What users are saying about
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Top Rated
647 Ratings

Hootsuite

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Top Rated
647 Ratings
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Score 7.8 out of 100
124 Ratings
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Score 7.6 out of 100

Likelihood to Recommend

Hootsuite

Hootsuite is well suited for those managing a single social media account or dozens. It can be used by small businesses all the way up to large scale marketing agencies. The ability to post to multiple channels at once is so incredibly helpful and a huge time saver. Give it a try, you will be glad you did.
Anonymous | TrustRadius Reviewer

Sitecore Experience Manager

Great for companies that are looking to create customized, tailored content solutions and be willing to put in the hard work and effort to maximize the value out of the tool. If your company is just looking for very basic content management without all the bells and whistles, I'd recommend looking elsewhere for less [money].
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Listening/monitoring

Hootsuite
7.4
Sitecore Experience Manager
Boolean keyword searches
Hootsuite
7.5
Sitecore Experience Manager
Filtering out noise/spam
Hootsuite
7.0
Sitecore Experience Manager
Sentiment analysis
Hootsuite
6.9
Sitecore Experience Manager
Broad channel coverage
Hootsuite
8.5
Sitecore Experience Manager

Publishing

Hootsuite
8.3
Sitecore Experience Manager
Content planning and scheduling
Hootsuite
9.2
Sitecore Experience Manager
Audience targeting
Hootsuite
7.8
Sitecore Experience Manager
Content optimization
Hootsuite
7.9
Sitecore Experience Manager
Workflow management
Hootsuite
8.5
Sitecore Experience Manager

Engagement

Hootsuite
8.2
Sitecore Experience Manager
Automated routing and prioritization
Hootsuite
7.9
Sitecore Experience Manager
Customer interaction histories
Hootsuite
8.1
Sitecore Experience Manager
Bulk actions
Hootsuite
8.5
Sitecore Experience Manager

Marketing

Hootsuite
7.0
Sitecore Experience Manager
Lead generation
Hootsuite
7.2
Sitecore Experience Manager
Content marketing
Hootsuite
7.4
Sitecore Experience Manager
Paid media management
Hootsuite
6.6
Sitecore Experience Manager
Campaigns and promotions
Hootsuite
6.9
Sitecore Experience Manager

Channel coverage/integration

Hootsuite
8.6
Sitecore Experience Manager
Twitter
Hootsuite
9.4
Sitecore Experience Manager
Facebook
Hootsuite
9.2
Sitecore Experience Manager
LinkedIn
Hootsuite
8.9
Sitecore Experience Manager
Google+
Hootsuite
8.8
Sitecore Experience Manager
Instagram
Hootsuite
7.9
Sitecore Experience Manager
Pinterest
Hootsuite
8.2
Sitecore Experience Manager
YouTube
Hootsuite
7.6
Sitecore Experience Manager

Reporting/analytics

Hootsuite
7.4
Sitecore Experience Manager
Campaign success analytics
Hootsuite
7.5
Sitecore Experience Manager
Real-time tracking
Hootsuite
7.5
Sitecore Experience Manager
Competitor analysis
Hootsuite
7.2
Sitecore Experience Manager

Account management

Hootsuite
8.3
Sitecore Experience Manager
Role-based user permissions & privileges
Hootsuite
8.6
Sitecore Experience Manager
Mobile access
Hootsuite
8.0
Sitecore Experience Manager

Security

Hootsuite
Sitecore Experience Manager
8.4
Role-based user permissions
Hootsuite
Sitecore Experience Manager
8.4

Platform & Infrastructure

Hootsuite
Sitecore Experience Manager
7.6
API
Hootsuite
Sitecore Experience Manager
7.2
Internationalization / multi-language
Hootsuite
Sitecore Experience Manager
8.0

Web Content Creation

Hootsuite
Sitecore Experience Manager
7.5
WYSIWYG editor
Hootsuite
Sitecore Experience Manager
7.2
Code quality / cleanliness
Hootsuite
Sitecore Experience Manager
7.9
Admin section
Hootsuite
Sitecore Experience Manager
7.9
Page templates
Hootsuite
Sitecore Experience Manager
7.2
Library of website themes
Hootsuite
Sitecore Experience Manager
7.2
Mobile optimization / responsive design
Hootsuite
Sitecore Experience Manager
7.2
Publishing workflow
Hootsuite
Sitecore Experience Manager
7.7
Form generator
Hootsuite
Sitecore Experience Manager
7.9

