What users are saying about
34 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 3.6 out of 100
Based on 34 reviews and ratings
25 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 6 out of 100
Based on 25 reviews and ratings
Feature Set Ratings
- eTrigue DemandCenter ranks higher in 6 feature sets: Email & Online Marketing, Lead Management, Campaign Management, Social Media Marketing, Reporting & Analytics, Platform & Infrastructure
Email & Online Marketing

3.7
ClickDimensions
37%

6.3
eTrigue
63%
eTrigue DemandCenter ranks higher in 9/9 features
eTrigue DemandCenter ranks higher in 9/9 features
WYSIWYG email editor

5.1
51%
8 Ratings

7.0
70%
15 Ratings
Dynamic content

3.6
36%
10 Ratings

6.0
60%
13 Ratings
Ability to test dynamic content

1.6
16%
10 Ratings

8.6
86%
12 Ratings
Landing pages

1.6
16%
10 Ratings

7.0
70%
15 Ratings
A/B testing

3.6
36%
10 Ratings

6.0
60%
10 Ratings
Mobile optimization

2.1
21%
10 Ratings

5.0
50%
11 Ratings
Email deliverability reporting

4.0
40%
18 Ratings

4.0
40%
32 Ratings
List management

5.6
56%
9 Ratings

6.0
60%
15 Ratings
Triggered drip sequences

6.1
61%
9 Ratings

7.0
70%
4 Ratings
Lead Management

4.7
ClickDimensions
47%

6.3
eTrigue
63%
eTrigue DemandCenter ranks higher in 3/4 features
eTrigue DemandCenter ranks higher in 3/4 features
Lead nurturing

6.8
68%
9 Ratings

6.0
60%
15 Ratings
Lead scoring and grading

5.0
50%
9 Ratings

7.0
70%
12 Ratings
Data quality management

3.0
30%
8 Ratings

6.0
60%
14 Ratings
Automated sales alerts and tasks

4.0
40%
7 Ratings

6.0
60%
14 Ratings
Campaign Management

2.5
ClickDimensions
25%

6.8
eTrigue
68%
eTrigue DemandCenter ranks higher in 2/2 features
eTrigue DemandCenter ranks higher in 2/2 features
Calendaring

4.0
40%
5 Ratings

8.6
86%
11 Ratings
Event/webinar marketing

1.0
10%
6 Ratings

5.0
50%
14 Ratings
Social Media Marketing

5.5
ClickDimensions
55%

6.6
eTrigue
66%
ClickDimensions ranks higher in 1/2 features
ClickDimensions ranks higher in 1/2 features
Social sharing and campaigns

8.0
80%
3 Ratings

5.0
50%
11 Ratings
Social profile integration

3.1
31%
3 Ratings

8.3
83%
8 Ratings
Reporting & Analytics

2.6
ClickDimensions
26%

6.7
eTrigue
67%
eTrigue DemandCenter ranks higher in 3/3 features
eTrigue DemandCenter ranks higher in 3/3 features
Dashboards

2.0
20%
9 Ratings

7.0
70%
16 Ratings
Standard reports

2.0
20%
9 Ratings

6.0
60%
16 Ratings
Custom reports

3.8
38%
7 Ratings

7.0
70%
13 Ratings
Platform & Infrastructure

4.4
ClickDimensions
44%

4.8
eTrigue
48%
eTrigue DemandCenter ranks higher in 4/6 features
eTrigue DemandCenter ranks higher in 4/6 features
API

1.0
10%
5 Ratings

6.0
60%
11 Ratings
Role-based workflow & approvals

1.0
10%
5 Ratings

6.0
60%
12 Ratings
Customizability

2.5
25%
7 Ratings

6.0
60%
14 Ratings
Integration with Salesforce.com

7.0
70%
2 Ratings

9.0
90%
11 Ratings
Integration with Microsoft Dynamics CRM

7.1
71%
10 Ratings

1.0
10%
6 Ratings
Integration with SugarCRM

8.0
80%
2 Ratings

1.0
10%
6 Ratings
Attribute Ratings
- eTrigue DemandCenter is rated higher in 4 areas: Likelihood to Recommend, Likelihood to Renew, Usability, Support Rating
Likelihood to Recommend

