84 Ratings
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Score 7.9 out of 100
12 Ratings
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Score 8.9 out of 100

Attribute Ratings

  • Searchspring is rated higher in 2 areas: Likelihood to Recommend, Support Rating

Likelihood to Recommend

8.0

Salesforce Marketing Cloud Interaction Studio

80%
41 Ratings
9.0

Searchspring

90%
4 Ratings

Likelihood to Renew

9.5

Salesforce Marketing Cloud Interaction Studio

95%
4 Ratings

Searchspring

N/A
0 Ratings

Usability

9.0

Salesforce Marketing Cloud Interaction Studio

90%
8 Ratings

Searchspring

N/A
0 Ratings

Availability

10.0

Salesforce Marketing Cloud Interaction Studio

100%
4 Ratings

Searchspring

N/A
0 Ratings

Performance

9.9

Salesforce Marketing Cloud Interaction Studio

99%
4 Ratings

Searchspring

N/A
0 Ratings

Support Rating

7.6

Salesforce Marketing Cloud Interaction Studio

76%
14 Ratings
10.0

Searchspring

100%
2 Ratings

In-Person Training

5.0

Salesforce Marketing Cloud Interaction Studio

50%
1 Rating

Searchspring

N/A
0 Ratings

Implementation Rating

9.6

Salesforce Marketing Cloud Interaction Studio

96%
6 Ratings

Searchspring

N/A
0 Ratings

Ease of integration

7.0

Salesforce Marketing Cloud Interaction Studio

70%
1 Rating

Searchspring

N/A
0 Ratings

Product Scalability

9.8

Salesforce Marketing Cloud Interaction Studio

98%
2 Ratings

Searchspring

N/A
0 Ratings

Vendor post-sale

8.0

Salesforce Marketing Cloud Interaction Studio

80%
1 Rating

Searchspring

N/A
0 Ratings

Vendor pre-sale

10.0

Salesforce Marketing Cloud Interaction Studio

100%
1 Rating

Searchspring

N/A
0 Ratings

Likelihood to Recommend

Salesforce

Salesforce Marketing Cloud Interaction Studio has something to offer to every organization. It has features to help your marketing department, your support team, your sales, finance, etc. This solution covers everything and can be used by every companies. The fact that they scale the pricing to your needs and desire makes it personalized to your organization and makes it easier to purchase.
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Searchspring

Search Spring offers strong options for search customizations: synonyms, redirects, query replacements, spell corrections, etc. We enjoy the ability to boost and unique product display options. We were 4Tell customers prior to the Search Spring acquisition and we're looking forward to both being part of one console. Search Spring is a really solid, stable search/merch platform that I would recommend for any mid-market business.
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Pros

Salesforce

  • Evergage plays nicely with most code frameworks and has been very stable. The only situation in which we could not (yet) find a way to use Evergage is in conjunction with Handlebars.js templates.
  • Enterprise-level data security considerations are well-handled by Evergage. Trust me... as a top-level PCI compliant company that builds travel loyalty solutions for major US banks, we have no greater concern than data security.
  • "No flicker" synchronous integration is a VERY important feature Evergage offers -- I'm unsure if any other competitors offer the same as I think Evergage has a patent on this. So when the webpage loads, users don't see the original page contents flash before being replaced with personalized/alternate contents.
  • The powerful user interface is easy-to-use and comes in two flavors: a more traditional CMS-style "admin" view and an on-page WYSIWYG view.
  • Test use cases in the browser prior to going live.
  • It's easy to build and measure A/B/n tests, either as rule-based tests, or as % split testing.
  • I love the ability to create user segments based on "sentence-style" logic structures that incorporates actions, KPIs, even third-party data.
  • Evergage is built to accommodate everyone from non-technical users to coders. Use the WYSIWYG editor to bring things to life, build complex front-end use cases with Javascript/JQuery, or use the API for control from the server side.
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Searchspring

  • SearchSpring can pull in products that match specific terms according to your customizations in their dashboard.
  • SearchSpring can change the main image of products to reflect what is being searched for, such as a specific color.
  • SearchSpring can account for misspellings and typos in the search bar by using search customizations.
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Cons

Salesforce

  • Some of the reporting functionality could use some work, but they are making vast improvements.
  • The catalog user interface for available promotable items could benefit from the ability to customize the viewable columns and add filtering.
  • The amount of time that Evergage considers a user's session to be active could be increased. I find myself having to log back into the tool multiple times throughout the day, as I will leave the tool to check emails and during that time, I get logged out.
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Searchspring

