TrustRadius

Brand24 vs. Paladin

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Brand24
Score 8.6 out of 10
N/A
Brand24 is an AI-powered media monitoring tool that analyzes mentions and presents actionable insights.This tool is designed to keep track of online conversations about a brand, its products, and competitors. It collects real-time data from millions of sources, including social media platforms (Facebook, Instagram, Twitter, Twitch, TikTok, Youtube, Telegram), podcasts, publicly available newsletters, online news sites, blogs, forums, reviews sites. Some of the key features…
$99
per month
Paladin
Score 10.0 out of 10
N/A
Paladin is presented as an essential influencer marketing platform for brands, agencies, and creator networks. Boasting customers in 30+ countries across 6 continents, the Paladin platform streamlines influencer discovery, talent management, and campaign reporting across Instagram, YouTube, Facebook, Twitter, Twitch, and TikTok.N/A
Pricing
Brand24Paladin
Editions & Modules
Individual
$99
per month 1 user
Team
$179
per month Unlimited users
Pro
$249
per month Unlimited users
Enterprise
$499
per month Unlimited users
No answers on this topic
Offerings
Pricing Offerings
Brand24Paladin
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Brand24Paladin
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Best Alternatives
Brand24Paladin
Small Businesses
BrightLocal
BrightLocal
Score 7.7 out of 10
Mention
Mention
Score 9.4 out of 10
Medium-sized Companies
Brandwatch
Brandwatch
Score 8.3 out of 10
Mention
Mention
Score 9.4 out of 10
Enterprises
Brandwatch
Brandwatch
Score 8.3 out of 10
Meltwater
Meltwater
Score 6.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Brand24Paladin
Likelihood to Recommend
8.2
(9 ratings)
-
(0 ratings)
User Testimonials
Brand24Paladin
Likelihood to Recommend
Brand24
Brand24 is perfect for a company that wants to build up its social media presence. It's great to know when our organization is mentioned online so I can engage with other companies. I like the mobile app but if there was a way to be notified via phone with it that would make it even better.
BC
Brittany Cosby
Marketing Coordinator
Read full review
Paladin Software
No answers on this topic
Pros
Brand24
  • The interface of Brand24 is extremely easy to use and easy to understand for beginnings or mid-level emoloyees
  • The results in Brand24 are organized clearly in buckets that you can either PDF or download the raw data
  • Brand24 looks at several social platforms rather than just 1 or 2, like some other tools are limited to
Kelcey Zacarese | TrustRadius Reviewer
Kelcey Zacarese
Analytics Manager, Social
Read full review
Paladin Software
No answers on this topic
Cons
Brand24
  • The user interface was confusing. I had to reach out to support for help, and I'm a pretty tech-savvy person to begin with. Support resolved my issue.
James McTavish | TrustRadius Reviewer
James McTavish
Senior Sales Development
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Paladin Software
No answers on this topic
Alternatives Considered
Brand24
I would start with Mention as opposed to beginning with Brand24. We originally used Mention but the price was increasing year-over-year so we wanted to try a cheaper alternative. We eventually did go back to Mention after Brand24, due to its ease of use and it was also easier to monitor our brand with Mention in the end.
Mark Anderson | TrustRadius Reviewer
Mark Anderson
Digital Marketing Specialist - Team Lead
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Paladin Software
No answers on this topic
Return on Investment
Brand24
  • Positive: We can respond to customers in a reasonably realistic timeframe.
  • Positive: We get updates from old content that has new activity.
Tamar Weinberg | TrustRadius Reviewer
Tamar Weinberg
Social Media Customer Experience and Success Lead
Read full review
Paladin Software
No answers on this topic
ScreenShots

Brand24 Screenshots

Screenshot of the web-based dashboard that provides actionable customer insights, email alerts, influencer analysis, automated & customized PDF reports, and infographics. Brand24 can be used to measure key metrics around buzz and sentiment.Screenshot of Brand24 collecting real-time social data. It is designed to keep track of online conversations about a brand and its products.Screenshot of The analytics dashboard.Screenshot of Influencer tab.

Paladin Screenshots

Screenshot of Identify the perfect creator for your agency roster or brand campaign. Paladin’s influencer discovery tool tracks 50M+ global creators, making it easy to pinpoint the right influencers every time.Screenshot of Easily track your influencer relationships in a private CRM, whether they’re exclusive or non-exclusive talent partners. Record each influencer’s contact details and payment information, store contracts, and capture additional first-party data with custom fields. You can also monitor correspondence with your talent via automated bcc email tracking.Screenshot of Say goodbye to screenshots and manual reporting nightmares. Our platform automatically tracks all sponsored content, even saving ephemeral posts like Instagram Stories to view after they expire.Screenshot of Our platform reports on campaign impressions, viewership, engagements, and audience demographics throughout the campaign so you can provide trusted, real-time updates to your clients via exportable reports or a live dashboard.