HockeyStack vs. Microsoft Dynamics 365 Customer Insights

we need to analyze how users interact with our product page and we also need to know more than that, related to funnels and goals: which types of users are converting the best, where are users dropping off, etc. Helps us focus on our target audience. Overall, Software like this cannot really be criticized. The team releases so many features and keeps adding more to their roadmap. Some minor bugs may appear here and there, but the team quickly resolves them. As I mentioned earlier, lacks a few features compared to Google Analytics but not the major ones.

Incentivized

The best B2B tool. For lead management and email marketing well enabled. Best working in corporate leads. It works well for many sales automation processes. Well in integration with all kind of tools. Suits the budget given by working with features you pay for. Always a good customer client relationship maintenance.

Incentivized

• No more third party cookies so perfect for GA alternative
• Automatic Event Tracking for all Users, Goals, Audiences
• Clean UI and easy setup
• Doesn't require you to have a coding knowledge

Incentivized

• Centralize customer data
• Help us understand client's behavior
• Efficient and reliable information

Incentivized

• Not as sophisticated and loved as google analytics
• lacks some features compared to google analytics again
• Survey feature is add on and have to pay extra

Incentivized

• Difficult to integrate with other microsoft tools

Incentivized

No use of cookies and ease to set up was the first thing that attracted us to HockyStacks. For new startups and small business developers, we found the pricing better.

Incentivized

I believe this is the only product I have used in this category. I've used different CRM platforms (Microsoft Dynamics, HubSpot, Salesforce); however, none of these stack up against Microsoft Dynamics 365 Customer Insights. Information in CRM is more informational than insightful and customer-driven. CRM [has] been used more to house client data and not in any reports that are beneficial.

Incentivized

• Easy setup and clean UI/UX - saves time and money in implementation
• Increased our app downloads with better target audience detection

Incentivized

• Great customer activities tracking.
• Creating invoices is quick.
• Profitable marketing reports creation has improved.

Incentivized