Lovespot=Hubspot
Updated December 23, 2015

Lovespot=Hubspot

David Kottke | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Professional

Overall Satisfaction with HubSpot

We use HubSpot for just about everything: blogging, email, lead nurturing, competitor intelligence, lead scoring, keyword research and rankings. This is inbound marketing wizardry at its finest.
  • Blogging platform - has an easy to use interface and provides SEO optimization guidelines and suggestions.
  • Email and lead nurturing tools are top notch. You can set up an automated workflow to do just about anything....except make coffee, wait I take that back. You could potentially set up a workflow to tell your assistant to make coffee, so I totally lied.
  • SEO best practices provided are something a newcomer to the inbound philosophy can't live without!
  • Some reports provide less accurate or meaningful data, for instance the competitors tool. Data accuracy can sometimes be questionable, however they are very diligent to correct the issues quickly.
  • Pricing can be prohibitive for smaller organizations.
  • Increased lead intelligence.
  • 4x organic site traffic
  • Better lead conversions with landing page suggestions.
After close evaluation Marketo is a plate of cheese and crackers, while HubSpot is the cheese, crackers, plate, silverware, napkins, drinks and dinner companions and offers dessert and great dinner conversation!
If you don't plan to send lots of emails or use the blogging platform this may not be the best option for you.

HubSpot Marketing Hub Feature Ratings

WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
10
Landing pages
10
A/B testing
7
Mobile optimization
7
Email deliverability reporting
10
List management
9
Triggered drip sequences
10
Lead nurturing automation
10
Lead scoring and grading
10
Data quality management
10
Automated sales alerts and tasks
10
Calendaring
10
Event/webinar marketing
8
Social sharing and campaigns
10
Social profile integration
10
Dashboards
10
Standard reports
10
Custom reports
10
API
9
Role-based workflow & approvals
9
Customizability
9
Integration with Salesforce.com
10
Integration with Microsoft Dynamics CRM
10
Integration with SugarCRM
10

HubSpot Implementation