Web Content Management

Hootsuite
Sitecore Experience Manager
7.6
Content taxonomy
Hootsuite
Sitecore Experience Manager
7.9
SEO support
Hootsuite
Sitecore Experience Manager
7.2
Bulk management
Hootsuite
Sitecore Experience Manager
7.2
Availability / breadth of extensions
Hootsuite
Sitecore Experience Manager
6.9
Community / comment management
Hootsuite
Sitecore Experience Manager
9.0

Pros

Hootsuite

  • The great thing about it is that it allows us in making schedules for social media posts belonging to different pages.
  • I strongly appreciate its analytics and tracking the most which help us a lot in facilitating our business in many ways. It let us organize our whole social media. It has made our marketing staff contented.
  • This is the most helpful tool in tracking matrices, followers, posts, and weekly activities as well.
  • This superb tool helps us in keeping the whole social media at a single location.
Jennifer Osborne | TrustRadius Reviewer

Sitecore Experience Manager

  • Personalisation of advertising banners based upon knowledge of the customer, like location or previous searches enables us to target customers with products and offers that they are more likely to engage with, which has been done to good effect.
  • The use of Sitecore for content management enables the business and design team to perform changes to things, like images, content and page structure, which would otherwise have required a code release, which is costly in terms of man power.
  • The A/B testing in Sitecore is good because it allows us to statistically verify minor changes to the site - like advert changes or component ordering on the page - as to whether or not they positively impact conversion.
Anonymous | TrustRadius Reviewer

Cons

Hootsuite

  • I personally don't like the way Hootsuite displays multiple social channels on the interface. It's very utilitarian and it does have a modern look, but there's just something about the multiple column look that really bugs me. It feels a bit dated and cluttered.
  • I've used both the free and the pro versions before. Pro is somewhat overpriced for the value that it provides and the free version limits you to too few social profiles which puts you in a position to either overpay or go to another option like Buffer which is cheaper but isn't as reliable. I'd say somewhere around $12-15/mo. would make the single-user Pro tier more palatable.
Garrett Genest | TrustRadius Reviewer

Sitecore Experience Manager

  • Sitecore is Customer Engagement Platform. It comes with lots of features (e.g. Authoring, Analytics, personalization, A/B Test, Webforms for marketers etc), But, most of them are not being used by many clients. If you are really looking for just CMS (only authoring and publishing), then I don't think Sitecore is a way to go.
  • You need to have a strong Sitecore certified developer base to manage the Sitecore platform (if you are using all features). It's the same case with others. But, finding a Sitecore certified (costs $$) developer is tough in the market. Now the market is growing (thanks to Sitecore promotional events) and Sitecore is gaining popularity, It may be easy to find such developers in the future. If you want to leverage most out of the Sitecore community you need to be a Sitecore certified developer.
  • Sitecore comes with lots of built-in features and marketplace components. I feel this puts in a little tricky situation. It gives an opportunity for a normal developer to use some of the free marketplace module, which may or may not be supported in a future version of Sitecore. which may put the entire platform in risk to upgrade to latest Sitecore version. You need to have a proper process to control and validate the marketplace components before using them.
Laxmi Srinivas Samayamantri | TrustRadius Reviewer

Likelihood to Renew

Hootsuite

Hootsuite 8.4
Based on 74 answers
At this time we are satisfied that Hootsuite offers the most of what we are looking for at the most reasonable price point. As the social media landscape and monitoring/scheduling software changes, so do our needs. We re-evaluate our tools semi-annually or as new tools emerge onto the market. If we find at any point that we aren't gaining an advantage, then we are open to switching products.
Laura Pence | TrustRadius Reviewer

Sitecore Experience Manager

Sitecore Experience Manager 9.0
Based on 9 answers
Sitecore has proven that it can deliver on its promise of a robust, reliable enterprise CMS solution with plenty of features. Also, they keep updating it with more and better features. Now that we are highly trained on it we have started on getting the most out of it and we plan to keep doing more of that in the future.
Anonymous | TrustRadius Reviewer

