Brevo Email Marketing
November 28, 2023

Brevo Email Marketing

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Brevo

Brevo assists us with email marketing outreach, particularly when using HTML creatives. We have recently decided to broadcast our weekly newsletter from the platform, after an initial trial proved successful. The ability to store unlimited contacts and be billed based on emails sent is part of what makes it appealing. It also offers great flexibility when putting together - and maintaining - templates, including both text and custom HTML. Overall, if looking to manage lists and perform email broadcasts on a regular basis, it's hard to beat Brevo.
  • Maintaining a contact database of email subscribers
  • Segmenting databases and creating lists
  • Broadcasting emails to lists
  • It would be beneficial to see all users who have unsubscribed in one place. It might be that the feature is available, just not easy to spot
  • It can be clunky to add/remove members from a plan
  • If you're only using certain features, i.e., only using it for email, it can feel clunky/confusing to see that many options in the vertical nav bar
  • Improved our deliverability rates
  • Decreased our email marketing costs
  • Decreased the amount of time spent on repetitive tasks
The main distinction for me is the database management - the fact that you can maintain a database of unlimited contacts and only be billed for the emails you send makes a lot of sense when you are just starting a business and your newsletter only goes out a certain number of times. It's a lot more cost efficient vs being billed as soon as you exceed a certain number of contacts.

Do you think Brevo delivers good value for the price?

Yes

Are you happy with Brevo's feature set?

Yes

Did Brevo live up to sales and marketing promises?

Yes

Did implementation of Brevo go as expected?

Yes

Would you buy Brevo again?

Yes

I have not found a scenario where Brevo is unsuitable. Our use case was to send email newsletters out on a regular basis, while maintaining a database of contacts and Brevo has met that objective 100%. For organizations with similar requirements, there's a good chance that Brevo not only meets them but also does so at the lowest cost in the market.

Brevo Feature Ratings

WYSIWYG email editor
8
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
8
List management
10
Triggered drip sequences
Not Rated
Standard reports
8
Link Tracking
Not Rated