What users are saying about
8 Ratings
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Score 8 out of 101
6 Ratings
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Score 7.7 out of 101

Likelihood to Recommend

Mautic Marketing Automation

Mautic is a great tool, especially for rookies starting to use an automation tool. It has been very helpful in landing us great prospects that become clients. Once you get the hang of it, there is nothing Mautic cannot do. Great for massive mailing, campaign builder is really easy, and the forms construction is bliss. We would recommend Mautic all the way.
Jimmy Guillermo profile photo

Pure360

Good for bulk email campaigns to multiple contacts, e.g. Newsletters. It's easy to set up a template, schedule send (including intelligent sending) and then has good reporting functionality.The heat map tool is great and general reporting was easy to follow, although could be easier for exporting.
No photo available

Feature Rating Comparison

Email & Online Marketing

Mautic Marketing Automation
8.2
Pure360
6.0
WYSIWYG email editor
Mautic Marketing Automation
6.6
Pure360
8.0
Dynamic content
Mautic Marketing Automation
8.6
Pure360
6.0
Ability to test dynamic content
Mautic Marketing Automation
7.8
Pure360
Landing pages
Mautic Marketing Automation
9.0
Pure360
A/B testing
Mautic Marketing Automation
8.0
Pure360
6.0
Mobile optimization
Mautic Marketing Automation
7.8
Pure360
5.0
Email deliverability
Mautic Marketing Automation
8.4
Pure360
6.0
List management
Mautic Marketing Automation
8.6
Pure360
5.0
Triggered drip sequences
Mautic Marketing Automation
9.0
Pure360

Lead Management

Mautic Marketing Automation
8.5
Pure360
Lead nurturing
Mautic Marketing Automation
8.6
Pure360
Lead scoring and grading
Mautic Marketing Automation
8.6
Pure360
Data quality management
Mautic Marketing Automation
7.5
Pure360
Automated sales alerts and tasks
Mautic Marketing Automation
9.0
Pure360

Campaign Management

Mautic Marketing Automation
10.0
Pure360
Calendaring
Mautic Marketing Automation
10.0
Pure360

Social Media Marketing

Mautic Marketing Automation
9.0
Pure360
Social sharing and campaigns
Mautic Marketing Automation
10.0
Pure360
Social profile integration
Mautic Marketing Automation
8.1
Pure360

Reporting & Analytics

Mautic Marketing Automation
8.3
Pure360
7.7
Dashboards
Mautic Marketing Automation
8.0
Pure360
9.0
Standard reports
Mautic Marketing Automation
8.4
Pure360
8.0
Custom reports
Mautic Marketing Automation
8.5
Pure360
6.0

Platform & Infrastructure

Mautic Marketing Automation
8.1
Pure360
API
Mautic Marketing Automation
8.0
Pure360
Role-based workflow & approvals
Mautic Marketing Automation
9.0
Pure360
Customizability
Mautic Marketing Automation
7.3
Pure360
Integration with Salesforce.com
Mautic Marketing Automation
8.0
Pure360
Integration with Microsoft Dynamics CRM
Mautic Marketing Automation
8.0
Pure360
Integration with SugarCRM
Mautic Marketing Automation
8.0
Pure360

Pros

Mautic Marketing Automation

  • Cool automation and flow builder - very visual and easy to follow and understand.
  • Simple to use, the interface is clean.
  • Integration with Salesforce was a snap - not too difficult or involved.
  • Focus items! Love this concept - Javascript flyouts with buttons and forms (if needed). Mautic is a trendsetter here!
Ian Nate profile photo

Pure360

  • Easy and intuitive drag and drop design
  • Good design templates
  • Great customer support
No photo available

Cons

Mautic Marketing Automation

  • Because it's open source, support is limited to community forums
  • Integrations and features are still being developed
  • Need to install it yourself, which can be a challenge if you don't have a developer on staff
No photo available

Pure360

  • Uptime - the server has gone done before when an email had just been sent out which meant that recipients could not click on links
  • Automation add-on was extremely expensive considering the additional capabilities it was adding
  • Login process - every time I logged in had to use an authorization email. Good security, but unnecessary for EVERY SINGLE login
  • No auto-save or save button in the email builder - would have to click off the screen to save, which meant that if the window crashed, there was no way to rescue work. All it needs is a save button!
No photo available

Alternatives Considered

Mautic Marketing Automation

Well, it's like the same tool, but with different features. Overall, it is a friendly tool, easy to use, reliable, and it protects private information. We love it as I said before, we recommend it. It's a great asset. Mautic has all you need for your marketing needs.
Jimmy Guillermo profile photo

Pure360

No answers on this topic

Return on Investment

Mautic Marketing Automation

  • Quickly saw tie-ins to web traffic, email analytics, form and landing page conversions - helped better measure individual marketing campaigns.
  • Slowed us down on the automation side - some pieces had to be implemented through Salesforce automation. Took time and effort!
  • Simple - easy to set up and integrate with Salesforce. Had this finished within a day, so we were able to start seeing results immediately.
Ian Nate profile photo

Pure360

  • Attracted new business through newsletters
  • Helped to drive downloads on content when running campaigns (infographic, report, free trial set up was particularly effective
No photo available

Pricing Details

Mautic Marketing Automation

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Mautic Marketing Automation Editions & Modules

Edition
Mautic Marketing Automation$0
    Additional Pricing Details

    Pure360

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?

    Pure360 Editions & Modules

    Additional Pricing Details

    Rating Summary

    Likelihood to Recommend

    Mautic Marketing Automation
    8.2
    Pure360
    4.0

    Add comparison