Overview
What is Zoho Social?
Zoho Social helps marketers in small to large organizations to grow the social media presence of their brand with actionable insights focused on content and engagement. Zoho Social provides marketers with pre-publishing insights based on the engagement level of previous…
The best social media posting tool, period.
The social media management tool you need NOW
Great Product for Small Business
Zoho Social allows you to grow your following with ease!
Zoho Social - the must have multi channel social media manager
A really good tool for social media managers
The best social media platform for SMB!
Overall a great scheduling platform!
Effortless Social Media Management with Zoho Social
Zoho Social review
The most engaging social media management tool
A Fantastic Product - I got my social media under control!
Zoho Social -a supe tools for your business
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Popular Features
- Twitter (362)9.393%
- Content planning and scheduling (413)9.292%
- LinkedIn (357)9.191%
- Facebook (399)9.090%
Reviewer Pros & Cons
Pricing
Standard
$10
Professional
$25
Agency
$200
Entry-level set up fee?
- No setup fee
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Product Demos
Social Media Management Using Zoho Social - Zoho Social Demo
Features
Listening/monitoring
Using complex keyword searches to surface insights from social media conversations.
- 8Sentiment analysis(245) Ratings
The tool offers natural language processing to automatically assign positive, negative or neutral sentiment to each post. Users often have the ability to manually change the sentiment.
- 8.7Broad channel coverage(341) Ratings
The tool monitors multiple social channels, as well as blogs, forums, news sites and other websites.
Publishing
Scheduling posts to various social media channels and profiles from one interface.
- 9.2Content planning and scheduling(413) Ratings
Users can easily plan content and schedule posts to various social media channels and profiles from one interface.
- 7.7Audience targeting(293) Ratings
Users can target posts to audience members based on geolocation and other demographics.
- 8.3Content optimization(341) Ratings
The tool can suggest content, as well as the best days and times for content publication and customer engagement.
Engagement
Engaging with customers and responding to comments and inquiries via social media channels.
- 8Automated routing and prioritization(286) Ratings
Users can set up rules so that the tool automatically prioritizes mentions and routes them to the appropriate individual or team for response.
- 8.4Customer interaction histories(317) Ratings
Users can view the entire customer conversation history when responding to a mention.
Marketing
Using the software to increase customer engagement and grow customer base via social media channels.
- 8Lead generation(217) Ratings
Users can discover and engage with new prospects, based on certain parameters.
- 8.5Content marketing(285) Ratings
Users can discover content from social media conversations and leverage it in marketing materials.
Channel coverage/integration
Effective integration with social media networks, including the ability to monitor, publish and respond.
- 9.3Twitter(362) Ratings
The software allows users to monitor, publish and respond via Twitter.
- 9Facebook(399) Ratings
The software allows users to monitor, publish and respond via Facebook.
- 9.1LinkedIn(357) Ratings
The software allows users to monitor, publish and respond via LinkedIn, including Groups.
- 8.8Google+(229) Ratings
The software allows users to monitor, publish and respond via Google+.
- 9.2Instagram(329) Ratings
The software allows users to monitor, publish and respond via Instagram.
Reporting/analytics
- 7.8Campaign success analytics(334) Ratings
Users can analyze the success of campaigns through metrics such as likes, shares, retweets, followers, clicks and conversions.
- 7.8Competitor analysis(203) Ratings
Users can compare themselves to competitors based on brand mentions, customer engagement and sentiment.
Account management
Users can manage access to multiple social media accounts.
- 8.4Role-based user permissions & privileges(270) Ratings
Permissions to perform actions or access social accounts are assigned to roles, which are then assigned to users, reducing complexity of administration.
- 9.3Mobile access(345) Ratings
Users can effectively use the software through a mobile or tablet device.
Product Details
- About
- Integrations
- Competitors
- Tech Details
- FAQs
What is Zoho Social?
Zoho Social provides marketers with pre-publishing insights based on the engagement level of previous posts and the activity of their audience. Zoho Social even goes a step ahead to shows users the percentage of their audience that’s likely to see their post now, suggests the next best time to post and lets them schedule a post to go out at the same time of the day in different time-zones.
Zoho Social's real-time monitoring dashboard helps marketing teams listen to what’s being said about their brand. Users can search and track a keyword; and respond when they need to. Instant notifications ensure quick reactions and guarantee that no relevant conversations are missed.
Within Zoho Social, numbers are included as a value add, around publishing and listening features. A dedicated reports tab provides social-network-specific statistics and detailed analytics enabling users to understand more about their audience and how people engage with their content.
