MoEngage vs. VWO Engage

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
MoEngage
Score 9.0 out of 10
N/A
MoEngage is an insights-led customer engagement platform, that empowers marketers and product owners with AI-driven insights and the ability to instantly turn those insights into cross-channel experiences.N/A
VWO Engage
Score 7.7 out of 10
N/A
Wingify offers VWO Engage (formerly PushCrew), a web push notifications platform. With features like audience segmentation, smart triggered campaigns, multi-website support, custom images, cart abandonment, and more, VWO Engage aims to offer everything a business needs to re-engage with their customers in real-time. The vendor says that VWO Engage's push notification platform supports notifications for a variety of situations, such as a connected call-to-action (CTAs), timed…N/A
Pricing
MoEngageVWO Engage
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
MoEngageVWO Engage
Free Trial
YesYes
Free/Freemium Version
YesYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup Fee$1,000 No setup fee
Additional Details
More Pricing Information
Community Pulse
MoEngageVWO Engage
Top Pros
Top Cons
Best Alternatives
MoEngageVWO Engage
Small Businesses
Mautic
Mautic
Score 9.1 out of 10
OneSignal
OneSignal
Score 9.0 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 8.2 out of 10
Intercom
Intercom
Score 8.7 out of 10
Enterprises
Iterable
Iterable
Score 8.5 out of 10
Iterable
Iterable
Score 8.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
MoEngageVWO Engage
Likelihood to Recommend
8.8
(2 ratings)
7.8
(13 ratings)
Likelihood to Renew
2.0
(1 ratings)
-
(0 ratings)
Support Rating
8.0
(1 ratings)
7.1
(13 ratings)
Configurability
-
(0 ratings)
6.8
(13 ratings)
User Testimonials
MoEngageVWO Engage
Likelihood to Recommend
MoEngage
MoEngage is well suited for all tech-enabled businesses, as then one can integrate all the possible events or relevant metrics, push them on MoEngage, and then make meaningful insights out of that, and--most importantly--use those for improving their customer engagement. It's probably not suited for offline-only businesses, stores, etc.
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Wingify Pvt Ltd
If you have a large or small blog following/audience, this is an excellent tool to help keep readers engaged and on top of your new content releases. You can also utilize this product for automated DRIP campaigns that will, following a schedule you create, notify users at preset intervals to help nurture your leads or existing customers as part of your sales funnel. Even new bloggers with smaller audiences can utilize a tool like this to help generate more consistent web traffic to your content. I am averaging a +16% clickthrough rate regularly on my RSS to push notifications after just a few months of use.
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Pros
MoEngage
  • Basic use cases of Push Notifcation and Email enablement
  • Scheduling certain events with an API, as we have more APIs it's become very useful
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Wingify Pvt Ltd
  • Easy-to-use admin system; even non-technical team members could understand what to do without training.
  • Flexibility of configuration and visual previews of what the alert experience would be like made it easy explain options before implementation
  • Segment system and API gave us enough control to serve notifications in the right language, which was important for our multi-lingual website
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Cons
MoEngage
  • Attribution
  • Onboarding could be faster
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Wingify Pvt Ltd
  • I can tell they are based somewhere on the other side of the world, so when it's middle of the day here in the USA, they aren't always very responsive.
  • There have been a couple hiccups with billing issues that mainly stemmed from them not having an internal billing system, but had it outsourced to another company.
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Likelihood to Renew
MoEngage
Considering the inability to scale and the bad service level provided by MoEngage not sure if the organization will continue with the renew
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Wingify Pvt Ltd
No answers on this topic
Support Rating
MoEngage
It's good and mostly on-time support. But they have a lot of demand, hence at times, they take some time to get back to us. Overall, they know their game and most of the people we spoke with knew their domain very well.
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Wingify Pvt Ltd
Their support staff are experts who are beyond helpful! I needed support with a certificate issue, after migrating one of our sites from HTTP to HTTPS, They handled it and helped very effectively, absolutely loved the cooperation. They saved me a lot of time with guiding me over the issues and I didn't needed to search on forums and read technical documentation on my own.
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Alternatives Considered
MoEngage
Haven't evaluated other tools because back then there is urgent need and expected that they could provide on of the best quality service but in fact when being pushed for the scale for the growth of the company, it seems that MoEngage team is not able to cope up with the speed.
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Wingify Pvt Ltd
No answers on this topic
Return on Investment
MoEngage
  • It has increased our customer retention.
  • Improved average revenue per user through cross-sell campaigns
  • It has helped us make faster decisions through real-time analytics.
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Wingify Pvt Ltd
  • More return. In general the people who sign like the notifications and usually return.
  • Organic growth. The list of subscribers increase over time, so is a well worth the investment.
  • It's a bit expensive, so the ROI at the beginning is not the expected because the cost.
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ScreenShots

MoEngage Screenshots

Screenshot of Insights and action on the same screen - Once user data is analyzed, a new campaign can be started without going to a new tab/page.Screenshot of Predictive Segmentation based on RFM Analysis - In addition to user-defined segments, MoEngage comes with predictive segments based on RFM ( Recency, Frequency and Monetary) Analysis. This splits users into segments like 'Potential Loyalists' and 'About to Sleep', so relevant campaigns can be run to convert them.