Conductor Review
November 09, 2017
Conductor Review
Score 7 out of 10
Vetted Review
Verified User
Overall Satisfaction with Conductor Searchlight
Our whole department uses Conductor. It helps us track our SEO presence by helping us evaluate they type of traffic coming to our pages, the amount of traffic coming in, our keywords ranking, our competitive landscape on SEO as compared to other companies, etc. There are several specialist within our company that use Conductor and we all have our own personalized workspaces. These workspaces help us evaluate our web presence quickly and effectively.
- I like how the team is always available for help whenever we need it.
- I also like how easy it is to add personalized widgets to my workspace.
- I like how conductor creates a personal workspace for each specialist.
- I also like how we can track a large number of keywords and URL links.
- I think that there can be more trainings provided on the conductor interface or at least a manual.
- I also think that it is a bit difficult to navigate all the nuisances of the platform.
- I sometimes have a specific question, and it can be hard to understand the answer without having someone walk you through it. I think perhaps maybe an interactive help center might be helpful.
- We have been able to drive more organic traffic to our website and track it via Conductor.
- We have also been able to improve the search ranking in some of our most important pages based on Conductor recommendations.
- We have also been able to grasp a better understanding of how we are ranking in SEO compared to our competition.
I believe both are good here on Conductor. Sometimes, we see discrepancies on here as compared to google analytics. I like how analytics makes everything visible on a chart from unique pageviews, sessions, bounce rate, etc. But Conductor easily distinguishes between organic traffic and paid traffic which is useful for my purposes since we use several types of advertisements. Some of the discrepancies we see from the two platforms is usually the number of pageviews and I think this is because Conductor doesn't track all the pages relevant for me, whereas Google does. I think this is something that could be improved on.
We are both the content team and the SEO team. Conductor has been able to us track our new content pages, modify our keywords to rank higher, and help us move up in the SEO page ranks. We usually will launch a new page and track its progress using Conductor.
We use two platforms currently, google analytics and conductor. We have separate teams that use one or the other more and our team, we usually use both. However, google analytics is easier to receive data like bounce rates, customer IDs, and map a customer's purchasing path. I think it would be a good investment to be able to track a customer's web-path. So for instance, we can see how many people who ended on a particular page, and clicked through to a service page. We are able to use those numbers to estimate a conversion rate. How many customers started on Page A and ended at page B? It helps up map the paths people who enter our website people are taking.