Great to Support Marketing Efforts
January 15, 2020
Great to Support Marketing Efforts
Score 7 out of 10
Vetted Review
Verified User
Overall Satisfaction with Google Analytics Premium
It is used by the marketing and web department of our organization. It supports decision making based on customer behaviors, most visited pages, conversions and conversion rates based on marketing investments. It also supports marketing budget distribution based on sources of traffic.
- Traffic sources
- Advertising conversions
- More complex, so training is needed
- It's expensive
- It helped with marketing efforts and improving campaigns to increase sales.
- Cost associated with this tools is pretty high.
We think it integrates well with our website and we have people with experience in Google Analytics. The other tools are not that popular.
Do you think Google Analytics 360 delivers good value for the price?
Not sure
Are you happy with Google Analytics 360's feature set?
Yes
Did Google Analytics 360 live up to sales and marketing promises?
Yes
Did implementation of Google Analytics 360 go as expected?
Yes
Would you buy Google Analytics 360 again?
Yes