What users are saying about
9 Ratings
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Score 4.9 out of 100
69 Ratings
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Score 8.1 out of 100

Likelihood to Recommend

Maropost

Maropost is a little more expensive than its competitors. I'd say Maropost is well suited for medium and larger businesses, not small businesses unless they're really good at utilizing e-mail and monetizing it.
Nicholas Kouvatsos | TrustRadius Reviewer

Twilio SendGrid Marketing Campaigns

Twilio SendGrid Email Marketing is perfect for organizations both big and small that may be on a lower budget. It is a very affordable solution for users with a large number of email addresses. While other providers may offer "free" storage for email contacts... the cost to send campaigns to those contacts can be very costly. While they do not offer widgets or other integrations for websites/social media... it is very easy to import and manage contacts. Additionally, they offer a comprehensive self-help support section online, but it's also easy to hop on the phone or on chat with a rep if you ever need technical support or assistance. Twilio SendGrid Email Marketing may not be the most affordable solution for users who are not currently sending email campaigns to their users, but are simply storing email contacts
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Maropost
6.5
Twilio SendGrid Marketing Campaigns
7.7
WYSIWYG email editor
Maropost
5.6
Twilio SendGrid Marketing Campaigns
7.8
Dynamic content
Maropost
8.2
Twilio SendGrid Marketing Campaigns
7.6
Ability to test dynamic content
Maropost
5.6
Twilio SendGrid Marketing Campaigns
7.4
Landing pages
Maropost
7.4
Twilio SendGrid Marketing Campaigns
6.8
A/B testing
Maropost
6.5
Twilio SendGrid Marketing Campaigns
7.4
Mobile optimization
Maropost
7.9
Twilio SendGrid Marketing Campaigns
8.0
Email deliverability reporting
Maropost
5.4
Twilio SendGrid Marketing Campaigns
8.9
List management
Maropost
6.0
Twilio SendGrid Marketing Campaigns
8.0
Triggered drip sequences
Maropost
5.7
Twilio SendGrid Marketing Campaigns
7.3

Reporting & Analytics

Maropost
6.9
Twilio SendGrid Marketing Campaigns
7.3
Dashboards
Maropost
5.6
Twilio SendGrid Marketing Campaigns
8.1
Standard reports
Maropost
8.1
Twilio SendGrid Marketing Campaigns
7.6
Custom reports
Maropost
7.1
Twilio SendGrid Marketing Campaigns
6.2

Pros

Maropost

  • Maropost is particularly strong in the customization aspect. As a sales person, I love using MSC because I can customize everything from A-Z.
  • The features are endless, a personal fav is the Journey's feature with Marketing Cloud.
  • Client support is quick to respond.
Anonymous | TrustRadius Reviewer

Twilio SendGrid Marketing Campaigns

  • Ease of Use - SendGrid is really very easy to use, from creation of emails to the actual delivery. This is helpful because in instances where our marketing team members are busy with other projects, an admin like myself can easily come in to assist.
  • Statistics - The reporting functionality is great for us too as it gives us insight as to performance of our emails which helps greatly in optimizing.
  • Customer Service - The SendGrid team has always been helpful with regards to best practices, new products coming out and answering any questions that we may have.
Anonymous | TrustRadius Reviewer

Cons

Maropost

  • The Sales Department shouldn't promise the customer what support can't deliver on.
  • They should also brush up on some ethics courses. It's appalling to me how they conduct business. Buyer beware.
Michael Rozbruch | TrustRadius Reviewer

Twilio SendGrid Marketing Campaigns

  • The unsubscribing and cleaning the lists is a pain. You need to use a special tool to collect all your bounced, reported, unsubscribed, blocked, and invalid emails and then you create a separate list with them to delete it (along with all the emails that match the ones in the list)... Can we make it a bit simpler?
  • When you're creating/editing a marketing email, if you get into HTML code, it ceases to be a nice text WYSIWYG block and instead, you have to edit it ONLY in HTML from now on :( If I want to clear the trash in the code, it doesn't mean I want to switch to code-only.
  • Perhaps it's Chrome, but the layout is buggy. For example, when I edit a marketing email and I scroll down the email, the part of the screen that has the tools for editing the text is covered by the text of my email.
Zee Gimon | TrustRadius Reviewer

Usability

Maropost

No score
No answers yet
No answers on this topic

Twilio SendGrid Marketing Campaigns

Twilio SendGrid Marketing Campaigns 7.0
Based on 1 answer
It has the potential to be really cool. However, it feels as if it was created by developers for developers (and I work with developers, yet even for me the instrument was somewhat not easy to use - just read SendGrid's help manuals...) However, if you are into data and your way of thinking is more mathematical rather than lyrical, you'll enjoy this instrument
Zee Gimon | TrustRadius Reviewer

Support Rating

Maropost

Maropost 2.0
Based on 1 answer
Though relatively responsive, the responses were always utterly unhelpful and sometime not even relevant to the questions we asked. It quickly became apparent that it was outsourced copy/paste support.
Anonymous | TrustRadius Reviewer

Twilio SendGrid Marketing Campaigns

Twilio SendGrid Marketing Campaigns 9.0
Based on 2 answers
I've reached out to SendGrid support few times. Each time my issue was able to be resolved by the first rep that responded and was solved within 24 hours (if not 1 hour).
Megan Kratzman | TrustRadius Reviewer

Alternatives Considered

Maropost

Maropost had everything we needed and more. We loved that fact that one price covered everything. As we move forward we don't have to go back and purchase modules that we are now ready for. No one wants to go back to management and ask for more money
Amy Kelly | TrustRadius Reviewer

Twilio SendGrid Marketing Campaigns

We also have Kartra, which is not in your list. Seriously, if I’m running the campaign, it’s SendGrid. I’m not a tech guy, but I can use it and can even design something and get the HTML code out if I need to.My biggest gripe is that it’s so hard to move data across platforms, but I understand that’s GDPR driven, not compatibility.
Brad Emery- CEO The Aimviva Travel Club | TrustRadius Reviewer

Return on Investment

Maropost

  • Lack of data and information about our users that we can use to get smarter in our segmentation hurts us in that we lose branded deals or partnerships.
  • Takes too much time to export reports and gain attrition reporting information, manually preparing reports is not a good use of time for anyone on our team.
Anonymous | TrustRadius Reviewer

Twilio SendGrid Marketing Campaigns

  • Being a part of SendGrid we have a 12-month credit because we participated in an accelerator program. When we get off the program we expect to pay around $150/month. This is a tiny amount compared to money we would have been paying with ActiveCampaign or MailChimp. SendGrid has saved us tons of money as we continue to grow.
  • With SendGrid we are now able to determine which promotional and transactional emails are working. In terms of open rate, CTR, A/B testing subject lines, copy, etc. We also are able get excellent support whenever we have a question or issue with our account.
  • Being a mobile app company at first, retention is a major KPI. With SendGrid we launched a new onboarding email that sends a drip welcome sequence to our users. With this new email sequence we have increased our 1-week retention from 8% to 17%.
Sam Lepak | TrustRadius Reviewer

Screenshots

Twilio SendGrid Marketing Campaigns

Pricing Details

Maropost

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Twilio SendGrid Marketing Campaigns

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Maropost
4.9
Twilio SendGrid Marketing Campaigns
8.1

Usability

Maropost
Twilio SendGrid Marketing Campaigns
7.0

Support Rating

Maropost
2.0
Twilio SendGrid Marketing Campaigns
9.0

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