Lighting up our funnel with 6sense data
Updated June 18, 2024
Lighting up our funnel with 6sense data
Score 8 out of 10
Vetted Review
Verified User
Overall Satisfaction with 6sense
We use 6sense (like most) to identify the 'who' and 'when' at accounts in our Target Account List. It helps our Sales and Marketing team be more efficient and to have complete clarity in which accounts, which people, what timing. We use 6sense across a buyer journey and is well loved and utilized by our AE's, SDR's and Marketing Teams.
Pros
- Improve pipeline quality
- Empower Sales/Marketing in actionable decisions
- Provide the deepest transparency in accounts
- Help create TAL Segments
Cons
- Integration via Outreach is great - but we need more folks at 6sense who can train/coach sellers on how to use it.
- 6sense dashboard can be overwhelming for leadership or newbies, a watered down version would be helpful for those who are not frequently in the weeds
- higher ae engagement
- higher sdr engagement
- more visibility into deals
6sense affectionately calls this 'the dark funnel' and they do a fantastic job on matching anonymous signals to accounts when possible, better then any other abm tool i've personally used in my experience. These signals help drive decisions by our sales and marketing teams to progress conversations forward.
Do you think 6sense delivers good value for the price?
Yes
Are you happy with 6sense's feature set?
Yes
Did 6sense live up to sales and marketing promises?
Yes
Did implementation of 6sense go as expected?
I wasn't involved with the implementation phase
Would you buy 6sense again?
Yes
Comments
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