Usability

Hootsuite

Hootsuite 9.1
Based on 27 answers
The layout of horizontal columns for each stream or search is a very cumbersome way to display information. There isn't an easy way to sort, filter, or otherwise re-organize the streams to limit the current view to relevancy. This is one of the primary reasons why we plan to move to another platform.
Matthew Hardesty | TrustRadius Reviewer

Sitecore Experience Manager

Sitecore Experience Manager 7.3
Based on 4 answers
With any platform that offers so much capability, usability will naturally be more challenging. Sitecore does an admirable job and made massive strides in version 8, but at some times offers too many ways to achieve the same task allows users to sometimes take a path less efficient than the preferred path.
Aaron Branson | TrustRadius Reviewer

Reliability and Availability

Hootsuite

Hootsuite 10.0
Based on 36 answers
Any outages are communicated in advance and have not been a problem. We let our clients know based on communications from HootSuite.Since we operate 24/7 with multiple shifts, planned outages can interfere with our operations, but we can always work around it.
Anonymous | TrustRadius Reviewer

Sitecore Experience Manager

No score
No answers yet
No answers on this topic

Performance

Hootsuite

Hootsuite 10.0
Based on 32 answers
Hootsuite makes passing on articles from the web very easy- when it works! I have had a number of gliches with Chrome where it does not open properly and the solution (after some toing and froing with support) was to uninstall and reinstall. The support staff are always very helpful (which is great!) but the gliches..... well, they suck when you are already busy!
Michael Royal | TrustRadius Reviewer

Sitecore Experience Manager

No score
No answers yet
No answers on this topic

Support Rating

Hootsuite

Hootsuite 7.8
Based on 63 answers
Their customer support has been very helpful during the few times I have contacted them. They seem to be knowledgeable and friendly. As users, you can reach them via email, live chat, tickets, and tweeter. They have a help center within the app that provides users with step-by-step guides and a resource library.
Mahmoud Farag | TrustRadius Reviewer

Sitecore Experience Manager

Sitecore Experience Manager 9.1
Based on 4 answers
Sitecore Support is very knowledgeable and helpful. We have raised a number of issues with them and they rarely fail to come up with an acceptable solution.
Anonymous | TrustRadius Reviewer

In-Person Training

Hootsuite

Hootsuite 6.0
Based on 1 answer
Very easy to teach and learn
Jessica Rudolph | TrustRadius Reviewer

Sitecore Experience Manager

No score
No answers yet
No answers on this topic

Online Training

Hootsuite

Hootsuite 10.0
Based on 8 answers
Would rate it a 10. We received two hours of online training and it was of very high-quality. HootSuite also offers HootSuite University which is an extremely comprehensive training portal with self-paced quizzes, training webinars and videos, best-practice papers, product certification, and access to a network of external experts. This is a fantastic resource.
Anonymous | TrustRadius Reviewer

Sitecore Experience Manager

Sitecore Experience Manager 10.0
Based on 1 answer
Sitecore captures and remembers every single interaction your customers and prospects have in any part of the system, allowing you to build comprehensive, ever-learning profiles of each individual. From email marketing, to social media, to online shopping, Sitecore remembers where each interaction left off so you can automatically continue the conversation. Sitecore helps you manage your content for each and every experience your customers enjoy. Customize what content you want and the system will take care of how it's displayed.
Anonymous | TrustRadius Reviewer

Implementation Rating

Hootsuite

Hootsuite 10.0
Based on 65 answers
One person of the organization must take the time to understand the product throughly. Next that person should work with the Hootsuite team to maximize the architecture of your platform and mitigate any problems that may crop up. Also, if a team members voices a concern or is having a problem roll your sleeves up and help them if not it can kill support for the product and end any chances of a renewal. Lastly, set aside enough time to allow for training and refresher training. Solve all problems ambiguity can not be permitted
Edgar Carpenter IV | TrustRadius Reviewer

Sitecore Experience Manager

Sitecore Experience Manager 9.1
Based on 5 answers
Make sure you work with a partner that can help you take advantage of the entire platform. Specifically we see a lot of customers not taking advantage of Sitecore DMS and thus missing a huge opportunity. Sitecore is a platform that is meant to be constantly optimized and improved upon.
Chris Spears, CMTO | TrustRadius Reviewer