2.0
ClickDimensions
20%
10 Ratings

6.0
eTrigue
60%
24 Ratings
Likelihood to Renew

9.0
ClickDimensions
90%
1 Rating

9.7
eTrigue
97%
21 Ratings
Usability

5.0
ClickDimensions
50%
3 Ratings

8.9
eTrigue
89%
4 Ratings
Performance

ClickDimensions
N/A
0 Ratings

9.1
eTrigue
91%
2 Ratings
Support Rating

1.0
ClickDimensions
10%
4 Ratings

8.8
eTrigue
88%
8 Ratings
Implementation Rating

ClickDimensions
N/A
0 Ratings

8.4
eTrigue
84%
6 Ratings
Likelihood to Recommend
ClickDimensions
ClickDimensions is great for SMB companies looking for an easy to use, robust platform especially in situations where there are only a few people within the Marketing Department.
Marketing Generalist
CC&NInformation Technology and Services, 51-200 employees
eTrigue
The platform is most scalable-- works for small and large companies alike. Key for most of our clients is the little to no IT support required to implement and run the platform. I would definitely explore this when looking at a marketing automation platform beyond the "batch and blast" solutions. We've yet to have an issue working with our clients' sales and/or marketing teams to implement. And most of our clients work in the platform independent of the programs we run; are able to set up acampaign, upload lists and/or pull for CRM, and run reports on their own in very short turn.
Vice President, Client Services
3marketeers AdvertisingMarketing and Advertising, 11-50 employees
Pros
ClickDimensions
- The nurture campaign builder was great. Easy to use and to follow along with.
- The drop and drag editor was easy to use and you could start using it with no training.
- I always like when a service offers a certification for their product. ClickDimensions training was easy to follow, gave good content/tips/tricks and really helped me learn the platform.
Sales & Marketing Support Specialist
Lasers ResourceBusiness Supplies and Equipment, 11-50 employees
eTrigue
- Really easy to use. We can build a campaign in about 30 minutes and our new hires can learn to use it very quickly.
- Free phone support.
- I can always get someone to help me and they actually return calls quicker than most all companies.
- We are able to create campaigns before we finish all the assets. We can launch, then change the flow and add assets when they are ready.
- Integration with Google AdWords is very easy to setup, and has lots of ROI and campaign peformance reporting.
Partner
Normandin Chrysler Jeep DodgeAutomotive, 51-200 employees
Cons
ClickDimensions
- Creating lists based on customer email behaviour was technically possible, but in practise nearly impossible
- Managing customer preferences and subscriptions felt extremely convoluted
- Interfaces generally not intuitive
- Reporting was not in the class of competitors
- Deliverability - seems like in onboarding basic things weren't checked off. We really needed a platform expert to implement.

Verified User
Manager in Marketing
Marketing & Advertising Company, 11-50 employeeseTrigue
- I've never been too crazy about the reporting within DemandCenter. There is always a solution for any type of report I'm seeking, but it involves report designing (choosing data points dragging/dropping columns & rows) which is made difficult by the lack of descriptions & values for the data points. To their credit, they did release a new suite of simplified (and pretty) reports, dubbed "Marketing Effectiveness". Relegating the older, complicated (yet super-flexible) reports as "Business Analytics".
- The UI will be a little unfamiliar at first. That is, where you think you should be clicking, you'll need to double-click or drag-and-drop. And I would say DemandCenter has always (and still does) have an issue with UI elements that are "windows within windows" or modal windows with scrolling. But, at least these UI components are consistent throughout the entire application - so once you're used to it, you can actually achieve some pretty impressive speeds.
- One of DemandCenter's greatest features is being squished down to uselessness: Derived Data. As mentioned, I scrub our data on a regular basis, and this means filling/appending data, or extrapolating to fill missing data. DC released a feature called "Derived Data" that scours useful info from the prospect's IP address (mostly geographical info). Now, while you can create campaign & list conditions based on derived data, there is no easy way to simply extract that oh-so-valuable derived Country or State and have it map those values to the standard fields. Or at least let you export derived data. They have plans to fix this - but for now it's like dangling candy in front of a baby.
Director of Marketing
MicroSurveyComputer Software, 11-50 employees
Pricing Details
ClickDimensions
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—ClickDimensions Editions & Modules
—
Additional Pricing Details
—eTrigue
General
Free Trial
Yes
Free/Freemium Version
—Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Starting Price
$600 per month
eTrigue Editions & Modules
Edition
eTrigue DemandCenter pricing begins at: | $6001 |
---|
- complete
Additional Pricing Details
—Likelihood to Renew
ClickDimensions
ClickDimensions 9.0
Based on 1 answer
I see no reason for us to deprecate use at this point. It is important for us as a business to maintain our partnership with them and keep on the pulse of leading technology. ClickDimensions is a marketplace leader for the world of marketing automation, and in coordination with CRM, it's all the more relevant.