  • Developing 'cocktails' of different ranking criteria. At the moment we can only serve results based on either 'relevancy' or 'sales performance'. It would be great to not only have the ability to blend these two options (by search term), but also add additional facets into the mix, such as stock quantity, margin, sponsorship factor etc...
  • Provide financing reporting on results - so we know how much revenue/conversion has been driven from specific search terms. For example, "Baby Milk" drove 50 searches, 6 direct conversions (customers that searched went on to buy an item(s) that were recommended), 16 indirect conversions (customers that searched went on to buy other item(s) not severed).
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Pricing Details

Salesforce Marketing Cloud Interaction Studio

Starting Price

$199 per month

Editions & Modules

Salesforce Marketing Cloud Interaction Studio editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Searchspring

    Starting Price

    $499 per month

    Editions & Modules

    Searchspring editions and modules pricing
    EditionModules
    Starter$499.001
    Business$799.002

    Footnotes

    1. per month
    2. per month

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Likelihood to Renew

    Salesforce

    When you first engage with Evergage you have to make a choice on how you're going to use and deploy their product. Are you going to use it for, as is my case, an "in-app" deployment for your SaaS application or for your public facing website. We elected to use it for "in-app" first so we could build knowledge and have a measure of churn reduction. We've done well enough that we're developing a strategy for use on our public facing website now for better lead building and qualification. We're about to double our engagement with Evergage essentially. Evergage has been incredibly responsive. They use great customer service tools and eventually gave us our own account manager. As an IT person, once setup, I intentionally worked to remove myself from the product as a support means so our customer service people are working directly with Evergage and great things are happening. Evergage has just been constantly improving for the better.
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    Searchspring

    No answers on this topic

    Usability

    Salesforce

    There is a bit of a learning curve, but once you have it down, it is very easy. It becomes intuitive once you understand how the system connects data from different areas. Once you have it down, troubleshooting is easy and so is designing and launching campaigns. Definitely a good UI.
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    Searchspring

    No answers on this topic

    Reliability and Availability

    Salesforce

    We have never experienced an availability issue and the Evergage Javascript beacon loads very quickly with virtually no impact on page load times.
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    Searchspring

    No answers on this topic

    Performance

    Salesforce

    Evergage is quick loading and very responsive. We always have concerns about page load time and the integration of Evergage with our websites has never once caused any issue in this regard.
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    Searchspring

    No answers on this topic

    Support Rating

    Salesforce

    It would be a full 10 except for a couple of times when it took over a week to get a response. Otherwise they are very responsive, very knowledgeable and very helpful. They really have a great team overall, not just support but even account reps are always eager to help and provide ideas and best practices.
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    Searchspring

    We have a monthly phone call with our account manager, and she is available for calls in between as well. She has always been accessible. Working with her has been easy and she has provided training where needed. She is proactive in making sure we have everything we need and feel comfortable with the platform.
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    In-Person Training

    Salesforce

    Training program is not very well established. There is very little documentations. More often than not it's in-person training. I wish there were more video tutorials so that somebody can learn the system quickly. Their documentation is very much like an RFP. Long and very technichal. They should definitly improve on this area.
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    Searchspring

    No answers on this topic

    Implementation Rating

    Salesforce

    From an IT perspective, once you set up the Javascript beacon and start collecting data there is a waiting game. During this time you can start labeling your site actions which can be labor intensive for a single person, but you don't really have the final end-users on the platform yet. We did a lot of training so users were experienced, but it wasn't until they had their first tasks to accomplish that they started using the system and had questions. I'd recommend setting up some immediate goals for an end-user to start segmenting for the purpose of displaying message campaigns so you can jump start end-user action.
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    Searchspring

    No answers on this topic

    Alternatives Considered

    Salesforce

    Appcues - I like them. Very easy to use, which is the one main advantage they have over Evergage. That said their simplicity means the tool is limited in what it can do compared to Evergage. Plus Evergage's data logging capabilities in addition to messaging make it more useful for my needs.
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    Searchspring

    Nextopia’s features were on par or better than consideration set at a lower cost and with an easier implementation. Contract terms were also more favorable.
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    Scalability

    Salesforce

    We are using it for millions of visitors every months
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    Searchspring

    No answers on this topic

    Return on Investment

    Salesforce

    • Positive: allows better functionality without hiring or diverting a whole team of developers, which would be extremely costly.
    • Positive: fits into our existing campaign structure neatly without needing a complicated separate process.
    • Positive: support has been excellent and responsive, quickly aiding and resolving problems.
    • Negative: can be too powerful, leading to campaigns that break if they are not thoroughly checked before deployment. Also, can become a crutch acting as merely a content management system when it's segmentation capabilities are not understood or explored.
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    Searchspring

    • Increased our site search speed.
    • Increased conversion rate.
    • Increase in sales by boosting best sellers and relevant items throughout the year.
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