Google Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.
$0
per month
Sentry
Score 8.9 out of 10
N/A
Sentry provides engineering teams with tools to detect and solve user-impacting bugs and other issues.
There are quite a few players in this space, but Rollbar and Sentry seem to be the top two. I can't remember why I chose Sentry over Rollbar, but they seem pretty close in terms of features.
Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
Great for standard web application performance monitoring, analytics and error reporting. Shows line level code errors, gives insight into performance issues (plugins, API issues, etc.). Automation and scheduled scanning in production gives client visibility into 'after deployment' value. Also lets a relatively small number of developers keep tabs on a handful of different site/applications without needing a bunch of tools. The UI is pretty complicated and can be overwhelming for new users. Documentation could be better for the learning curve,
Great web interface. Lots of data available in a really clean format, with filtering options and more.
Per-user exception tracking. User is complaining about something being broken? Look up their account ID in Sentry and you can see if they've run into any exceptions (with device information included, of course).
Source map uploading. Took a little while to figure this out but now we have our deploy script upload sourcemaps to Sentry on each deployment, meaning we get to see stack traces that aren't obfuscated!
Very generous free tier – 10,000 events per month. We're nowhere near that yet.
We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
We used Rollbar but didn't like the configuration its not easy. And also doesn't support wide features like Sentry although its a cheaper option but doesn't have the dash-boarding like Sentry and its was not easy to integrate webhooks for different purposes. Somehow many people in company where not able to understand Rollbar dashboard who were very much used to Sentry.
Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
We had to take it down later due to internal reasons and majorly because of cost-cutting process
If someone has a unstable system and have no way to figure out what to do, can use sentry at least temporarily along with some other APM to fix their system faster
