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BirdEye Reputation Management, cutting-edge product with great customer support
December 20, 2017

BirdEye Reputation Management, cutting-edge product with great customer support

Timothy Marti | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with BirdEye

As marketing director for a branch of Academy Mortgage, I use BirdEye to collect reviews and feedback for our branch location as well as the individual loan officers across Facebook, Google, Yelp and Zillow. We are the only branch of the company (there are over 300) that uses BirdEye. BirdEye is part of the reason why we have so many more online reviews than the other branches. It addresses the problem of creating an easy and systematic way to collect feedback from everyone of our clients and referral partners; whether good or bad.
  • Roll-up reviews for multi-location businesses. AKA our loan officer reviews also show up on our main branch profile.
  • Google seller rating integration.
  • Campaigns and reminders for past clients to leave reviews via email and SMS.
  • Customer support. Rep is always reaching out to go over new features and make sure we are happy with the product.
  • Continuing to innovate. Not a month goes by that BirdEye doesn't improve their product.
  • Listening and implementing feedback.
  • Staying on top of changes with the review sites we encourage clients to leave us feedback on.
  • New survey functionality is awesome but needs a few tweaks to make it more effective.
  • Review integration on Wordpress websites could be improved.
8 - 1. Our Main Branch Location (Our team and the most likely search result when people are looking for mortgages)
2. Individual Loan Officers (Individual practitioners who benefit by having reviews available to clients doing their due diligence after being referred to us)
  • SEO improvements, aka our websites being found easier online
  • Google seller rating, our click ads are more effective and less expensive
  • Trust builder, we often hear our clients tell us that our positive reviews influenced their decision to use Academy Mortgage
BirdEye has better features and is more suited to our business model. Specifically, the "review roll-up" from loan officer to branch profile was a big influencer of us choosing to go with BirdEye. It is reasonably priced for the features that it offers. I don't have experience with the customer support of other products, but it would be tough for them to beat the level of attentiveness and communication we receive from our rep.
BirdEye is well suited for automatically sending review requests from our clients so we don't have to spend time managing the process. It integrates with most industry-specific review sites (like Zillow in our case) so we can focus on networks that are important for us but may not be for another industry. I can't think of an industry in which reviews aren't important, so no scenario I think in which it wouldn't be appropriate.