93 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100
This review does not include a rating.

Attribute Ratings

    Likelihood to Recommend

    8.5

    Salesforce Marketing Cloud Interaction Studio

    85%
    45 Ratings

    SAS Customer Intelligence 360

    N/A
    0 Ratings

    Likelihood to Renew

    10.0

    Salesforce Marketing Cloud Interaction Studio

    100%
    5 Ratings

    SAS Customer Intelligence 360

    N/A
    0 Ratings

    Usability

    9.0

    Salesforce Marketing Cloud Interaction Studio

    90%
    8 Ratings

    SAS Customer Intelligence 360

    N/A
    0 Ratings

    Availability

    10.0

    Salesforce Marketing Cloud Interaction Studio

    100%
    4 Ratings

    SAS Customer Intelligence 360

    N/A
    0 Ratings

    Performance

    9.9

    Salesforce Marketing Cloud Interaction Studio

    99%
    4 Ratings

    SAS Customer Intelligence 360

    N/A
    0 Ratings

    Support Rating

    7.6

    Salesforce Marketing Cloud Interaction Studio

    76%
    14 Ratings

    SAS Customer Intelligence 360

    N/A
    0 Ratings

    In-Person Training

    5.0

    Salesforce Marketing Cloud Interaction Studio

    50%
    1 Rating

    SAS Customer Intelligence 360

    N/A
    0 Ratings

    Implementation Rating

    9.6

    Salesforce Marketing Cloud Interaction Studio

    96%
    6 Ratings

    SAS Customer Intelligence 360

    N/A
    0 Ratings

    Ease of integration

    7.0

    Salesforce Marketing Cloud Interaction Studio

    70%
    1 Rating

    SAS Customer Intelligence 360

    N/A
    0 Ratings

    Product Scalability

    9.8

    Salesforce Marketing Cloud Interaction Studio

    98%
    2 Ratings

    SAS Customer Intelligence 360

    N/A
    0 Ratings

    Vendor post-sale

    8.0

    Salesforce Marketing Cloud Interaction Studio

    80%
    1 Rating

    SAS Customer Intelligence 360

    N/A
    0 Ratings

    Vendor pre-sale

    10.0

    Salesforce Marketing Cloud Interaction Studio

    100%
    1 Rating

    SAS Customer Intelligence 360

    N/A
    0 Ratings

    Likelihood to Recommend

    Salesforce

    Salesforce Marketing Cloud Interaction Studio has something to offer to every organization. It has features to help your marketing department, your support team, your sales, finance, etc. This solution covers everything and can be used by every companies. The fact that they scale the pricing to your needs and desire makes it personalized to your organization and makes it easier to purchase.
    Read full review

    SAS

    No answers on this topic

    Pros

    Salesforce

    • Evergage plays nicely with most code frameworks and has been very stable. The only situation in which we could not (yet) find a way to use Evergage is in conjunction with Handlebars.js templates.
    • Enterprise-level data security considerations are well-handled by Evergage. Trust me... as a top-level PCI compliant company that builds travel loyalty solutions for major US banks, we have no greater concern than data security.
    • "No flicker" synchronous integration is a VERY important feature Evergage offers -- I'm unsure if any other competitors offer the same as I think Evergage has a patent on this. So when the webpage loads, users don't see the original page contents flash before being replaced with personalized/alternate contents.
    • The powerful user interface is easy-to-use and comes in two flavors: a more traditional CMS-style "admin" view and an on-page WYSIWYG view.
    • Test use cases in the browser prior to going live.
    • It's easy to build and measure A/B/n tests, either as rule-based tests, or as % split testing.
    • I love the ability to create user segments based on "sentence-style" logic structures that incorporates actions, KPIs, even third-party data.
    • Evergage is built to accommodate everyone from non-technical users to coders. Use the WYSIWYG editor to bring things to life, build complex front-end use cases with Javascript/JQuery, or use the API for control from the server side.
    Read full review

    SAS

    No answers on this topic

    Cons

    Salesforce

    • Some of the reporting functionality could use some work, but they are making vast improvements.
    • The catalog user interface for available promotable items could benefit from the ability to customize the viewable columns and add filtering.
    • The amount of time that Evergage considers a user's session to be active could be increased. I find myself having to log back into the tool multiple times throughout the day, as I will leave the tool to check emails and during that time, I get logged out.
    Read full review

    SAS

    No answers on this topic

    Pricing Details

    Salesforce Marketing Cloud Interaction Studio

    Starting Price

    $199 per month

    Editions & Modules

    Salesforce Marketing Cloud Interaction Studio editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      SAS Customer Intelligence 360

      Starting Price

      Editions & Modules

      SAS Customer Intelligence 360 editions and modules pricing
      EditionModules

      Footnotes

        Offerings

        Free Trial
        Free/Freemium Version
        Premium Consulting/Integration Services

        Entry-level set up fee?

