What users are saying about
9 Ratings
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Score 8.3 out of 100
6 Ratings
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Score 8.6 out of 100

Likelihood to Recommend

Mautic Marketing Automation

Mautic is well suited for companies that are ready to scale their email marketing to the next level. We were using Mailchimp but found that it did not meet all of our needs. While it was okay at email marketing, the features for landing pages, tagging and dynamic interactions were limited. I would not recommend Mautic for someone who is just starting out though. It can be very intimidating. Unless you have someone who is well versed in email marketing automation, I would not recommend using it
Shawngela Pierce | TrustRadius Reviewer

Pure360

Good for bulk email campaigns to multiple contacts, e.g. Newsletters. It's easy to set up a template, schedule send (including intelligent sending) and then has good reporting functionality.The heat map tool is great and general reporting was easy to follow, although could be easier for exporting.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Mautic Marketing Automation
8.4
Pure360
6.0
WYSIWYG email editor
Mautic Marketing Automation
7.2
Pure360
8.0
Dynamic content
Mautic Marketing Automation
9.0
Pure360
6.0
Ability to test dynamic content
Mautic Marketing Automation
8.4
Pure360
Landing pages
Mautic Marketing Automation
9.0
Pure360
A/B testing
Mautic Marketing Automation
7.7
Pure360
6.0
Mobile optimization
Mautic Marketing Automation
7.7
Pure360
5.0
Email deliverability reporting
Mautic Marketing Automation
8.8
Pure360
6.0
List management
Mautic Marketing Automation
9.0
Pure360
5.0
Triggered drip sequences
Mautic Marketing Automation
9.0
Pure360

Lead Management

Mautic Marketing Automation
8.7
Pure360
Lead nurturing
Mautic Marketing Automation
8.8
Pure360
Lead scoring and grading
Mautic Marketing Automation
8.8
Pure360
Data quality management
Mautic Marketing Automation
7.7
Pure360
Automated sales alerts and tasks
Mautic Marketing Automation
9.4
Pure360

Campaign Management

Mautic Marketing Automation
8.4
Pure360
Calendaring
Mautic Marketing Automation
8.8
Pure360
Event/webinar marketing
Mautic Marketing Automation
8.0
Pure360

Social Media Marketing

Mautic Marketing Automation
9.3
Pure360
Social sharing and campaigns
Mautic Marketing Automation
10.0
Pure360
Social profile integration
Mautic Marketing Automation
8.6
Pure360

Reporting & Analytics

Mautic Marketing Automation
8.3
Pure360
7.7
Dashboards
Mautic Marketing Automation
8.1
Pure360
9.0
Standard reports
Mautic Marketing Automation
8.3
Pure360
8.0
Custom reports
Mautic Marketing Automation
8.6
Pure360
6.0

Platform & Infrastructure

Mautic Marketing Automation
8.0
Pure360
API
Mautic Marketing Automation
8.0
Pure360
Role-based workflow & approvals
Mautic Marketing Automation
9.0
Pure360
Customizability
Mautic Marketing Automation
7.1
Pure360
Integration with Salesforce.com
Mautic Marketing Automation
8.1
Pure360
Integration with Microsoft Dynamics CRM
Mautic Marketing Automation
8.0
Pure360
Integration with SugarCRM
Mautic Marketing Automation
8.0
Pure360

Pros

Mautic Marketing Automation

  • Forms are very intuitive, you don't need to be a geek, anyone can use Mautic.
  • Campaign Builder is very reliable, fast, and easy to use—you have so many features to choose from.
  • Emailing with just a single touch, you can set your campaigns to lunch whenever you want, A/B testing is really easy, a few customizable templates.
Jimmy Guillermo | TrustRadius Reviewer

Pure360

  • Easy and intuitive drag and drop design
  • Good design templates
  • Great customer support
Anonymous | TrustRadius Reviewer

Cons

Mautic Marketing Automation

  • Both the email and landing WYSIWYG was flawed, ran into errors and glitches.
  • Form actions were lacking, and simple automation from forms was problematic.
  • Focus items were buggy on Mautic landing pages... had to add through Javascript, and caused issues on the page.
Ian Nate | TrustRadius Reviewer

Pure360

  • Uptime - the server has gone done before when an email had just been sent out which meant that recipients could not click on links
  • Automation add-on was extremely expensive considering the additional capabilities it was adding
  • Login process - every time I logged in had to use an authorization email. Good security, but unnecessary for EVERY SINGLE login
  • No auto-save or save button in the email builder - would have to click off the screen to save, which meant that if the window crashed, there was no way to rescue work. All it needs is a save button!
Anonymous | TrustRadius Reviewer

Alternatives Considered

Mautic Marketing Automation

Mautic's competitive advantage is cost. Other solutions can be prohibitively expensive, and some other marketing automation solutions I had used required costly up-front investment for onboarding. I chose Mautic because I had grown weary of the aggressive sales tactics and unreasonable pricing of competitors' offerings for small businesses and agencies.
Anonymous | TrustRadius Reviewer

Pure360

No answers on this topic

Return on Investment

Mautic Marketing Automation

  • Mautic Marketing has helped me to capture more leads.
  • Mautic Marketing has helped me to increase my newsletter subscribers.
Shawngela Pierce | TrustRadius Reviewer

Pure360

  • Attracted new business through newsletters
  • Helped to drive downloads on content when running campaigns (infographic, report, free trial set up was particularly effective
Anonymous | TrustRadius Reviewer

Pricing Details

Mautic Marketing Automation

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Mautic Marketing Automation Editions & Modules

Edition
Mautic Marketing Automation$0
    Additional Pricing Details

    Pure360

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?

    Pure360 Editions & Modules

    Additional Pricing Details

    Rating Summary

    Likelihood to Recommend

    Mautic Marketing Automation
    8.7
    Pure360
    4.0

    Add comparison