HubSpot Works
October 28, 2014

HubSpot Works

Matt White | TrustRadius Reviewer
Score 10 out of 10
Vetted Review

Software Version

Professional

Modules Used

  • Email
  • Landing pages
  • CTAs
  • Web builder
  • Blogs
  • Forms
  • Social
  • Workflows

Overall Satisfaction with HubSpot

We use HubSpot both for ourselves and for our clients. The most valuable piece for what we do (content marketing) is the combination of landing page/email workflow process.
  • The reporting is fantastic. It tracks anything and everything we need.
  • The automation process helps us most - the ability to create a workflow for triggers across a wide range of activities.
  • The outgoing email tools are very helpful and easy to use - both for the workflow process and for sending individual or group emails.
  • I wish there was more functionality in the app. It's great for reporting, but there doesn't seem to be an ability to DO much - like create an email or landing page, etc.
  • Much better tracking - we (and our clients) have great information on contacts that we never had before
  • As a reseller, it has allowed me to sell a higher level of service
I chose HubSpot mostly because of the reputation in the industry as the leader. I've had clients/prospects ask me to compare to InfusionSoft, in particular, and I say it's just not the service we use. I don't spend a ton of time comparing. HubSpot works great and we have proof to show.
HubSpot is bringing us business - both for our own use and as we offer it to clients.
Cost does come into play. For smaller companies, HubSpot is a tough sell because the cost (to get the "good stuff") is $800-1000/month. Some of our clients/prospects just don't have that budget.