        No setup fee

        Additional Details

        Likelihood to Renew

        Salesforce

        When you first engage with Evergage you have to make a choice on how you're going to use and deploy their product. Are you going to use it for, as is my case, an "in-app" deployment for your SaaS application or for your public facing website. We elected to use it for "in-app" first so we could build knowledge and have a measure of churn reduction. We've done well enough that we're developing a strategy for use on our public facing website now for better lead building and qualification. We're about to double our engagement with Evergage essentially. Evergage has been incredibly responsive. They use great customer service tools and eventually gave us our own account manager. As an IT person, once setup, I intentionally worked to remove myself from the product as a support means so our customer service people are working directly with Evergage and great things are happening. Evergage has just been constantly improving for the better.
        Read full review

        SAS

        No answers on this topic

        Usability

        Salesforce

        There is a bit of a learning curve, but once you have it down, it is very easy. It becomes intuitive once you understand how the system connects data from different areas. Once you have it down, troubleshooting is easy and so is designing and launching campaigns. Definitely a good UI.
        Read full review

        SAS

        No answers on this topic

        Reliability and Availability

        Salesforce

        We have never experienced an availability issue and the Evergage Javascript beacon loads very quickly with virtually no impact on page load times.
        Read full review

        SAS

        No answers on this topic

        Performance

        Salesforce

        Evergage is quick loading and very responsive. We always have concerns about page load time and the integration of Evergage with our websites has never once caused any issue in this regard.
        Read full review

        SAS

        No answers on this topic

        Support Rating

        Salesforce

        It would be a full 10 except for a couple of times when it took over a week to get a response. Otherwise they are very responsive, very knowledgeable and very helpful. They really have a great team overall, not just support but even account reps are always eager to help and provide ideas and best practices.
        Read full review

        SAS

        No answers on this topic

        In-Person Training

        Salesforce

        Training program is not very well established. There is very little documentations. More often than not it's in-person training. I wish there were more video tutorials so that somebody can learn the system quickly. Their documentation is very much like an RFP. Long and very technichal. They should definitly improve on this area.
        Read full review

        SAS

        No answers on this topic

        Implementation Rating

        Salesforce

        From an IT perspective, once you set up the Javascript beacon and start collecting data there is a waiting game. During this time you can start labeling your site actions which can be labor intensive for a single person, but you don't really have the final end-users on the platform yet. We did a lot of training so users were experienced, but it wasn't until they had their first tasks to accomplish that they started using the system and had questions. I'd recommend setting up some immediate goals for an end-user to start segmenting for the purpose of displaying message campaigns so you can jump start end-user action.
        Read full review

        SAS

        No answers on this topic

        Alternatives Considered

        Salesforce

        Appcues - I like them. Very easy to use, which is the one main advantage they have over Evergage. That said their simplicity means the tool is limited in what it can do compared to Evergage. Plus Evergage's data logging capabilities in addition to messaging make it more useful for my needs.
        Read full review

        SAS

        No answers on this topic

        Scalability

        Salesforce

        We are using it for millions of visitors every months
        Read full review

        SAS

        No answers on this topic

        Return on Investment

        Salesforce

        • Positive: allows better functionality without hiring or diverting a whole team of developers, which would be extremely costly.
        • Positive: fits into our existing campaign structure neatly without needing a complicated separate process.
        • Positive: support has been excellent and responsive, quickly aiding and resolving problems.
        • Negative: can be too powerful, leading to campaigns that break if they are not thoroughly checked before deployment. Also, can become a crutch acting as merely a content management system when it's segmentation capabilities are not understood or explored.
        Read full review

        SAS

        No answers on this topic

        Add comparison