Verified User
Employee in Marketing
Information Technology and Services Company, 51-200 employeeseTrigue
eTrigue 9.7
Based on 21 answers
We have tried other systems and eTrigue is the easiest to use, easiest to train new people on, and most responsive support team we have ever experienced. They ask our input on new features they are developing, and have implemented some of our suggestions in their product rollouts. We get new features almost every month. We get live support without any cost, and they return our phone calls within an hour every time. They treat us like a true partner.

Verified User
Manager in Marketing
Marketing and Advertising Company, 11-50 employeesUsability
ClickDimensions
ClickDimensions 5.0
Based on 3 answers
I want to stay neutral. It's not that this product doesn't have appealing features or capabilities, it's that they aren't consistent and stable. So you lose data or your data is not accurate. Or some connection fails and the workflow doesn't trigger as it is supposed to, or the visits or clicks or other metrics contain bad data one month, then the next they're back to normal. This company needs to focus on getting their core product right and not on new features.
Consultant
HMS Cornerstone SolutionsInformation Technology & Services, 11-50 employees
eTrigue
eTrigue 8.9
Based on 4 answers
Having used Marketo, Act-On, and Pardot, eTrigue is MUCH easier to use and easier to train new team members to use.

Verified User
Manager in Marketing
Marketing and Advertising Company, 11-50 employeesSupport Rating
ClickDimensions
ClickDimensions 1.0
Based on 4 answers
You submit a ticket and they will always come back asking for more information. So the next time you try to be proactive and add that information to the original ticket, but then they come back and ask for something else. It gets to the point where you have to believe it is a stall tactic. You ask for more detail into their processes and you get the runaround. 9 times out of ten they will point the finger at Dynamics 365 as the culprit. It is like pulling teeth to get to Tier 2 support and then the questions start all over again, even if you send screenshots.
Consultant
HMS Cornerstone SolutionsInformation Technology & Services, 11-50 employees
eTrigue
eTrigue 8.8
Based on 8 answers
Been very happy with their responsiveness and ability to resolve issues
Strategic Advisory Board Member
Innovative CompaniesComputer Hardware, 201-500 employees
Implementation Rating
ClickDimensions
No score
No answers yet
No answers on this topic
eTrigue
eTrigue 8.4
Based on 6 answers
You will need to think about which users you want to have each role, and the features allowed in each role. You should watch the training videos before you get live training. It saved us several hours as they had already answered 90% of our questions.

Verified User
Manager in Marketing
Marketing and Advertising Company, 11-50 employeesAlternatives Considered
ClickDimensions
Clickdimensions is severely impeded by its integration into Dynamics CRM. Consequently it lacks the Intuitiveness of HubSpot, and the straightforward usability of MailChimp. It is a perfect system if you want to exist entirely within Dynamics, but it requires a high degree of expertise in Dynamics to get maximum value out of it. We're currently migrating to HubSpot, and while the initial integration is proving challenging, I already sense we will be able to deliver a lot more of our marketing goals much more easily, and see an ROI.
Commercial Marketing Manager
Horizon DiscoveryBiotechnology, 201-500 employees
eTrigue
Constant Contact offered now tracking, lead alerts. Marketo wasn't as flexible-- for example not easy to schedule campaigns in advance, to launch in the future. Also liked the interface and the DemandCenter lead alert format more than Marketo.
Vice President, Business Development
River City Printers, LLCPrinting, 11-50 employees
Return on Investment
ClickDimensions
- Tracking Email Engagement by customer is much easier. Real Time Stats/Email Engagement Report already built in.
- Lead scoring helps develop more qualified leads.
Marketing Generalist
CC&NInformation Technology and Services, 51-200 employees
eTrigue
- We get the upper hand on follow-up with return visitors... not by reverse DNS lookup or pattern match but by direct cookie validation. Inside sales productivity is boosted by 33% easy with eTrigue.
- The alerts and data are lightning fast, giving marketing immediate feedback on campaign data and prospects.
VP Worldwide Marketing
CloudVeloxComputer Software, 11-50 employees