Zoho Social Features
Listening/monitoring Features
- Supported: Sentiment analysis
- Supported: Broad channel coverage
Publishing Features
- Supported: Content planning and scheduling
- Supported: Audience targeting
- Supported: Content optimization
Engagement Features
- Supported: Automated routing and prioritization
- Supported: Customer interaction histories
Marketing Features
- Supported: Lead generation
- Supported: Content marketing
Channel coverage/integration Features
- Supported: Twitter
- Supported: Facebook
- Supported: LinkedIn
- Supported: Google+
- Supported: Instagram
Reporting/analytics Features
- Supported: Campaign success analytics
- Supported: Competitor analysis
Account management Features
- Supported: Role-based user permissions & privileges
- Supported: Mobile access
Zoho Social Screenshots
Zoho Social Video
Zoho Social Integrations
Zoho Social Competitors
Zoho Social Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | Apple iOS, Android |
Supported Countries | Worldwide |
Supported Languages | English, French, German, Spanish, Portuguese, and Italian. |
Frequently Asked Questions
Comparisons
Compare with
Reviews and Ratings
(514)Attribute Ratings
- 8Likelihood to Renew12 ratings
- 8.2Availability2 ratings
- 8.2Performance3 ratings
- 9.4Usability250 ratings
- 9.3Support Rating220 ratings
- 8.2Online Training1 rating
- 8.3Implementation Rating5 ratings
- 7.3Configurability2 ratings
- 8.2Product Scalability3 ratings
- 3.6Ease of integration2 ratings
- 8.2Vendor pre-sale2 ratings
- 8.2Vendor post-sale2 ratings
Reviews
(1-25 of 418)The only social media CRM tool you need
- Broad channel coverage
- 100%10.0
- Content planning and scheduling
- 70%7.0
- Audience targeting
- 100%10.0
- Content optimization
- 70%7.0
- Automated routing and prioritization
- 70%7.0
- Customer interaction histories
- 70%7.0
- Lead generation
- 60%6.0
- Content marketing
- 100%10.0
- N/AN/A
- N/AN/A
- N/AN/A
- Google+
- N/AN/A
- 80%8.0
- Campaign success analytics
- 80%8.0
- Competitor analysis
- N/AN/A
- Role-based user permissions & privileges
- N/AN/A
- Mobile access
- 100%10.0
The best social media posting tool, period.
- Sentiment analysis
- N/AN/A
- Broad channel coverage
- N/AN/A
- Content planning and scheduling
- 100%10.0
- Audience targeting
- 100%10.0
- Content optimization
- 100%10.0
- Automated routing and prioritization
- N/AN/A
- Customer interaction histories
- N/AN/A
- Lead generation
- N/AN/A
- Content marketing
- N/AN/A
- 100%10.0
- 100%10.0
- N/AN/A
- Google+
- N/AN/A
- 100%10.0
- Campaign success analytics
- 100%10.0
- Competitor analysis
- N/AN/A
- Role-based user permissions & privileges
- N/AN/A
- Mobile access
- 100%10.0
The social media management tool you need NOW
- Sentiment analysis
- 100%10.0
- Broad channel coverage
- 100%10.0
- Content planning and scheduling
- 100%10.0
- Audience targeting
- 100%10.0
- Content optimization
- 100%10.0
- Automated routing and prioritization
- 100%10.0
- Customer interaction histories
- 100%10.0
- Lead generation
- 100%10.0
- Content marketing
- 100%10.0
- 100%10.0
- 100%10.0
- 100%10.0
- Google+
- 100%10.0
- 100%10.0
- Campaign success analytics
- 100%10.0
- Competitor analysis
- 100%10.0
- Role-based user permissions & privileges
- 100%10.0
- Mobile access
- 100%10.0
Great Product for Small Business
- Sentiment analysis
- 100%10.0
- Broad channel coverage
- 100%10.0
- Content planning and scheduling
- 100%10.0
- Audience targeting
- 100%10.0
- Content optimization
- 100%10.0
- Automated routing and prioritization
- 100%10.0
- Customer interaction histories
- 100%10.0
- Lead generation
- 100%10.0
- Content marketing
- 100%10.0
- 100%10.0
- 100%10.0
- 100%10.0
- Google+
- 100%10.0
- 100%10.0
- Campaign success analytics
- 100%10.0
- Competitor analysis
- 100%10.0
- Role-based user permissions & privileges
- 100%10.0
- Mobile access
- 100%10.0
Zoho Social allows you to grow your following with ease!
