Overall Satisfaction
- iContact is great at allowing email list so be segmented, allowing a user to target their audience with specific niche emails.
- iContact has a large image library, which allows for plenty of visuals to be added to emails.
- iContact has a good customer support team. They are always available by phone or email to answer questions.
- iContact does not allow attachements to be included along with the main body of the email, which can be frustrating.
- The visual aspects of the email such as logos and images sometimes do not show, depending on the type of device which is opening the email e.g. Blackberry
- I have noticed that the tracking feature of iContact does not always accuratly depict the number of users who's email bounced, opened etc.
- We are able to create highly visual emails which has enabled us to engage with customers better.
- We can track who is interested in what products based on what they click in our emails, enabling us to better target them with relevant information.
- We have been able to increase our engagement with customers.