ratings
10% above category average
Automated routing and prioritization00 Ratings9.01 Ratings
Customer interaction histories00 Ratings9.01 Ratings
Bulk actions00 Ratings9.01 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Brand24
-
Ratings
Hearsay Social
9.3
1 Ratings
17% above category average
Lead generation00 Ratings9.01 Ratings
Content marketing00 Ratings9.01 Ratings
Paid media management00 Ratings9.01 Ratings
Campaigns and promotions00 Ratings10.01 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Brand24
-
Ratings
Hearsay Social
9.3
1 Ratings
8% above category average
Twitter00 Ratings10.01 Ratings
Facebook00 Ratings10.01 Ratings
LinkedIn00 Ratings9.01 Ratings
Google+00 Ratings8.01 Ratings
Instagram00 Ratings9.01 Ratings
Pinterest00 Ratings10.01 Ratings
YouTube00 Ratings9.01 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Brand24
-
Ratings
Hearsay Social
9.0
1 Ratings
13% above category average
Campaign success analytics00 Ratings9.01 Ratings
Real-time tracking00 Ratings9.01 Ratings
Competitor analysis00 Ratings9.01 Ratings
Account management
Comparison of Account management features of Product A and Product B
Brand24
-
Ratings
Hearsay Social
9.0
1 Ratings
10% above category average
Role-based user permissions & privileges00 Ratings9.01 Ratings
Mobile access00 Ratings9.01 Ratings
Best Alternatives
Brand24Hearsay Social
Small Businesses
BrightLocal
BrightLocal
Score 7.7 out of 10
Publer
Publer
Score 9.7 out of 10
Medium-sized Companies
Brandwatch
Brandwatch
Score 8.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Brandwatch
Brandwatch
Score 8.3 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Brand24Hearsay Social
Likelihood to Recommend
8.2
(9 ratings)
9.0
(1 ratings)
Usability
-
(0 ratings)
9.0
(1 ratings)
Support Rating
-
(0 ratings)
9.0
(1 ratings)
User Testimonials
Brand24Hearsay Social
Likelihood to Recommend
Brand24
Brand24 is perfect for a company that wants to build up its social media presence. It's great to know when our organization is mentioned online so I can engage with other companies. I like the mobile app but if there was a way to be notified via phone with it that would make it even better.
Read full review
Hearsay Systems
Apart from a few limitations, Hearsay Social is an excellent tool for managing your social media posts in one place. Its user-friendly interface allows you to analyze, track, schedule, and automate social media posts. This is a must in today's age. It saves a lot of stress and handwork and makes you efficient as it gives you tools to analyze the results of your posts in terms of reach, viewership, etc. Thereby helping you to formulate your social media strategy.
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Pros
Brand24
  • The interface of Brand24 is extremely easy to use and easy to understand for beginnings or mid-level emoloyees
  • The results in Brand24 are organized clearly in buckets that you can either PDF or download the raw data
  • Brand24 looks at several social platforms rather than just 1 or 2, like some other tools are limited to
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Hearsay Systems
  • Single dashboard of all your social media channels
  • Automation of posts
  • Scheduled posting as per design
  • Great for analytics & customer Interactions
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Cons
Brand24
  • The user interface was confusing. I had to reach out to support for help, and I'm a pretty tech-savvy person to begin with. Support resolved my issue.
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Hearsay Systems
  • Lacks ability for significant flexibility and customization
  • Mobile app sometimes does not save the posts that are edited
  • It does allow you to tag or hashtag any post.
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Usability
Brand24
No answers on this topic
Hearsay Systems
If you wish to reduce stress of managing multiple social media handles from a single place, you can use Hearsay Social. Hearsay Social helps you analyze, automate, schedule posts and even give ideas for posts. Rather than multitasking, one would obliviously choose a single place to track your posts. It also fares greatly as compared to its competitors. It has a great interface. Very easy and simple to use.
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Support Rating
Brand24
No answers on this topic
Hearsay Systems
1. Simple to Use. 2. User Friendly Interface 3. Great Features 4. Very Few Limitations. 5. Automates my Tasks
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Alternatives Considered
Brand24
I would start with Mention as opposed to beginning with Brand24. We originally used Mention but the price was increasing year-over-year so we wanted to try a cheaper alternative. We eventually did go back to Mention after Brand24, due to its ease of use and it was also easier to monitor our brand with Mention in the end.
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Hearsay Systems
Facebook Business Manager is also good however it has some limitations like it's very difficult to remove an ad account, we cannot schedule shared posts and the user interface is a bit complicated and not user-friendly. I like the user interface of Hearsay Social. I find it very simple and easy to use. Also, it has all the features that you might require in Social Media Management tool.
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Return on Investment
Brand24
  • Positive: We can respond to customers in a reasonably realistic timeframe.
  • Positive: We get updates from old content that has new activity.
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Hearsay Systems
  • It has helped us save time in maintaining our social media handles
  • It gave us a lot of intelligent insights on our posts, thereby helping improve our marketing strategy to perform better every time
  • It helped us design our posts better based on inputs & design ideas based on our past posts
Read full review
ScreenShots

Brand24 Screenshots

Screenshot of the web-based dashboard that provides actionable customer insights, email alerts, influencer analysis, automated & customized PDF reports, and infographics. Brand24 can be used to measure key metrics around buzz and sentiment.Screenshot of Brand24 collecting real-time social data. It is designed to keep track of online conversations about a brand and its products.Screenshot of The analytics dashboard.Screenshot of Influencer tab.