Oracle Social Cloud helped marketers to discover, analyze, and respond across paid, owned and earned social channels to measure the impact of their data-driven campaigns. Oracle Social Cloud is a legacy product, and no longer available for sale.
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Oracle Social Cloud (legacy)
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Oracle Social Cloud (legacy)
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Oracle Social Cloud (legacy)
Considered Both Products
Oracle Social Cloud (legacy)
Verified User
Employee
Chose Oracle Social Cloud (legacy)
It's a much better product, although not free. We were looking for an enterprise-grade product for which Oracle checked the boxes.
We used Hootsuite Pro before we switched over to Oracle Social Cloud. Back in 2012, I would have said that Hootsuite was a solid competitor to Oracle Social Cloud. Unfortunately, the amount of feature updates that Hootsuite used to receive has significantly decreased. It is …
Oracle SRM was ready being used when I joined the company, it wasn't my choice. We stopped using it when that business unit had been sold off and is no longer part of our company. We are currently looking at the above mentioned alternatives.
Oracle SRM is a great tool for enterprise organizations. You can handle all of your social marketing activities right from one platform. It also integrates easily into other Oracle applications such as Eloqua and Support. I recommend it to any large organization.
We started our social marketing journey by just using the free version of Hootsuite. It had good listening but was limited in other areas, especially as it related to campaign tracking and some analytics. Even looking at the Enterprise versions, we didn't feel it had the …
Social Media and Community Manager, NA Commercial Marketing
Chose Oracle Social Cloud (legacy)
We no longer use Oracle SRM. Instead we use Sprinklr which has a nice Eloqua integration for advertising campaigns, and Socedo which allows us to prospect on social, add new contacts to our database, and match existing contacts to social IDs.
TweetDeck is simpler to use, but mostly because it simply has a lot less functionalities. It simply does not work well with teams or a lot of channels across the globe.
I have used one other enterprise level application; it was comparable to SRM. We moved away from the first application because our parent company uses many other Oracle applications, not because we were 'unhappy' with the application we had at the time. Having said that, SRM …
Our primary concern was to guard against comments that are beyond the scope authorized by the FDA -- off-label claims, in other words. SRM was the best tool to provide the control our management required. The others had incomplete or easy-to-evade controls. However, we've found …
It's been a long time since we evaluated different products (before we got Oracle SRM) so I don't have a clear remembrance of Hearsay, but I think I remember Oracle's tools integrating much better and having measurements that our division was interested at the time of purchase. …
Seamless, fast integration with Eloqua for lead generation and marketing automation, superior social listening/monitoring functionality, ability to have unlimited users were our top reasons for selecting the tool -- all of which were differentiators from the other platforms …
Oracle Social Relationship Management (SRM) is far better than the above mentioned tools. The tool is easier to use and more consistent. The team supporting it is also more advanced in understanding.
When I was evaluating products for our communications department two things stood out to me about Oracle, the price point and the service. For what you receive, I believe Oracle is an excellent product. Not as expensive as some others, but equally (or better!) quality, plus the …
Aside from offering us a good deal with our current CRM subscription, Oracle offered us a solution in one tool that used to require us three different tools.
At the time we reviewed the services Oracle SRM delivered the full range enterprise package for the most effective cost. I plan to reevlauate after another 6 months to ensure we are still getting the best deal.
Vitrue offered a lot of the same capabilities as Wildfire but for a better price. I also really liked their customer service and account reps - they were extremely helpful and made our business objectives a priority. If Vitrue's software couldn't accomplish something they would …
Verified User
Employee
Chose Oracle Social Cloud (legacy)
We had a quick trial with shoutlet before signing a long term contract with involver, though I was personally in support of going with shoutlet. I have worked on Shoutlet, Vitrue, Involver, Wildfire, and Olapic, and Involver/Shoutlet are just seemingly behind the times. I would …