1. Home
  2. Marketing Automation Software
  3. Salesforce Marketing Cloud Reviews
  4. User Review of Salesforce Marketing Cloud
Enterprise ready with great reporting
February 29, 2020

Enterprise ready with great reporting

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with Salesforce Marketing Cloud Email Studio

We used Salesforce's CRM, so it made sense to go with Salesforce for our email marketing as well. The dashboards and reporting in Salesforce are stellar so we use it for website analytics often, as well.
  • Reporting.
  • Email automation.
  • More granularity in automation.
  • Easier API to hook into.
  • Dashboards per business user.
  • Saves users time instead of sending emails manually.
  • Saves users time, as reporting is quite reliable.
  • We can send large campaigns easily and that results in great ROI.
I liked Salesforce for our company size. Many more companies and software hook into Salesforce than they do these smaller email automation software. Salesforce saves larger companies a lot of time in that regard - we didn't have to do much custom building. Our instance took less than a week to setup and we got rolling with integrations and campaigns by the end of the month.
25,000 to 100,000
B2B
Well suited for large companies as the price tag is up there. For smaller companies, I recommend Zoho or SharpSpring. As email automation increases in value, however, it's going to get more expensive across the board. Go with Salesforce if you have over 50,000 contacts and plan to have over 100,000 in the near future.

Salesforce Marketing Cloud Feature Ratings