- Sentiment analysis
- 100%10.0
- Broad channel coverage
- 100%10.0
- Content planning and scheduling
- 100%10.0
- Customer interaction histories
- 100%10.0
- 100%10.0
- 100%10.0
- 100%10.0
- 100%10.0
- Role-based user permissions & privileges
- 100%10.0
- Mobile access
- 100%10.0
- Sentiment analysis
- 90%9.0
- Broad channel coverage
- 100%10.0
- Content planning and scheduling
- 100%10.0
- Audience targeting
- 100%10.0
- Content optimization
- 80%8.0
- Automated routing and prioritization
- 80%8.0
- Customer interaction histories
- 100%10.0
- Lead generation
- 90%9.0
- Content marketing
- 80%8.0
- 100%10.0
- 100%10.0
- 100%10.0
- Google+
- 40%4.0
- 100%10.0
- Campaign success analytics
- 100%10.0
- Competitor analysis
- 30%3.0
- Role-based user permissions & privileges
- 90%9.0
- Mobile access
- 100%10.0
A really good tool for social media managers
- Sentiment analysis
- 80%8.0
- Broad channel coverage
- 100%10.0
- Content planning and scheduling
- 90%9.0
- Audience targeting
- 90%9.0
- Content optimization
- 80%8.0
- Automated routing and prioritization
- 90%9.0
- Customer interaction histories
- 80%8.0
- Lead generation
- 90%9.0
- Content marketing
- 80%8.0
- 80%8.0
- 80%8.0
- Campaign success analytics
- 80%8.0
- Competitor analysis
- 80%8.0
- Role-based user permissions & privileges
- 90%9.0
- Mobile access
- 80%8.0
The best social media platform for SMB!
- Sentiment analysis
- 100%10.0
- Broad channel coverage
- 100%10.0
- Content planning and scheduling
- 100%10.0
- Audience targeting
- 100%10.0
- Content optimization
- 100%10.0
- Automated routing and prioritization
- 100%10.0
- Customer interaction histories
- 100%10.0
- Lead generation
- 100%10.0
- Content marketing
- 100%10.0
- 100%10.0
- 100%10.0
- 100%10.0
- 100%10.0
- Campaign success analytics
- 100%10.0
- Competitor analysis
- 100%10.0
- Role-based user permissions & privileges
- 100%10.0
- Mobile access
- 100%10.0
Overall a great scheduling platform!
- Sentiment analysis
- 70%7.0
- Broad channel coverage
- 60%6.0
- Content planning and scheduling
- 80%8.0
- Audience targeting
- 50%5.0
- Content optimization
- 80%8.0
- Automated routing and prioritization
- 40%4.0
- Customer interaction histories
- 40%4.0
- Lead generation
- N/AN/A
- Content marketing
- N/AN/A
- N/AN/A
- N/AN/A
- N/AN/A
- Google+
- N/AN/A
- N/AN/A
- Campaign success analytics
- 40%4.0
- Competitor analysis
- 30%3.0
- Role-based user permissions & privileges
- N/AN/A
- Mobile access
- N/AN/A
Effortless Social Media Management with Zoho Social
- Sentiment analysis
- 90%9.0
- Broad channel coverage
- 100%10.0
- Content planning and scheduling
- 100%10.0
- Audience targeting
- 100%10.0
- Content optimization
- 100%10.0
- Automated routing and prioritization
- 100%10.0
- Customer interaction histories
- 90%9.0
- Lead generation
- 90%9.0
- Content marketing
- 100%10.0
- 100%10.0
- 100%10.0
- 100%10.0
- 100%10.0
- Campaign success analytics
- 100%10.0
- Competitor analysis
- 100%10.0
- Role-based user permissions & privileges
- 100%10.0
- Mobile access
- 100%10.0
Zoho Social review
- Sentiment analysis
- 50%5.0
- Broad channel coverage
- 100%10.0
- Content planning and scheduling
- 80%8.0
- Audience targeting
- 80%8.0
- Content optimization
- 80%8.0
- Automated routing and prioritization
- 100%10.0
- Customer interaction histories
- 100%10.0
- Lead generation
- 80%8.0
- Content marketing
- 80%8.0
- 80%8.0
- 80%8.0
- 80%8.0
- 80%8.0
- Campaign success analytics
- 80%8.0
- Competitor analysis
- 80%8.0
- Role-based user permissions & privileges
- 80%8.0
- Mobile access
- 100%10.0
- Sentiment analysis
- 70%7.0
- Broad channel coverage
- 70%7.0
- Content planning and scheduling
- 100%10.0
- Audience targeting
- 70%7.0
- Content optimization
- 70%7.0
- Automated routing and prioritization
- 70%7.0
- Customer interaction histories
- 70%7.0
- Lead generation
- 70%7.0
- Content marketing
- 70%7.0
- 100%10.0
- 100%10.0
- 100%10.0
- Google+
- N/AN/A
- 100%10.0
