Wiideman Consulting Group Loves Conductor Features and Support!
November 09, 2017
Wiideman Consulting Group Loves Conductor Features and Support!
Score 9 out of 10
Vetted Review
Verified User
Overall Satisfaction with Conductor Searchlight
At Wiideman Consulting Group, we consider ourselves the architects of fully-integrated search engine marketing and optimization strategies, and a wing man to brands who need a little hand holding to get through the process. Our consultancy has recommended and used Conductor as the conduit between our strategy and the success we've seen with each and every account. This, in part, is due to the advanced Goals and Business Case functionality, allowing us to align with the client on what our KPI's are. The rest of the magic happens as writers receive weekly content opportunity emails, digital PR teams receive weekly recommendations and insights, and leadership teams see weekly trend tables on growth broken down by business unit or product category.
By far the best solution for managing and improving enterprise search engine marketing and optimization.
By far the best solution for managing and improving enterprise search engine marketing and optimization.
- Planning, forecasting and goal setting is something no other platform on the planet does as well as Conductor.
- Categorized keyword tracking and trending over time is our clients' favorite visual to review during recurring calls.
- Market share analysis and managing the progress in hitting market share percentage goals is something we can't live without now.
- Aggregate mobile rankings is something the team at Conductor is working on and is critical to our multi-location brands.
- Link analysis is something we're still leaning on Ahrefs.com a bit for, particularly unlinked mentions and intersecting opportunities.
- SEMRush.com is still something we're using to find intersecting keyword opportunities between domains that rank for a specified keyword.
- We've closed 20% more clients in the last two years having Conductor in our tools portfolio.
- We retain at least 15% of the clients who successfully complete our SEO Roadmap simply because they want to keep the reports going along with a monthly touchbase call.
- We've been able to identify critical areas of opportunity with regards to key content better than we ever have been able to before.
The quality of the data in Conductor is great, and the quantity of data is better than anything else out there when you look at integration with analytics, task management, goal setting, forecasting and so forth. The content side of Conductor is exquisite, with plenty of insights to garner when planning new content or eyeballing what the competition is up to.
Not a huge fan of the task management system in Conductor, but the suite definitely enables engagement between tech, content and digital PR offline when the reports come in. When the content team shares insights with the outreach team, the two team up and outdo the competition at their own strategy (which is always fun and competitive).
We've evaluated multiple enterprise and SMB platforms in ecommerce and multi-location SEO. We switched from a very similar platform for the improvement in the quality and design of the reports our clients enjoy seeing, not realizing it was also chocked full of other tools like Goals and Forecasting.