Item: Brevo
Rating: 10
Author: Anne van Antwerpen

Use Cases and Deployment Scope

In order to connect with my audience I use Brevo for my campaigns and automations for my masterclass on personal branding, for example. Making the campaigns, finding the lists and automations is very easy and intuitive. I'm looking into the CRM part, but not there yet.

Pros and Cons

Great to do e-mail marketing
CRM
Automation and funnels

I would love it if there was a community or LMS function in Brevo as well

Return on Investment

the impact is quite positive, since I can use my time more productively

Alternatives Considered

Mailchimp

Well, I wanted a campaign program that is easy to use and is ready for GDPR. that I found in Brevo. Mailchimp is getting more and more complicated and expensive, but Brevo was a great substitute.

Key Insights

Do you think Brevo delivers good value for the price?

Yes

Are you happy with Brevo's feature set?

Yes

Did Brevo live up to sales and marketing promises?

Yes

Did implementation of Brevo go as expected?

Yes

Would you buy Brevo again?

Yes

Likelihood to Recommend

I would use Brevo if you need to connect and stay close to your leads and customers, using e-mail campaigns and automations. It is very easy to use and has the potential to grow into a full fledged CRM, but with the focus on the connection and using the information you have on your customers and prospects to your advantage.

Good platform for campaigns and CRM with excellent customer service

Overall Satisfaction with Brevo