Item: Constant Contact
Rating: 4
Author: LaMeshia Conley

Overall Satisfaction with Constant Contact

Use Cases and Deployment Scope

My client uses Constant Contact because it fits her budget and user friendly. In a previous no profit I worked in I used Constant Contact for email marketing. It solved the problem to deliver newsletters to their audience. It is very much templated but has some limited automation features. Only the marketing department used the software. It fit the budget for the companies.

Pros and Cons

Pros

Cost effective for smaller budgets
User friendly for the professional user

Cons

Making it more creative friendly with the templates
Less a la carte and more all in one features

Return on Investment

The nonprofit I was with collapsed using Constant Contact
The client using Constant Contact doesn't send her email on a consistent basis

Alternatives Considered

ConvertKit

I used Constant Contact because of a job or a client. I have not used in my business. I won't be using Constant Contact at this time in my business because I have more needs and a bigger budget.

Key Insights

Do you think Constant Contact delivers good value for the price?

Yes

Are you happy with Constant Contact's feature set?

Did Constant Contact live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Constant Contact go as expected?

Would you buy Constant Contact again?

Other Software Used

ConvertKit, SharpSpring, Mailchimp

Likelihood to Recommend

I am not partial to Constant Contact at all because I have more of a creative personality and that software does not fit how my brain works. It is more appropriate for an office setting or more like a corporate setting and less [appropriate] for the creative entrepreneur or for sales funnels.

Constant Contact Feature Ratings

Comments

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Constant Contact for corporate marketing teams