Likelihood to Recommend Well Suited Conveying company growth and progress to employees Explaining how products work Explaining how to use products (as a users manual) Introducing employees to new workflows and IT systems Pitching ideas to investors Creating visual portfolio maps and growth paths for departments Less Appropriate Presenting financial figures to shareholders For content that requires a lot of focus on specific details for extended periods of time Read full review For companies that want to integrate their videos into actionable steps like behavioral follow up through a CRM, Wistia is the best tool to use. You can automate your systems to track when a video is viewed, engaged with or how long a person has been watching along with heatmaps to show where people were most interested and least interested so you can adjust your videos to optimize their performance.
Read full review Pros It's a great place for anyone who wants to improve their business by appearing very professional. Easy to use and to create astonishing vibes with your clients. Communication is very professional and really, really short response period. For those who are more professional but have no time or ideas about what to make for their own business, inspiration is a place called Renderforest Read full review Wistia enables a lot of customization in the video player, making it personalized to your business. The user experience is pretty intuitive and easy to use without too much training. Wistia's help articles, blog and instructional videos were very helpful as we began investing more resources into video production. Read full review Cons Uploading video is slow, processing time and rendering video are often jammed. Some templates have more restrictions, such as the number of words in the title, the number of pictures, the size of pictures and so on. Prices for individual users are not very friendly. Read full review Obtaining embed codes for a significantly large number of videos can be very time consuming as there is no way to automatically pull a report. Within a project, there is no way to set the list to show a specific number of videos and you may only have a certain number of videos shown unless you click to expand the list and continue to do so. Once the list is expanded and you click in to a video, when clicking back, the list reloads and you must expand the entire list again which can become very time consuming. Read full review Likelihood to Renew Wistia is super easy to use and very reliable, anytime a video needs to be updated, the existing media can be replaced, but the url remains the same so anywhere this media is shared or embedded, it is immediately updated. Their support is extremely helpful, and there is very rarely any issues with this product.
Read full review Usability It was very easy. They have a nice help video to guide you along the way that you can turn off if you chose. But It was a quick process and everything tied together very well. I am very pleased with the final product. I will definitely use them again.
Read full review Great, simple, usable product. Would have given it higher marks, but sometimes the folders and permissions aren't the most intuitive. Interface for uploading, tagging, describing videos is simple. Sharing is also relatively intuitive. Overall, a clean and simple interface and most of our marketing team had no issues using it. I think it was easier than using Vimeo.
Ian Nate Digital Marketing Operations Manager
Read full review Reliability and Availability After several years, we have not come across a situation for which Wistia was not available when needed.
Read full review Performance Renderforest Video has great performance. In all the time I have used it, I haven't ever really had to wait for anything to be done, except for the rendering time. The reason for not giving the product a full 10 out of 10 is that the page load times in the wizard have left me frustrated at times. This, though, is most likely the result of internet service in a 3rd world country, as opposed to a slow server.
Read full review I have never had any technical issues with Wistia. The service is fast and reliable. video play back begins as soon as a few seconds of video have buffered. The stats are accurate and available within a few hours of current use. I have integrated it with Marketo and found that the integration is clean and is easily incorporated into the campaign logic flow. (ex. If the user played more than 50% of the video, do Action-A, otherwise do Action-B.
Read full review Support Rating We have only had to reach out to Wistia support a handful of times in the 4 years we have been using Wistia. They have always been quick to respond and help us solve the problem. The system is self-service so there should be very little to no need to reach out to support on a regular basis.
Read full review Implementation Rating We were in the process of changing our website so that took some time to get Wistia implemented in to our website.
Read full review Alternatives Considered Renderforest is far superior. More intuitive and has a bunch of helpful templates. I've found that
iMovie lacked in any direction and though there is a lot of freedom, for people who need to make quick and effective media, Renderforest is the better choice. I have really enjoyed my use of it.
Read full review Wistia is for business. Period.
Vimeo has none of the benefits for a business that Wistia offers. The SEO value and SUPER FAST playback speed are essential. Wistia has it all. Personally, I can rarely get thought a video if hosted on
Vimeo because of the glitchy playback and slow rendering.
Read full review Scalability We use many platforms and Wistia has been a standout in terms of reliability and scaleability.
Read full review Return on Investment More time can be spent on interviewing clients and researching and development instead of creating quality graphics. The subscription payment option saves money since we know we need them constantly in the future. The quality of the content is superior to the ability of our on-site graphic design team at less than half the cost. Read full review Doubled lead capture from lead magnet on website from one year to the next. Increased email interaction on newsletters when embedding Wistia video thumbnail into email campaigns (10-15% links clicked bumped to 30-40% links clicked). Can save us about 50+ hours of one-on-one client meeting time per year for pointing clients to video content rather than presenting the same info in a live setting. Read full review ScreenShots Renderforest Video Screenshots