- Campaign success analytics
- 100%10.0
- Competitor analysis
- 40%4.0
- Role-based user permissions & privileges
- 100%10.0
- Mobile access
- 100%10.0
The most engaging social media management tool
- Sentiment analysis
- 80%8.0
- Broad channel coverage
- 100%10.0
- Content planning and scheduling
- 90%9.0
- Audience targeting
- 70%7.0
- Content optimization
- 70%7.0
- Automated routing and prioritization
- 80%8.0
- Customer interaction histories
- 100%10.0
- Lead generation
- 90%9.0
- Content marketing
- 100%10.0
- 100%10.0
- 100%10.0
- 90%9.0
- Google+
- 80%8.0
- 100%10.0
- Campaign success analytics
- 90%9.0
- Competitor analysis
- 70%7.0
- Role-based user permissions & privileges
- 90%9.0
- Mobile access
- 100%10.0
- Broad channel coverage
- 100%10.0
- Content planning and scheduling
- 100%10.0
- Audience targeting
- 90%9.0
- Content optimization
- 100%10.0
- Automated routing and prioritization
- 90%9.0
- Customer interaction histories
- 100%10.0
- Lead generation
- N/AN/A
- Content marketing
- N/AN/A
- 100%10.0
- 100%10.0
- 100%10.0
- Google+
- N/AN/A
- 100%10.0
- Campaign success analytics
- 70%7.0
- Role-based user permissions & privileges
- 100%10.0
- Mobile access
- 100%10.0
Zoho Social -a supe tools for your business
- Sentiment analysis
- 100%10.0
- Broad channel coverage
- 90%9.0
- Content planning and scheduling
- 100%10.0
- Audience targeting
- 100%10.0
- Content optimization
- N/AN/A
- Automated routing and prioritization
- 100%10.0
- Customer interaction histories
- 90%9.0
- Lead generation
- 80%8.0
- Content marketing
- 90%9.0
- 90%9.0
- 90%9.0
- 100%10.0
- Google+
- 100%10.0
- 90%9.0
- Campaign success analytics
- 80%8.0
- Competitor analysis
- 80%8.0
- Role-based user permissions & privileges
- 80%8.0
- Mobile access
- 90%9.0
- Sentiment analysis
- N/AN/A
- Broad channel coverage
- N/AN/A
- Content planning and scheduling
- 100%10.0
- Audience targeting
- N/AN/A
- Content optimization
- N/AN/A
- Automated routing and prioritization
- N/AN/A
- Customer interaction histories
- N/AN/A
- Lead generation
- N/AN/A
- Content marketing
- N/AN/A
- 100%10.0
- 30%3.0
- 60%6.0
- Google+
- N/AN/A
- N/AN/A
- Campaign success analytics
- N/AN/A
- Competitor analysis
- N/AN/A
- Role-based user permissions & privileges
- N/AN/A
- Mobile access
- N/AN/A
Easy to use scheduling
- Sentiment analysis
- N/AN/A
- Broad channel coverage
- 90%9.0
- Content planning and scheduling
- 80%8.0
- Audience targeting
- N/AN/A
- Content optimization
- N/AN/A
- Automated routing and prioritization
- N/AN/A
- Customer interaction histories
- N/AN/A
- Lead generation
- N/AN/A
- Content marketing
- N/AN/A
- 90%9.0
- 90%9.0
- 90%9.0
- Google+
- 90%9.0
- 90%9.0
- Campaign success analytics
- N/AN/A
- Competitor analysis
- N/AN/A
- Role-based user permissions & privileges
- 80%8.0
- Mobile access
- 80%8.0
Zoho Social for a Zoho One User
- Sentiment analysis
- 50%5.0
- Broad channel coverage
- 50%5.0
- Content planning and scheduling
- 50%5.0
- Audience targeting
- 50%5.0
- Content optimization
- 50%5.0
- Automated routing and prioritization
- 50%5.0
- Customer interaction histories
- 50%5.0
- Lead generation
- 50%5.0
- Content marketing
- 50%5.0
- 50%5.0
- 50%5.0
- 70%7.0
- Google+
- 50%5.0
- 60%6.0
- Campaign success analytics
- 40%4.0
- Competitor analysis
- 50%5.0
- Role-based user permissions & privileges
- 50%5.0
- Mobile access
- 50%5.0
Fantastic tool
- Sentiment analysis
- N/AN/A
- Broad channel coverage
- 100%10.0
- Content planning and scheduling
- 100%10.0
- Audience targeting
- 90%9.0
- Content optimization
- 90%9.0
- Automated routing and prioritization
- 70%7.0
- Customer interaction histories
- N/AN/A
- Lead generation
- N/AN/A
- Content marketing
- N/AN/A
- 100%10.0
- 100%10.0
- 100%10.0
- Google+
- N/AN/A
- 100%10.0
- Campaign success analytics
- N/AN/A
- Competitor analysis
- N/AN/A
- Role-based user permissions & privileges
- N/AN/A
- Mobile access
- 100%10.0
Great Product!