Alternatives Considered

Hootsuite

Sprout Social has a better UI than Hootsuite. It uses a single feed approach compared to the multi-column layout that allows you to check and uncheck filters based on what you'd like to see at a given moment. Overall, Hootsuite was a better choice for our team given the stronger analytics reporting that it provided. Being in a data-driven business, this was particularly important to us to be able to provide performance metrics to leadership. Both tools are fairly similar, so it really is a toss-up in terms of which you should choose.
Anonymous | TrustRadius Reviewer

Sitecore Experience Manager

The decision to select Sitecore was not ultimately mine, but the fact that we were able to leverage in-house Microsoft .Net (C#) experience on a platform that had a library of extensions, but also allowed us to customize and keep private our confidential IP has been a big help. When you see a SharePoint site or a Drupal site you can usually tell "oh this is a MS SharePoint site", but with Sitecore the ability to customize and have different views even different components based on device type makes Sitecore a clear winner.
Anonymous | TrustRadius Reviewer

Scalability

Hootsuite

We haven't needed to scale it all.
Anonymous | TrustRadius Reviewer

Sitecore Experience Manager

No answers on this topic

Return on Investment

Hootsuite

  • Honestly, Hootsuite has been pretty close to a wash for us. The frequency with which we've had to wrestle with our Facebook Business connection has caused us to repeatedly put Hootsuite on the shelf and opt for manual posting to both FB and Instagram.
  • During the times it functioned properly, Hootsuite probably saved us around an hour of work per day, if you factor in both time required to post to various platforms and potential time spent ensuring/editing consistency between posts.
Brock Ross | TrustRadius Reviewer

Sitecore Experience Manager

  • ROI depends so much on implementation. Its would be difficult to comment in a positive or negative regarding CMS product to direct ROI. A non-technical user would be surprised at what a basic installation of Sitecore looks like. "Hello World" comes to mind. With that in mind we can look at two things, Sitecore Support and Sitecore Partners.
  • Certified Internal Developers and Sitecore Support: This depends on the qualifications of your existing departments regarding implementing a enterprise CMS. No experience to some experience, this is a no brainer, rigorously vet top and middle partners and hire one to lead this effort. If your experienced still hire a partner and vet them but hire a middle to small partner and have them help, not lead.
  • "Sitecore Window": You could equate Sitecore in some implementation as throwing expensive parts at a car problem. If your business requirements and data consumption needs are not within this cost window then in the end on paper it will be difficult to see ROI or that there just wasn't a return. Then it will be time to look at other lower cost alternatives The initial cost is just the start. Over engineering and expensive horizontal integration partners can cost someone a promotion or job.
  • If your content workflows are complex, sites rendering data requirements are large and performance and scalability are paramount. Sitecore should be in your top 3.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Hootsuite

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Hootsuite Editions & Modules

Edition
Professional$49.001
Team$129.002
Business$599.003
EnterpriseContact for Pricing
  1. per month (1 user / 10 social profiles)
  2. per month (3 users / 20 social profiles)
  3. per month (5, up to 10 users / 35 social profiles)
Additional Pricing Details
For feature comparison across our different plans, please visit: https://www.hootsuite.com/plans

Sitecore Experience Manager

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Sitecore Experience Manager Editions & Modules

Additional Pricing Details

Rating Summary

Likelihood to Recommend

Hootsuite
8.5
Sitecore Experience Manager
7.9

Likelihood to Renew

Hootsuite
8.4
Sitecore Experience Manager
9.0

Usability

Hootsuite
9.1
Sitecore Experience Manager
7.3

Reliability and Availability

Hootsuite
10.0
Sitecore Experience Manager

Performance

Hootsuite
10.0
Sitecore Experience Manager

Support Rating

Hootsuite
7.8
Sitecore Experience Manager
9.1

In-Person Training

Hootsuite
6.0
Sitecore Experience Manager

Online Training

Hootsuite
10.0
Sitecore Experience Manager
10.0

Implementation Rating

Hootsuite
10.0
Sitecore Experience Manager
9.1

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