Divi vs. HubSpot CMS Hub

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Divi
Score 9.6 out of 10
N/A
More than just a WordPress theme, Divi is a website building platform that replaces the standard WordPress post editor with a new visual editor. The vendor states it can be enjoyed by design professionals and newcomers alike, and is designed to give users the ability to create spectacular designs with ease and efficiency.
$7.42
per month billed yearly
HubSpot CMS Hub
Score 8.3 out of 10
N/A
HubSpot's CMS Hub aims to enable developers to build using flexible themes and content structures, marketers to edit and create pages on their own, and to present customers with a personalized, secure experience.N/A
Pricing
DiviHubSpot CMS Hub
Editions & Modules
Divi
$7.42
per month billed yearly
Divi Pro
$23.08
per month billed yearly
Divi Lifetime
$249
one-time fee
Divi Lifetime + Pro Services
$297
today + 212 each following year
No answers on this topic
Offerings
Pricing Offerings
DiviHubSpot CMS Hub
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Features
DiviHubSpot CMS Hub
Security
Comparison of Security features of Product A and Product B
Divi
7.9
5 Ratings
2% below category average
HubSpot CMS Hub
9.6
11 Ratings
17% above category average
Role-based user permissions7.95 Ratings9.611 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Divi
7.8
6 Ratings
1% above category average
HubSpot CMS Hub
7.7
10 Ratings
0% above category average
API8.26 Ratings7.410 Ratings
Internationalization / multi-language7.54 Ratings8.17 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Divi
8.7
7 Ratings
12% above category average
HubSpot CMS Hub
6.9
11 Ratings
11% below category average
WYSIWYG editor10.07 Ratings6.19 Ratings
Code quality / cleanliness8.95 Ratings6.611 Ratings
Admin section9.27 Ratings8.311 Ratings
Page templates8.17 Ratings5.911 Ratings
Library of website themes7.47 Ratings7.111 Ratings
Mobile optimization / responsive design9.87 Ratings6.110 Ratings
Publishing workflow9.55 Ratings7.510 Ratings
Form generator6.47 Ratings7.910 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Divi
7.3
7 Ratings
1% below category average
HubSpot CMS Hub
7.8
11 Ratings
6% above category average
Content taxonomy7.77 Ratings8.010 Ratings
SEO support7.27 Ratings7.711 Ratings
Bulk management5.84 Ratings8.111 Ratings
Availability / breadth of extensions8.26 Ratings7.810 Ratings
Community / comment management7.74 Ratings7.110 Ratings
Best Alternatives
DiviHubSpot CMS Hub
Small Businesses
ManageWP
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Score 10.0 out of 10
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Score 10.0 out of 10
Medium-sized Companies
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
RWS Tridion Sites
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Score 9.0 out of 10
Enterprises
RWS Tridion Sites
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Score 9.0 out of 10
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User Ratings
DiviHubSpot CMS Hub
Likelihood to Recommend
10.0
(7 ratings)
8.5
(13 ratings)
Usability
9.5
(2 ratings)
8.5
(3 ratings)
Support Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
DiviHubSpot CMS Hub
Likelihood to Recommend
Elegant Themes
Divi is great if you build multiple websites for clients; however, I'm not sure it is cost-effective if you only make a single site.
Read full review
HubSpot
If you want all your marketing activities to be in one place, where your CRM and customer data exist, go for Hubspot's entire suite, which could include CMS, depending on your needs. If you have to create a company blog, marketing landing pages for events or lead generation, or send decently designed newsletters, Hubspot does the job well. Any company that has grown to enterprise level or has fragmented marketing should probably not use Hubspot CMS because of the fragmented activities that might occur. Hubspot's reporting can also break. Also, if you want your designed pages to be very creative with many animations, Hubspot CMS is probably not the way to go. But for anyone who is still finding their footing, go for it.
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Pros
Elegant Themes
  • Front end builder easy to design
  • Exportable and importable layouts and templates
  • Integration with wordpress and many plugins
  • Individual template builder to apply to certain post types
  • Add on cloud to store and sync your own designs, code snippets
  • Can create your own api licenses for different websites
Read full review
HubSpot
  • Search engine optimization is a major strength of this software as it helps content writers in creating effective content.
  • It is fully equipped with marketing tools.
  • We give much importance to reporting features and HubSpot CMS Hub reports are very useful.
Read full review
Cons
Elegant Themes
  • The load time of the builder could be faster. On some websites it takes a long time to load, and may crash the page. (I believe they've said they're working on this stability issue.)
  • Warnings on updates if they're difficult for some sites to run. I have one website that has crashed more than once from Divi's theme updates. I always back it up before the update so I restore the site, but this is still a bit of an inconvenience.
  • Integrated (or more clearly marked) tutorials within the builder. I migrate site maintenance and ownership to clients after the site is complete and some could use refreshers within the builder on what happens where i.e. the difference between a section, row, module.
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HubSpot
  • Although you can integrate it with Google Analytics, there is still a significant difference between what each tells you about [a] number of visitors to a given page, etc.
  • There's a lot to the program and it's not always intuitive where to go for a feature. Though the help center and academy are good and usually have the answers, having to look things up isn't.
  • It's expensive.
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Usability
Elegant Themes
Divi has everything you need to build a great website. And they have prompt support, their support staff is well qualified and they help you quickly solve if you encounter any issue. They also help you with CSS, if you are trying to achieve something that's "non standard" in Divi.
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HubSpot
The newer features of Hubspot CMS need a lot of hands-on training, and there is a bit of a learning curve with AI integrations coming everywhere. But in general, Hubspot CMS is actually quite easy to use. Hubspot's product managers have really thought out quite a bit in terms of the pain points and workflows of mid-market companies.
Read full review
Support Rating
Elegant Themes
No answers on this topic
HubSpot
They are always there to help in any way possible. Our account manager works out any situations we may encounter during business hours
Read full review
Alternatives Considered
Elegant Themes
Divi price is superior and the infinite sites feature got me. Thrive was good for me at some point, but they got stuck in their layout options. Even i liked the Thrive form builder, in general Divi gave me more options to build my websites and build my landing pages. If they work on their interaction with other apps like Mailchimp or Hubspot, for example, or make the tool even more intuitive, i would give them 10 in everything.
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HubSpot
We have about 10 seats that were needed. Wanted a sales platform that had good status and reputation. HubSpot was the best choice for me given Salesforce not being the best in the past. Price was appealing and our team liked the overlay. Other options do not provide the same ability with data
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Return on Investment
Elegant Themes
  • It has allowed us to grow our web design business. Today we have an entire independent team that's focused on design and delivery. Production has gone up 40% and and revenue has increased.
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HubSpot
  • Hubspot was where we hosted our landing pages for our first couple of events, so anything that we got out of it was partly because of it. So, the event itself was successful. but shipping faster is where Hubspot came in handy so that we could focus on other marketing activities. We have easily had 1500+ attendees just because we were able to ship our pages faster.
  • Our newsletter ran on Hubspot CMS for the longest time, and it had an open rate of >28%, which was pretty great.
  • Our time to take our webpages live or design monthly newsletter was easily cut 70% just because of existing templates that we could just duplicate and change content.
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ScreenShots