- Sentiment analysis
- 90%9.0
- Broad channel coverage
- 100%10.0
- Content planning and scheduling
- 100%10.0
- Audience targeting
- 80%8.0
- Content optimization
- 100%10.0
- Automated routing and prioritization
- 80%8.0
- Customer interaction histories
- 100%10.0
- Lead generation
- 60%6.0
- Content marketing
- 80%8.0
- 100%10.0
- 100%10.0
- N/AN/A
- Google+
- N/AN/A
- 100%10.0
- Campaign success analytics
- 80%8.0
- Role-based user permissions & privileges
- 90%9.0
- Mobile access
- 100%10.0
A Great One-Stop-Shop for Effective Digital Marketing Efforts
- Sentiment analysis
- 60%6.0
- Broad channel coverage
- 80%8.0
- Content planning and scheduling
- 100%10.0
- Content optimization
- 90%9.0
- Automated routing and prioritization
- 80%8.0
- Customer interaction histories
- 100%10.0
- Lead generation
- 80%8.0
- Content marketing
- 100%10.0
- 100%10.0
- 70%7.0
- 70%7.0
- Google+
- 70%7.0
- 100%10.0
- Campaign success analytics
- 80%8.0
- Competitor analysis
- 60%6.0
- Role-based user permissions & privileges
- 60%6.0
- Mobile access
- 100%10.0
Time saver!
- Sentiment analysis
- N/AN/A
- Broad channel coverage
- 60%6.0
- Content planning and scheduling
- 100%10.0
- Audience targeting
- 40%4.0
- Content optimization
- 70%7.0
- Customer interaction histories
- N/AN/A
- Lead generation
- N/AN/A
- Content marketing
- N/AN/A
- N/AN/A
- 70%7.0
- 70%7.0
- Google+
- 70%7.0
- 70%7.0
- Campaign success analytics
- N/AN/A
- Competitor analysis
- N/AN/A
- Role-based user permissions & privileges
- 60%6.0
- Mobile access
- 90%9.0
- Broad channel coverage
- 90%9.0
- Content planning and scheduling
- 90%9.0
- Audience targeting
- 90%9.0
- Content optimization
- 90%9.0
- Content marketing
- 90%9.0
- 100%10.0
- 100%10.0
- 100%10.0
- 100%10.0
- Campaign success analytics
- 100%10.0
- Role-based user permissions & privileges
- 100%10.0
- Mobile access
- 100%10.0
Divide Your Work into Tenths. Double the Payoff.
- Sentiment analysis
- 80%8.0
- Broad channel coverage
- 80%8.0
- Content planning and scheduling
- 90%9.0
- Audience targeting
- 70%7.0
- Content optimization
- 80%8.0
- Automated routing and prioritization
- 60%6.0
- Customer interaction histories
- 70%7.0
- Lead generation
- N/AN/A
- Content marketing
- N/AN/A
- 80%8.0
- 80%8.0
- 80%8.0
- 80%8.0
- Campaign success analytics
- 80%8.0
- Role-based user permissions & privileges
- 100%10.0
- Mobile access
- 80%8.0
Gets the job done, good usability and mobile app available
- Broad channel coverage
- 90%9.0
- Content planning and scheduling
- 100%10.0
- Audience targeting
- 80%8.0
- Content optimization
- 70%7.0
- Automated routing and prioritization
- N/AN/A
- Customer interaction histories
- N/AN/A
- Lead generation
- N/AN/A
- Content marketing
- N/AN/A
- 70%7.0
- 80%8.0
- 90%9.0
- Google+
- N/AN/A
- 90%9.0
- Campaign success analytics
- 70%7.0
- Competitor analysis
- N/AN/A
- Role-based user permissions & privileges
- N/AN/A
- Mobile access
- 80%8.0